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Document BRANDPROFILE2016004 Copyright 2016© IT Brand Pulse. All rights reserved.
HPE: 2016 Dense Low Power Microserver Market Leader
IT BRAND LEADER
PROFILE
2016 Dense Low Power Microserver Market Overview
In the era of private and public clouds, the efficient use of data center infrastructure
has taken center stage. One result is the trend towards use of dense low power
microservers for scale-out applications such as web servers, content delivery, and
analytics using distributed databases. Mixed workloads running on virtual machines
are well-matched to general purpose processors. However, large numbers of servers
dedicated to specialized workloads are better served with microservers featuring low-
power SoCs optimized for scaling with less space, power and management cost.
HPE Voted Market Leader for Second Year
In 2013, HPE introduced Moonshot, a bold and ambitious re-imagination of high-density
microserver architecture. In 2016, the innovative computing platform remains miles ahead
of the competition in terms of system design, ecosystem development and revenue
market share. The results of the 2016 brand leader survey reflect these circumstances as
HPE Moonshot extended its lead by receiving almost 70% of the IT pro votes for market
leader.
HPE Brand Values Which Stand Out
Just like the last survey in 2014, HPE swept the votes for all six categories of brand leadership: market, price,
performance, reliability, service & support, and innovation. The highest scores were for reliability leader and service &
support leader, indicating those values define market leadership in a data center environment where customers may
be relying on hundreds of servers packaged in a single chassis.
IT Brand Pulse Brand Leader Surveys
In a sea of high-powered IT advertising, the Brand Leader Program delivers survey data which captures the perceptions
of IT professionals. Brand Leader Surveys are not vendor sponsored and cover hundreds of IT categories each year –
from servers, storage and networking to software and other broad IT market segments. Responses are solicited from
over 1,000,000 members of on-line groups and the IT Brand Pulse IT Pro and end-user database. Learn more about
brand leader surveys at www.itbrandpulse.com.
2016 Dense Low Power Microserver Brand Leader Survey

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HPE: 2016 Dense Low Power Microserver Brand Leader Profile

  • 1. Document BRANDPROFILE2016004 Copyright 2016© IT Brand Pulse. All rights reserved. HPE: 2016 Dense Low Power Microserver Market Leader IT BRAND LEADER PROFILE 2016 Dense Low Power Microserver Market Overview In the era of private and public clouds, the efficient use of data center infrastructure has taken center stage. One result is the trend towards use of dense low power microservers for scale-out applications such as web servers, content delivery, and analytics using distributed databases. Mixed workloads running on virtual machines are well-matched to general purpose processors. However, large numbers of servers dedicated to specialized workloads are better served with microservers featuring low- power SoCs optimized for scaling with less space, power and management cost. HPE Voted Market Leader for Second Year In 2013, HPE introduced Moonshot, a bold and ambitious re-imagination of high-density microserver architecture. In 2016, the innovative computing platform remains miles ahead of the competition in terms of system design, ecosystem development and revenue market share. The results of the 2016 brand leader survey reflect these circumstances as HPE Moonshot extended its lead by receiving almost 70% of the IT pro votes for market leader. HPE Brand Values Which Stand Out Just like the last survey in 2014, HPE swept the votes for all six categories of brand leadership: market, price, performance, reliability, service & support, and innovation. The highest scores were for reliability leader and service & support leader, indicating those values define market leadership in a data center environment where customers may be relying on hundreds of servers packaged in a single chassis. IT Brand Pulse Brand Leader Surveys In a sea of high-powered IT advertising, the Brand Leader Program delivers survey data which captures the perceptions of IT professionals. Brand Leader Surveys are not vendor sponsored and cover hundreds of IT categories each year – from servers, storage and networking to software and other broad IT market segments. Responses are solicited from over 1,000,000 members of on-line groups and the IT Brand Pulse IT Pro and end-user database. Learn more about brand leader surveys at www.itbrandpulse.com. 2016 Dense Low Power Microserver Brand Leader Survey