1. From the Rise of the Wearables …
… to the Connected Body
Patrice Slupowski @slupowski – July 18th – Sophia Antipolis
European Innovation Academy

6. 6
Every five years a word is dominating the CE industry
1990 : Portable
1995 : Digital
2000 : Connected
2005 : Mobile
2010 : Smart
…
2015 : Wearable ?

7. 7
From a floor to your eye: an history of computing
1960 1980 1990 2015?
Analog
Digital

8. 8
Smartphones are incorporating more and more sensors

9. 9
Wearables vs Smartphones
 Why not smartphones only ?
– Weight
– Accuracy
– Power
– Battery life
 Why not wearables only ?
– No display
– Lack of interface
– Cost
– Battery life for communication

10. From a modular smartphone….
…to a hub.

11. 11
Internet of Things is the next digital revolution
wearable cameras
sport tracking
wellness and e-health
smart Clothing
motion and brain trackers
smart Watches
smart Glasses
300 to 500 million devices
sales per year in 2017-
2018 according to ABI
research compared to 1,7
billion smartphones
Mobile is core and the
communication hub

12. 12

13. 13
Use Cases by Device Attach Point
Copyright 2013 Strategy Analytics Inc. 13
Neck / Chest / Arm:
•Fitness & health
monitoring
 Calories
 Pedometer
 Heart rate
 Blood pressure
 SOS / Emergency
Location tracking
Head:
•Augmented reality
•Navigation
•In-view notifications
•Email/text (view & edit)
•Web browsing
•Photography
Leg / Ankle:
•Fitness & health
monitoring
 Calories
 Pedometer
 Heart rate
 Blood pressure
Location tracking
Wrist:
•Notifications
•Calling (place/answer)
•Fitness & health
monitoring
•Navigation / Location
•Photography

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Cameras

15. 15
Cameras

16. 16
Sport tracking : Devices …

17. Wearables subgroup : sport, wellness and health
Nike
Sportives, health &
beauty-conscious,
geeks
Carer
s
Consumers as
patients
Withings
Withings
Withings
GlucoDock
Remee
Jawbone Misfit Shine
Fitbit
iBGStar
Fitbit
17
Equinoxe
AMBER
Alert
Tagg

18. 18
More devices…
Muse
The Brainwave sensing headband
Release: Q4 2013
Breathometer
A Smartphone Breathalyzer
Release: Q1 2014
OMsignal
Bio-sensing clothing for
everyday life
Release: ?
Smart Sock Fitness
Tracker
Wellness. Reinvented.
Release: Q1 2014
HAPIfork
Eat Slowly - Lose Weight - Feel
Great
Release: Q4 2013
Beam Brush
Brush Smart!
Release: 2013
Lumoback
Meet LUMOback, the
Smart Posture &
Movement Feedback
System
Scanadu &
Scanaflo
Finally, you can know
yourself best.
Release: Q1 2014

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Smart clothing

20. 20
Motion and brain trackers

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Motion and brain trackers : board of imagination

22. 22
Motion and brain trackers : new interfaces

23. 23
Smart watches : Basis vs Pebble

24. 24
Smart Glasses

25. 25
Smart cars

26. 26

27. 27

28. 28
Analysts are betting on those devices success
 300 to 500 million devices sales per year in 2017-2018 according to
ABI research compared to 1 billion smartphones
 Are there more devices than customers ?
 For wellness today’s customer are already doing sport, are
technophile, have money to spare for fun and are very concerned
with wellbeing. Tomorrow the chase for public health

29. 29
Watches
2017
2013
Strategy
Analytics
2018
0.5m
92m
92m
2014
Deloitte
17m
2014
10m
ABI Research
Canalys 2013
1.6m
Wearables125m
32m
Deloitte
Bands
Deloitte
2014
4m
Connected
objects
50B
55m
125m
32m
2017
2017
Strategy
Analytics
Strategy
Analytics
20m Glasses
Connected object & wearable Saga
20m
2017
Strategy
Analytics
ABI Research
Idate
2016
36B
Cisco
2020
50B
Idate
2020
68B
Cisco
2013
10B
McKinsey
2025
2.7T
Deloitte
2014
4m

31. 31

32. 32

33. 33
Sleep tracking

35. Early-user typology
Types Objectives
Sportive Performance, risk-management,
socialization
Geek Test, app development
Heath-conscious Self-knowledge, healthy life
Patient Risk prevention, disease
management
Carer Monitoring of dependent people
(e.g. child, elderly, handicapped)
35

36. 36
Health insurers' health prevention programs have
started leveraging apps and devices
In 2012, Aetna's CEO Mark Bertolini said it is no longer in the
insurance business, it is in the information business. In 2013,
Aetna launched CarePass, an iPhone app and website for
managing your fitness

37. 37
Monetizing connected objects & services
+ B2B service for partners

38. 38
Are wearables useful or scary ?
Health improvement
People (& pet) safety
Home automation
Energy management
Big brother
Hacking
Bugs
Attention dispersion

39. 39

40. confidential Orange40
The IoT is covering an incredible number of different topics

41. 41
• security
• control thanks to a personal dashboard
• transparency
• support for all its customers and users

42. 42
Orange Positonning in the IoT Market
 Orange aims to become an open smart data aggregator of
personal data generated by connected objects and its associated
services
 The platform will be open to the ecosystem for the development
of new services and data powered models
1 2 3 4Distribute
Smart
Objects
Support User
as Digital
Coach
Deliver Digital
Connected
Services
Operate
User Digital
Data
Health
Wellness
Automotive
Home
…

43. 43
Orange started retailing smart devices and services
Orange Romania
Orange Spain
Orange Horizons
Orange France
Orange Poland

44. 44
Orange provides a multi-purpose open cloud
 User data is aggregated and securely hosted by Orange
 Innovative cross-data services are developed by ecosystem partners
plugging into the Orange cloud hub

45. 45
More than gadgets these new devices are providing
new use cases and even creating new interfaces
 Wearables are much more adapted than smartphones for
new usages and they use them for communications
 Augmented Reality becomes really possible with natural
interfaces
 Will people adapt them is still a question ?
 Monetizing formula :
BigData x ( M2M + Wearables)
IoT Business = ___________________________
Customers hesitations

46. - futurism : human tricoder

47. thanks
@slupowski