SlideShare uma empresa Scribd logo
1 de 41
Business Models That Will
Inspire You
+ Scalability
Business Model
How a business will create, deliver and capture value.
Scalable Business Model
How it will sustain and scale that value.
Business Model
• Models simplify complexity
• Models change with time and learning
• So it's a model, not a blueprint
Amazon – a brief (and loose) history
Wikipedia
https://businessmodelanalyst.com/
1995 – Online Book Seller
• B2C business model
• Online retailer
• Transactional (markup) revenue model
• Focused on US
1998 - Expansion
• Still B2C, online retail
• New countries
• UK and Germany
• New products
• Music CDs
• added more product categories, such as toys,
electronics and tools.
1999 - zShops
• B2B
• Platform service
• Subscription revenue model
• Discontinued
1999 - Amazon Auctions
• eBay competitor
• B2B
• Platform
• Listing fees and commission
• Discontinued
2000 - Amazon Marketplace
• “buy and sell used and collectible items“
• Quickly expanded to new products
• B2B
• Marketplace
• Per unit sale or subscription fees.
• Commission (“referral fees”).
2005 - Amazon Prime
• Free 2-day delivery service
• Now streaming, digital etc
• B2C
• Subscription
2005 - Amazon Mechanical Turk
• On demand crowdsourcing for tasks.
• B2Anyone
• Service
• Transactional
2006 - Fulfilment by Amazon
• Storage and fulfilment solutions for 3rd-
party merchants.
• B2B
• Logistics service
• Fee based
2006 - AWS
• On-demand cloud storage and compute
services for developers.
• B2B
• Also B2G
• Utility and Subscription
2007 - Kindle
• e-Books
• B2C
• Originally retail model
• Now includes Prime
2015 -
• Bricks and mortar channel
experiments
Business Model i.e. don’t overthink it
• Models simplify complexity
• Models change with time and learning
• So it's a model, not a blueprint
Not just for unicorns
https://futurefamilyoffice.net/news/does-impact-investing-always-come-at-a-price/
Value Proposition Canvas
https://www.strategyzer.com/canvas/value-proposition-canvas
1 2
3
4
5 6
7 8
9
Business Model
• Over simplified
• Helps you think, focus and prioritise
• Full of guesses
• Get testing and iterate as you learn
Questions?
Calum Cameron
calum@digitalpath.ee
Questions?
Calum Cameron
calum@digitalpath.ee

Mais conteúdo relacionado

Mais procurados

Running a Value Proposition Design Workshop as Part of Product Discovery
Running a Value Proposition Design Workshop as Part of Product DiscoveryRunning a Value Proposition Design Workshop as Part of Product Discovery
Running a Value Proposition Design Workshop as Part of Product Discovery
Philipp Engel
 

Mais procurados (20)

04_08_Ravi Belani_VC overview.pptx
04_08_Ravi Belani_VC overview.pptx04_08_Ravi Belani_VC overview.pptx
04_08_Ravi Belani_VC overview.pptx
 
03_08_Litigation Finance 101_William Marra.pptx
03_08_Litigation Finance 101_William Marra.pptx03_08_Litigation Finance 101_William Marra.pptx
03_08_Litigation Finance 101_William Marra.pptx
 
04_08_Danielle DAgostaro_Different Funding Avenues for Startups_EIA Porto 202...
04_08_Danielle DAgostaro_Different Funding Avenues for Startups_EIA Porto 202...04_08_Danielle DAgostaro_Different Funding Avenues for Startups_EIA Porto 202...
04_08_Danielle DAgostaro_Different Funding Avenues for Startups_EIA Porto 202...
 
28_07_PJ_Leimgruber_30 ZERO Budget Launch Tactics.pdf
28_07_PJ_Leimgruber_30 ZERO Budget Launch Tactics.pdf28_07_PJ_Leimgruber_30 ZERO Budget Launch Tactics.pdf
28_07_PJ_Leimgruber_30 ZERO Budget Launch Tactics.pdf
 
Leadership Workshop.pptx
Leadership Workshop.pptxLeadership Workshop.pptx
Leadership Workshop.pptx
 
26_07_Growth Mindset to Growth Hacking_ Tools to Win Your First Customers_Kri...
26_07_Growth Mindset to Growth Hacking_ Tools to Win Your First Customers_Kri...26_07_Growth Mindset to Growth Hacking_ Tools to Win Your First Customers_Kri...
26_07_Growth Mindset to Growth Hacking_ Tools to Win Your First Customers_Kri...
 
