Video and slides synchronized, mp3 and slide download available at URL http://bit.ly/14tMMBm. Brittany Tarvin discusses the security and privacy issues related to mobile inter-app communication.Filmed at qconnewyork.com. Brittany Tarvin is Co-founder and CEO of FadingRed, a small, privately held, mobile, web, and desktop software development team in Chicago, Illinois. With a background in Industrial Engineering and a former stint as a technology consultant, she has honed her development skills by creating Mac and iOS apps to solve everyday dilemmas.

1. HYPER FOCUSED
TO A FAULT
THE FUTURE OF COLLABORATIVE MOBILE
|BRITTANY TARVIN @BRITTANYTARVIN

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4. HI I'M BRIT!
Co-founder & CEO @FadingRed
iOS/Mac Developer
Girl Develop It Chicago Leader @GDIChicago

5. CONNECTING THE DOTS...
Hyper Focus in Mobile Development
Limitations on the Future
Privacy & Security Concerns
Best Practices and Big Ideas
A Theoretical Future for the Mobile Ecosystem

6. HYPER FOCUSED

7. “Great iOS apps have a laser focus on the
task users want to accomplish.”
— Apple HIG

8. APP DESCRIPTION STATEMENT
“A shopping list creation tool for thrifty
people who love to cook.” — Apple HIG

13. WHAT DOES THIS HAVE TO DO
WITH PRIVACY AND SECURITY?

14. KIND OF A LOT, ACTUALLY.

15. A critical factor for the sustainable
development of [the mobile] eco-system is a
robust and effective framework for the
protection of privacy, where users can
continue to have confidence and trust in
mobile applications and services. — GSMA

16. THE FACTS:
60% uninstall or avoid apps due to privacy concerns
Mobile introduces new security challenges
Humans avoid vulnerability

17. PRIVACY POLICIES ARE A MESS
3,000+ words
10+ minutes to read
Crammed with technical jargon
Zero consistency

18. YOU'RE GOING TO DO WHAT TO
MY COOKIE?!

19. PERSONALLY IDENTIFIABLE
DATA
Seemingly anonymous, publicly accessible information can
add up to unique identification.

20. THE PERSONAL GENOME
PROJECT

21. SEEMINGLY ANONYMOUS...

22. ZIP, GENDER, BIRTHDAY
Uniquely identifies 87% of US population

23. MOBILE SPECIFIC CONCERNS
GPS tracking
Contacts, call and text logs
Device Identifers
Your life on one tiny device

24. THE RESULT...

26. LOCK IT DOWN

27. RIGHT TO DATA PORTABILITY

28. API'S & BIG DATA

29. SMALL CHANGES, BIG IMPACT
Transparency and granularity of control
Lifecycle privacy and security information
Readable, mobile optimized privacy policies
Train every software developer in security

30. EDUCATION + CONSISTENCY = TRUST

31. WHAT IF...

32. Indie mobile developers to major
corporations attacked privacy and
security in a consistent manner that
established consumer trust?

33. The mobile eco-system could be hyper
focused and hyper collaborative?

34. API design processes encouraged
external participation?

35. We really made smart phones earn their
title?

37. RESOURCES & FURTHER READING
EU Data Protection Reform 2012 Directive
RDP Antitrust & Privacy Critique
Privacy on the Go
Consumer Privacy Bill of Rights
Mobile Privacy Principles
Best Practices for Mobile App Developers
Privacy and Data Management on Mobile Devices
Participants in Personal Genome Project Identified by
Privacy Experts

38. THANK YOU!
|BRITTANY TARVIN @BRITTANYTARVIN