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New York
25.10.2013
Stephan Schillerwein
stephan@schillerwein.net
www.schillerwein.net
www.intranet-matters.de
@IntranetMatters

The Best
Intranets in
Europe
Intranet Global Forum 2013 – Session «J»

1
Intranet

Digital
Workplace

Work

Business
Modell

Market

Digital Business Transformation – Enterprise Design – Future of Work - …

Photo credits: «kellerabteil», http://www.flickr.com/photos/kellerabteil/4229297126/

2
Talk outline

Best (?)

Benchmarking
the Continents

Typical European
Issues

Lessons Learned

3
Photo credits: «Small», http://www.flickr.com/photos/small/73084669/

4
About Stephan Schillerwein








15+ years of experience in Digital Media and Information
Management, specializing in Intranets, Social Collaboration and
the Digital Workplace
100+ projects at 50+ organizations of all sectors & sizes
Formerly Online and Intranet Manager at several large
enterprises and Director of the Intranet Benchmarking Forum
Business computer scientist – speaks language of “both sides”
Author, conference speaker, jury member, blogger, …
Partner of the Worldwide Intranet Challenge

Intranet & Digital
Workplace Advisor
Project Focus:
 Vision & Strategy
 Coaching & Enabling
 System evaluation
 Intranet Methodology
 360° Intranet Assessment
 Findability
 Lean specification
 Organisational Concepts
 …
5
I’m also a collector of …

Intranet Names

Intranet Cases Studies
Digital Workplace Maturity models

…
All on http://www.intranet-matters.de/
6


BEST (?)

7
Source: MAN Diesel 2012, http://www.youtube.com/watch?v=PN1IyDvyA2o

8
Photo credits: Upendra Kanda, http://www.flickr.com/photos/ukanda/4455286483/in/photostream/

9


Some (personal) Favourites

10
Barclays

Source: Digital Workplace 24, 2013
11
StoraEnso

Source: Intranet Reloaded, 2013
12
Tieto

Source: http://www.digitalworkplacegroup.com/2013/05/14/screenshots-tieto-has-most-operational-intranet-youve-ever-seen/
13
Cowi: Project support

Source: i2 Summit, 2012
14
Bosch: Who can help me with … ?

15
Heineken: Social Learning

Credits: SmallWorlders
16
SAP: Finding expertise

Source: SAP, 2010
17
Enter: Gamification

Source: Digital Workplace 24, 2013
18
19
ScreenshOts
beyond This

Point

20


BENCHMARKING THE
CONTINENTS

21
And the winner is …

102.46

98.01

96.12

92.33

ASIA

EUROPE

UK

NTH AMERICA

Based on 176 organisations who benchmarked their Intranets from an end-user perspective, 10-2013
22
But it needs being put into perspective

146.216

96.12

102.46
98.01
92.33

64.898

ASIA

EUROPE

UK

NTH AMERICA

WORST

BEST

Based on 176 organisations who benchmarked their Intranets from an end-user perspective, 10-2013
23
Home of the Top 10 WIC-Intranets
1. USA (East Coast)
 Weston Solutions
2. Continental Europe  Milan Chamber of Commerce
3. Asia/Pacific
 Queensland Investment Corp
4. Middle East/Africa
5. Asia/Pacific
6. Middle East/Africa
7. USA (East Coast)
8. Asia/Pacific
9. USA (Central)
10. Central/South America
24


TYPICAL (EUROPEAN) ISSUES

25


Multi-language

26
Photo credits:Catholic Church England and Wales, http://www.flickr.com/photos/27340278@N03/8571172529

27
Sounds familiar?
Do you have a company
language?

Yes

Does everbody speak, read
and write it fluently?

No
28
No simple solutions
Budget

• Provide budgets for translation
• Offer free language education
• Both on global and local levels

New Role

• Content Curators
• Both on global and local levels

Metadata

• Multi-language thesaurus as backbone
• Enity extraction and tag suggestions

Perspective

• Bottom-up logic (instead of a
«homepage»-centred view)
• Language on object (instead of «on page»)
• Make people and competencies findable
• Let people decide whether they want to
use «google translate» (they do anyway)
29


Worker’s Councils

30
Photo credits: Jason Liu, http://www.flickr.com/photos/kirualiu/6955840377/

31
Zeitgeist
?
32
FahrvergnUgen
??

33
GummiBÄrchen
???
34
Photo credits: Noema Pérez , http://www.flickr.com/photos/intercultura/2341487484/

35


LESSONS LEARNED

36
New Drivers of Excellence

1

Take a strategic design approach

2

Stop your Intranet projects

3

Get to the right level of technology-orientation

4

Stop ignoring the #1 problem for end-users

5

Adapt your “specification” to the new realities

6

Get real about social

7

Re-think your stakeholders
37


… but don’t forget the #1 key Stakeholder

38
«We need nothing short of a
revolution in the way we
communicate!»
- CEO of a global manufacturing company

39
«Our future is increasingly shaped
by public opinion. If we want to be
part of this, we first must learn
how this works internally.»
- CEO of a not-for-profit organisation

40
Continental: Real Core Values … that support
an culture of Social Collaboration

41


TO SUM UP

42
Source: http://www.wallpaperlibrary.net/12261/2013/albert-einstein-wallpapers-quotes/albert-einstein-wallpapers-quotes-2/

43
Thank you !
Taking the next step in Digital Transformation - together

44

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