22_07_Helen Kokk_HiFi prototyping_EIA Porto 2022.pptx
22_07_Helen Kokk_HiFi prototyping_EIA Porto 2022.pptx22_07_Helen Kokk_HiFi prototyping_EIA Porto 2022.pptx
22_07_Helen Kokk_HiFi prototyping_EIA Porto 2022.pptx
 
03_08_Consumer branding_Annalena Nordin.pptx
03_08_Consumer branding_Annalena Nordin.pptx03_08_Consumer branding_Annalena Nordin.pptx
03_08_Consumer branding_Annalena Nordin.pptx
 
Importance of Customer Validation by Sean Kim
Importance of Customer Validation by Sean KimImportance of Customer Validation by Sean Kim
Importance of Customer Validation by Sean Kim
 
27_07_Marquinista_Perceptionitis.pdf
27_07_Marquinista_Perceptionitis.pdf27_07_Marquinista_Perceptionitis.pdf
27_07_Marquinista_Perceptionitis.pdf
 
What do your customers really think? Guide to interviews & surveys by Kameel ...
What do your customers really think? Guide to interviews & surveys by Kameel ...What do your customers really think? Guide to interviews & surveys by Kameel ...
What do your customers really think? Guide to interviews & surveys by Kameel ...
 
19/07_Kameel Vohra_Customer Personas_EIA Porto 2022.pptx
19/07_Kameel Vohra_Customer Personas_EIA Porto 2022.pptx19/07_Kameel Vohra_Customer Personas_EIA Porto 2022.pptx
19/07_Kameel Vohra_Customer Personas_EIA Porto 2022.pptx
 
Daniel Vila Boa_How to succeed at the EIA_EIA Porto 2022.pptx
Daniel Vila Boa_How to succeed at the EIA_EIA Porto 2022.pptxDaniel Vila Boa_How to succeed at the EIA_EIA Porto 2022.pptx
Daniel Vila Boa_How to succeed at the EIA_EIA Porto 2022.pptx
 
19/07_Pavlo Pedenko_A Great Startup in 72 Hours_EIA Porto 2022.pptx
19/07_Pavlo Pedenko_A Great Startup in 72 Hours_EIA Porto 2022.pptx19/07_Pavlo Pedenko_A Great Startup in 72 Hours_EIA Porto 2022.pptx
19/07_Pavlo Pedenko_A Great Startup in 72 Hours_EIA Porto 2022.pptx
 
21_07_ Helen Kokk_Design Thinking_EIA Porto 2022.pptx
21_07_ Helen Kokk_Design Thinking_EIA Porto 2022.pptx21_07_ Helen Kokk_Design Thinking_EIA Porto 2022.pptx
21_07_ Helen Kokk_Design Thinking_EIA Porto 2022.pptx
 
22_07_Amara Hulslander_Paper Prototyping_EIA Porto 2022.pptx
22_07_Amara Hulslander_Paper Prototyping_EIA Porto 2022.pptx22_07_Amara Hulslander_Paper Prototyping_EIA Porto 2022.pptx
22_07_Amara Hulslander_Paper Prototyping_EIA Porto 2022.pptx
 
Business & Revenue Models - Emad Saif
Business & Revenue Models - Emad SaifBusiness & Revenue Models - Emad Saif
Business & Revenue Models - Emad Saif
 
Do's and Don't of Corporate.pdf
Do's and Don't of Corporate.pdfDo's and Don't of Corporate.pdf
Do's and Don't of Corporate.pdf
 
EIA2019HK - Prototyping and Design Hacks - Alar Kolk
EIA2019HK - Prototyping and Design Hacks - Alar KolkEIA2019HK - Prototyping and Design Hacks - Alar Kolk
EIA2019HK - Prototyping and Design Hacks - Alar Kolk
 
