Platforms and Business Models: iBooks Author

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Nellie McKesson explains the functioning of iBooks Author: Apple's new app for the creation of dynamic and interactive ebooks

Negócios Tecnologia

iBooks Author?
Nellie McKesson
eBooks Operations Manager
O’Reilly Media, Inc.
@NellieMcKesson

January 2012:
Interactive, Hands-On
Tool for Creating
eBooks

Coming Soon:
Australia, Canada, France,
Germany, Italy, Japan, New
Zealand, Spain, and United
Kingdom

Inkling

• Similar interactivity
• More complex creation
• Multi-device, safely
• Sales models?

Vook

• Simple content creation
• Limited interactivity
• ePub / kf8 only
• Distribution, not sales

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