If you are looking to enter export your products, this presentation will walk you through a simple 5 step strategy that will allow you to choose the best country for your goods. Also see: - Our YouTube video on the topic: https://www.youtube.com/watch?v=QBDK1Y_CUIE - Our article: http://www.indexbox.co.uk/blog/how-to-find-new-export-markets-5-easy-steps/?utm_source=slideshare

1. 5 Easy Steps
How to Choose the Right
Overseas Market to Enter
by IndexBox
Copyright
IndexBox
2017
Jasur Salakhitdinov
Head of International
Sales Department

2. Expanding Your Business Abroad
Copyright
IndexBox
2017
Looking for a big
idea to grow the
business
Going abroad can
boost your sales
tremendously
How to choose
the best market to
start with?

3. Market Size and Growth1
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Copyright
IndexBox
2017
Looking for the best
performing markets

4. Market Size ($)
Growth Rates (CAGR)
Growing
Small Big
Market Size and Growth
Looking for the best performing markets
Falling
Median
1
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017
To Do
1. For each market, assess
its size and growth rate
over the past 5 years

5. Market Size ($)
Growth Rates (CAGR)
Market D
Growing
Small Big
Market Size and Growth
Looking for the best performing markets
To Do
1. For each market, assess
its size and growth rate
over the past 5 years
2. Place the markets in the
corresponding
quadrants on the map
Falling
Market H
Market E
Market G
Market A
Market B
Market C
Market F
Market I
Median
1
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017

6. Market Size ($)
Growth Rates (CAGR)
Market D
Growing
Small Big
Market Size and Growth
Looking for the best performing markets
To Do
1. For each market, assess
its size and growth rate
over the past 5 years
2. Place the markets in the
corresponding
quadrants on the map
3. Filter out the markets
from the lower left
quadrant
Outcome
We have excluded the
worst performing market
Falling
Market H
Market E
Market G
Market A
Market B
Market C
Market F
Market I
Median
1
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017

7. Market Saturation2
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IndexBox
2017
Looking for the most
promising markets

8. Market A
Market B
Market C
Market D
Market E
Market F
Saturation (Per Capita Consumption)
To Do
1. Estimate the level of
saturation (per capita
consumption)
Market Saturation
Looking for the most promising markets
2
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017

9. Market E
Market A
Market D
Market C
Market F
Market B
Saturation (Per Capita Consumption)
To Do
1. Estimate the level of
saturation (per capita
consumption)
2. Rank the markets in
descending order
Market Saturation
Looking for the most promising markets
2
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017

10. Market A
Market B
Market C
Market D
Market E
Market F
Saturation (Per Capita Consumption)
ТОP 10%
To Do
1. Estimate the level of
saturation (per capita
consumption)
2. Rank the markets in
descending order
3. Mark the top 10% of
markets as highly saturated
Market Saturation
Looking for the most promising markets
2
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017

11. Market A
Market B
Market C
Market D
Market E
Market F
Saturation (Per Capita Consumption)
ТОP 10%
To Do
1. Estimate the level of
saturation (per capita
consumption)
2. Rank the markets in
descending order
3. Mark the top 10% of
markets as highly saturated
4. Filter out highly saturated
markets
Outcome
We have excluded the markets
with insignificant growth
potential
Market Saturation
Looking for the most promising markets
2
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017

12. Imports and their Growth3
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017
Looking for market the
most depending on
imports

13. Imports ($)
Growing
Small Big
Falling
Median
To Do
1. Estimate the volume of
imports and its growth
rate over the past 5 years
Imports and their Growth
Looking for market the most depending on imports
3
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017
Growth Rates (CAGR)

14. Imports ($)
Market F
Growing
Small Big
Falling
Market C
Market B
Market G
Market H
Market E
Market A
Market D
Median
To Do
1. Estimate the volume of
imports and its growth
rate over the past 5 years
2. Place the markets in the
corresponding quadrants
on the map
Imports and their Growth
Looking for market the most depending on imports
3
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017
Growth Rates (CAGR)

15. Imports ($)
Market F
Growing
Small Big
Falling
Market C
Market B
Market G
Market H
Market E
Market A
Market D
Median
To Do
1. Estimate the volume of
imports and its growth
rate over the past 5 years
2. Place the markets in the
corresponding quadrants
on the map
3. Filter out the markets
from the lower left
quadrant
Outcome
We have excluded the
markets where local
producers have very strong
positions
Imports and their Growth
Looking for market the most depending on imports
3
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017
Growth Rates (CAGR)

16. Market Entry Barriers4
Copyright
IndexBox
2017
Get Data Here indexbox.co.uk/data/
Looking for the most
accessible markets

17. Market A To Do
1. Assess the entry barriers
for each market
Market Entry Barriers
Looking for the most accessible markets
4
Copyright
IndexBox
2017
Tariffs, quotas and other trade restrictions
Licenses, patents, copyrights and trademarks
Logistics and delivery
Government regulation
Start-up costs
Technology
Product differentiation
Access to suppliers and distribution channels
Competitive response
Market B Market C
Get Data Here indexbox.co.uk/data/

18. Market A To Do
1. Assess the entry barriers for
each market
2. If the barrier is
insurmountable, put an X
Market Entry Barriers
Looking for the most accessible markets
4
Copyright
IndexBox
2017
Tariffs, quotas and other trade restrictions
Licenses, patents, copyrights and trademarks
Logistics and delivery
Government regulation
Start-up costs
Technology
Product differentiation
Access to suppliers and distribution channels
Competitive response
Market B Market C
Get Data Here indexbox.co.uk/data/

19. Market A To Do
1. Assess the entry barriers for
each market
2. If the barrier is
insurmountable, put an X
3. Filter out markets with
insurmountable barriers
Outcome
We have excluded the markets
which are unsuitable for your
business model
Market Entry Barriers
Looking for the most accessible markets
4
Copyright
IndexBox
2017
Tariffs, quotas and other trade restrictions
Licenses, patents, copyrights and trademarks
Logistics and delivery
Government regulation
Start-up costs
Technology
Product differentiation
Access to suppliers and distribution channels
Competitive response
Market B Market C
Get Data Here indexbox.co.uk/data/

20. Import Prices5
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017
Looking for the most
profitable markets

21. Import Price ($)
Growth Rates (CAGR)
Growing
High
Falling
Median
To Do
1. Indicate import prices
and their growth rates
over the past 5 years
Import Prices
Looking for the most profitable markets
5
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017

22. Import Price ($)
Growth Rates (CAGR)
Market E
Growing
Low High
Falling
Market H
Market A
Market C
Market B
Market D
Market F
Market G
Median
To Do
1. Indicate import prices and
their growth rates over
the past 5 years
2. Place the markets in the
corresponding quadrants
on the map
3. Filter out the markets
from the lower left
quadrant
Outcome
We have excluded markets
with low margins
Import Prices
Looking for the most profitable markets
5
Get Data Here indexbox.co.uk/data/
Copyright
IndexBox
2017

23. Outcome
The Best Performing
Markets
The Most Promising
Markets
Markets The Most
Depending on Imports
The Most Accessible
Markets
The Most Profitable
Markets

24. Get Data from the Box
and Think Outside It
with IndexBox
10 Million Datasets220 Countries 5.000 Markets
indexbox.co.uk +44 20 3239 3063 info@indexbox.co.uk