Running a Value Proposition Design Workshop as Part of Product Discovery
Running a Value Proposition Design Workshop as Part of Product DiscoveryRunning a Value Proposition Design Workshop as Part of Product Discovery
Running a Value Proposition Design Workshop as Part of Product Discovery
 

Semelhante a 01_08_business models that will inspire_Calum Cameron_EIA Porto 2022.pptx

E-commerceG1-Case3 Amazon
E-commerceG1-Case3 AmazonE-commerceG1-Case3 Amazon
E-commerceG1-Case3 Amazon
newnwan
 
Intellectual property and digital media nicholas davis
Intellectual property and digital media   nicholas davisIntellectual property and digital media   nicholas davis
Intellectual property and digital media nicholas davis
Nicholas Davis
 

Semelhante a 01_08_business models that will inspire_Calum Cameron_EIA Porto 2022.pptx (20)

E-commerceG1-Case3 Amazon
E-commerceG1-Case3 AmazonE-commerceG1-Case3 Amazon
E-commerceG1-Case3 Amazon
 
revenue models
revenue modelsrevenue models
revenue models
 
E-Commerce 02
E-Commerce 02E-Commerce 02
E-Commerce 02
 
PPT ch03
PPT ch03PPT ch03
PPT ch03
 
Amazon case sectiond_group2 (1)
Amazon case sectiond_group2 (1)Amazon case sectiond_group2 (1)
Amazon case sectiond_group2 (1)
 
Amazon Case Study
Amazon Case StudyAmazon Case Study
Amazon Case Study
 
Business model fct
Business model fctBusiness model fct
Business model fct
 
Intellectual property and digital media nicholas davis
Intellectual property and digital media   nicholas davisIntellectual property and digital media   nicholas davis
Intellectual property and digital media nicholas davis
 
E business models
E business modelsE business models
E business models
 
E commerce ( A to Z )
E commerce ( A to Z )E commerce ( A to Z )
E commerce ( A to Z )
 
Business Models.pptx
Business Models.pptxBusiness Models.pptx
Business Models.pptx
 
Koen den Hollander- The Future is Omni
Koen den Hollander- The Future is OmniKoen den Hollander- The Future is Omni
Koen den Hollander- The Future is Omni
 
Data Science and Machine Learning for eCommerce and Retail
Data Science and Machine Learning for eCommerce and RetailData Science and Machine Learning for eCommerce and Retail
Data Science and Machine Learning for eCommerce and Retail
 
Business and revenue models
Business and revenue modelsBusiness and revenue models
Business and revenue models
 
Amazon busniess model
Amazon busniess modelAmazon busniess model
Amazon busniess model
 
Advanced ebay
Advanced ebayAdvanced ebay
Advanced ebay
 
Business models.pptx
Business models.pptxBusiness models.pptx
Business models.pptx
 
Essential tools and tips for selling online bridgewater 12.06.15
Essential tools and tips for selling online   bridgewater 12.06.15Essential tools and tips for selling online   bridgewater 12.06.15
Essential tools and tips for selling online bridgewater 12.06.15
 
Introduction to selling your products online
Introduction to selling your products onlineIntroduction to selling your products online
Introduction to selling your products online
 
Pimcore Webinar #4 - E-Commerce Framework
Pimcore Webinar #4 - E-Commerce FrameworkPimcore Webinar #4 - E-Commerce Framework
Pimcore Webinar #4 - E-Commerce Framework
 

Mais de European Innovation Academy

Mais de European Innovation Academy (20)

Fundraising - Angela Lee
Fundraising - Angela LeeFundraising - Angela Lee
Fundraising - Angela Lee
 
EIA Pitch Keynote_Dirk Lehmann.pptx
EIA Pitch Keynote_Dirk Lehmann.pptxEIA Pitch Keynote_Dirk Lehmann.pptx
EIA Pitch Keynote_Dirk Lehmann.pptx
 
Workshop - Crafting a Pitch Deck - Tomas Caeiro.pptx
Workshop - Crafting a Pitch Deck - Tomas Caeiro.pptxWorkshop - Crafting a Pitch Deck - Tomas Caeiro.pptx
Workshop - Crafting a Pitch Deck - Tomas Caeiro.pptx
 
EIA - Startup Financials - Daniel Vila Boa - 2023-07-31.pptx
EIA - Startup Financials - Daniel Vila Boa - 2023-07-31.pptxEIA - Startup Financials - Daniel Vila Boa - 2023-07-31.pptx
EIA - Startup Financials - Daniel Vila Boa - 2023-07-31.pptx
 
Business Models - Angela Lee.pptx
Business Models - Angela Lee.pptxBusiness Models - Angela Lee.pptx
Business Models - Angela Lee.pptx
 
Kristi - Sales Keynote 28.07.23
Kristi - Sales Keynote 28.07.23Kristi - Sales Keynote 28.07.23
Kristi - Sales Keynote 28.07.23
 
Zero-budget-marketing_EIA_230723.pptx.pptx
Zero-budget-marketing_EIA_230723.pptx.pptxZero-budget-marketing_EIA_230723.pptx.pptx
Zero-budget-marketing_EIA_230723.pptx.pptx
 
Keynote SEO for StartUps from Kristof Tomasz.pptx
Keynote SEO for StartUps from Kristof Tomasz.pptxKeynote SEO for StartUps from Kristof Tomasz.pptx
Keynote SEO for StartUps from Kristof Tomasz.pptx
 
Landing pages Gilles.pptx
Landing pages Gilles.pptxLanding pages Gilles.pptx
Landing pages Gilles.pptx
 
Neuroscience in marketing.pptx
Neuroscience in marketing.pptxNeuroscience in marketing.pptx
Neuroscience in marketing.pptx
 
26.07_Marketing Tools ( IN AI ERA).pptx.pdf
26.07_Marketing Tools ( IN AI ERA).pptx.pdf26.07_Marketing Tools ( IN AI ERA).pptx.pdf
26.07_Marketing Tools ( IN AI ERA).pptx.pdf
 
What is marketing_EIA.pptx
What is marketing_EIA.pptxWhat is marketing_EIA.pptx
What is marketing_EIA.pptx
 
Growth-mindset-growth-hacking_EIA-Portugal_pptx.pptx
Growth-mindset-growth-hacking_EIA-Portugal_pptx.pptxGrowth-mindset-growth-hacking_EIA-Portugal_pptx.pptx
Growth-mindset-growth-hacking_EIA-Portugal_pptx.pptx
 
PMF_EIA23 by Giles DC
PMF_EIA23 by Giles DCPMF_EIA23 by Giles DC
PMF_EIA23 by Giles DC
 
Show Me the Money_ Unveiling the Secrets of Revenue Models - ZT (1).pptx
Show Me the Money_  Unveiling the Secrets of Revenue Models - ZT (1).pptxShow Me the Money_  Unveiling the Secrets of Revenue Models - ZT (1).pptx
Show Me the Money_ Unveiling the Secrets of Revenue Models - ZT (1).pptx
 
Product-market- fit__Gilles DC_EIA23.pptx
Product-market- fit__Gilles DC_EIA23.pptxProduct-market- fit__Gilles DC_EIA23.pptx
Product-market- fit__Gilles DC_EIA23.pptx
 
"Building a Successful Team" - Jorim
"Building a Successful Team" - Jorim"Building a Successful Team" - Jorim
"Building a Successful Team" - Jorim
 
"FALL in LOVE with the Problem, not the solution" by Anna de Stefano
"FALL in LOVE with the Problem, not the solution" by Anna de Stefano "FALL in LOVE with the Problem, not the solution" by Anna de Stefano
"FALL in LOVE with the Problem, not the solution" by Anna de Stefano
 
Design Thinking Stages - Kaarel Mikkin
Design Thinking Stages - Kaarel Mikkin Design Thinking Stages - Kaarel Mikkin
Design Thinking Stages - Kaarel Mikkin
 
HiFi Prototyping - Helen Kokk
HiFi Prototyping - Helen Kokk HiFi Prototyping - Helen Kokk
HiFi Prototyping - Helen Kokk
 

Último

Gardella_PRCampaignConclusion Pitch Letter
Gardella_PRCampaignConclusion Pitch LetterGardella_PRCampaignConclusion Pitch Letter
Gardella_PRCampaignConclusion Pitch Letter
MateoGardella
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdf
ciinovamais
 
Gardella_Mateo_IntellectualProperty.pdf.
Gardella_Mateo_IntellectualProperty.pdf.Gardella_Mateo_IntellectualProperty.pdf.
Gardella_Mateo_IntellectualProperty.pdf.
MateoGardella
 
Russian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in Delhi
Russian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in DelhiRussian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in Delhi
Russian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in Delhi
kauryashika82
 
An Overview of Mutual Funds Bcom Project.pdf
An Overview of Mutual Funds Bcom Project.pdfAn Overview of Mutual Funds Bcom Project.pdf
An Overview of Mutual Funds Bcom Project.pdf
SanaAli374401
 

Último (20)

INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptxINDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
 
Nutritional Needs Presentation - HLTH 104
Nutritional Needs Presentation - HLTH 104Nutritional Needs Presentation - HLTH 104
Nutritional Needs Presentation - HLTH 104
 
Gardella_PRCampaignConclusion Pitch Letter
Gardella_PRCampaignConclusion Pitch LetterGardella_PRCampaignConclusion Pitch Letter
Gardella_PRCampaignConclusion Pitch Letter
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdf
 
psychiatric nursing HISTORY COLLECTION .docx
psychiatric  nursing HISTORY  COLLECTION  .docxpsychiatric  nursing HISTORY  COLLECTION  .docx
psychiatric nursing HISTORY COLLECTION .docx
 
Grant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy ConsultingGrant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy Consulting
 
Gardella_Mateo_IntellectualProperty.pdf.
Gardella_Mateo_IntellectualProperty.pdf.Gardella_Mateo_IntellectualProperty.pdf.
Gardella_Mateo_IntellectualProperty.pdf.
 
Mattingly "AI & Prompt Design: The Basics of Prompt Design"
Mattingly "AI & Prompt Design: The Basics of Prompt Design"Mattingly "AI & Prompt Design: The Basics of Prompt Design"
Mattingly "AI & Prompt Design: The Basics of Prompt Design"
 
Russian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in Delhi
Russian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in DelhiRussian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in Delhi
Russian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in Delhi
 
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
 
Basic Civil Engineering first year Notes- Chapter 4 Building.pptx
Basic Civil Engineering first year Notes- Chapter 4 Building.pptxBasic Civil Engineering first year Notes- Chapter 4 Building.pptx
Basic Civil Engineering first year Notes- Chapter 4 Building.pptx
 
This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.
 
An Overview of Mutual Funds Bcom Project.pdf
An Overview of Mutual Funds Bcom Project.pdfAn Overview of Mutual Funds Bcom Project.pdf
An Overview of Mutual Funds Bcom Project.pdf
 
Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impact
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activity
 
Código Creativo y Arte de Software | Unidad 1
Código Creativo y Arte de Software | Unidad 1Código Creativo y Arte de Software | Unidad 1
Código Creativo y Arte de Software | Unidad 1
 
Measures of Dispersion and Variability: Range, QD, AD and SD
Measures of Dispersion and Variability: Range, QD, AD and SDMeasures of Dispersion and Variability: Range, QD, AD and SD
Measures of Dispersion and Variability: Range, QD, AD and SD
 
Class 11th Physics NEET formula sheet pdf
Class 11th Physics NEET formula sheet pdfClass 11th Physics NEET formula sheet pdf
Class 11th Physics NEET formula sheet pdf
 

01_08_business models that will inspire_Calum Cameron_EIA Porto 2022.pptx

Notas do Editor

  1. Simplify complexity to help us think things through. They change with time and learning. It’s a business “model”, not a blueprint.
  2. Simplify complexity to help us think things through. They change with time and learning. It’s a business “model”, not a blueprint.
  3. remember your friendly VC has their model too
  4. Simplify complexity to help us think things through. They change with time and learning. It’s a business “model”, not a blueprint.
  5. My message: Have a purpose and build your pitch to that