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KATRIN HIPPLER
TALENT MARKETING MANAGER, EUROPE
MÜNCHEN, 7. JUNI 2013
IN DER
SHARECONOMY
ARBEITSWELT
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
Search Friction
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
TREND “SHARECONOMY”
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
VIVINO – EIN HYBRIDES STARTUP
SheenSol Tech
FB Dev.
Pakistan
Rank Achiev.
SEO
Indien
Alexander S.
JQ Touch
Florida
Will C.
WebOS
US
PG Wordhouse
Autor
Tschechien
Puneet A.
Link Builder
Indien
ASD
PHP Entw.
Ukraine
Truong L.
Nokia App
Vietnam
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
REVOLUTION DER ARBEIT
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
Konditionen
vereinbaren
Job ist aktiv
Kollaborieren,
Kommunizieren,
Dateien
austauschen
Job
veröffentlichen
Gebote sichten
Freelancer
interviewen und
bewerten
Freelancer
auswählen
Resultat billigen/
abnehmen
Freelancer
bezahlen
Projektbasiert:
Milestones
definieren
Stundenbasiert:
Dauer des
Engagements
definieren
MATCHING
BEZAHLUNG
KOLLABORATION
WIE FUNKTIONIERT’S ?
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
FREELANCER 3.0
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
DAS “HYBRIDE” UNTERNEHMEN
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
49%der europäischen Unternehmen haben Kosteneinsparungen von
>50%
KOSTENEINSPARUNGEN
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
0
5
10
15
20
25
30
35
40
45
Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8 Week 9 Week 10
Hours/Week
TIme
Staff p and D own on Demand
Web Developer
Mobile Developer
Web Designer
Translator
Researcher
Graphic Designer
FLEXIBILITÄT
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
3:34:00 / $50
08:39
Job
posted
1st
proposal
Availa-
bility
request
Awarded
job
First
draft
received
Final
delivery
Job
details
and files
sent
12:1310:01 11:1910:1710:0809:0208:43
GESCHWINDIGKEIT
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
WEB
DEVELOPER
MOBILE
DEVELOPER
VIRTUELLE
ASSISTENTIN
AUTOR MARKTFORSCHER
SOCIAL MEDIA
MARKETER
GRAFIKDESIGNER LEAD GENERATION
SPEZIALIST
JURIST SEO
EXPERTE
10 EXPERTEN
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
Bogota
UTC +10
08.00
Develop
16.00
Istanbul
UTC +3
08.00
Spec
16.00
Sydney
UTC -5
07.00
Design
16.00
DAS 24H STARTUP
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
ONLINE-FREELANCER IN DEUTSCHLAND
Registrierte Freelancer auf Elance in Deutschland; letzte 12 Monate
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
VERGEBENE PROJEKTE – TOP 10 STÄDTE
Standorte von Unternehmen, die die meisten Freelancer engagieren; letzte 12 Monate
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
FACHKRÄFTE GESUCHT!
Verteilung der vergebenen Projekte; im 1. Quartal 2013 in Deutschland
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
Wert
Nachfrage
SQL
Server
Ruby
C#
.Net
ASP
AJAX
HTML5
AndroidiPad
iOS
Mobile
SEO
mySQL
JQuery
PHP
Web
Design
HTML
Word
Press
CSS
iPhone
Java
script
Social
Media Mktg.
NACHGEFRAGTE FERTIGKEITEN
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
FAZIT
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
Talent Marketing Manager, Europe
Q & A
© 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

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ISARCAMP: elance / Katrin Hippler - shareconomy in der arbeitswelt

  • 1. KATRIN HIPPLER TALENT MARKETING MANAGER, EUROPE MÜNCHEN, 7. JUNI 2013 IN DER SHARECONOMY ARBEITSWELT
  • 2. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
  • 3. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
  • 4. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
  • 5. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. Search Friction
  • 6. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. TREND “SHARECONOMY” © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
  • 7. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. VIVINO – EIN HYBRIDES STARTUP SheenSol Tech FB Dev. Pakistan Rank Achiev. SEO Indien Alexander S. JQ Touch Florida Will C. WebOS US PG Wordhouse Autor Tschechien Puneet A. Link Builder Indien ASD PHP Entw. Ukraine Truong L. Nokia App Vietnam
  • 8. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. REVOLUTION DER ARBEIT © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
  • 9. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. Konditionen vereinbaren Job ist aktiv Kollaborieren, Kommunizieren, Dateien austauschen Job veröffentlichen Gebote sichten Freelancer interviewen und bewerten Freelancer auswählen Resultat billigen/ abnehmen Freelancer bezahlen Projektbasiert: Milestones definieren Stundenbasiert: Dauer des Engagements definieren MATCHING BEZAHLUNG KOLLABORATION WIE FUNKTIONIERT’S ? © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
  • 10. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
  • 11. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. FREELANCER 3.0 © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
  • 12. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. DAS “HYBRIDE” UNTERNEHMEN © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
  • 13. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. 49%der europäischen Unternehmen haben Kosteneinsparungen von >50% KOSTENEINSPARUNGEN
  • 14. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. 0 5 10 15 20 25 30 35 40 45 Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8 Week 9 Week 10 Hours/Week TIme Staff p and D own on Demand Web Developer Mobile Developer Web Designer Translator Researcher Graphic Designer FLEXIBILITÄT
  • 15. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. 3:34:00 / $50 08:39 Job posted 1st proposal Availa- bility request Awarded job First draft received Final delivery Job details and files sent 12:1310:01 11:1910:1710:0809:0208:43 GESCHWINDIGKEIT
  • 16. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. WEB DEVELOPER MOBILE DEVELOPER VIRTUELLE ASSISTENTIN AUTOR MARKTFORSCHER SOCIAL MEDIA MARKETER GRAFIKDESIGNER LEAD GENERATION SPEZIALIST JURIST SEO EXPERTE 10 EXPERTEN
  • 17. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. Bogota UTC +10 08.00 Develop 16.00 Istanbul UTC +3 08.00 Spec 16.00 Sydney UTC -5 07.00 Design 16.00 DAS 24H STARTUP
  • 18. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. ONLINE-FREELANCER IN DEUTSCHLAND Registrierte Freelancer auf Elance in Deutschland; letzte 12 Monate © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
  • 19. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. VERGEBENE PROJEKTE – TOP 10 STÄDTE Standorte von Unternehmen, die die meisten Freelancer engagieren; letzte 12 Monate © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
  • 20. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. FACHKRÄFTE GESUCHT! Verteilung der vergebenen Projekte; im 1. Quartal 2013 in Deutschland © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.
  • 21. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. Wert Nachfrage SQL Server Ruby C# .Net ASP AJAX HTML5 AndroidiPad iOS Mobile SEO mySQL JQuery PHP Web Design HTML Word Press CSS iPhone Java script Social Media Mktg. NACHGEFRAGTE FERTIGKEITEN
  • 22. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. FAZIT
  • 23. © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. Talent Marketing Manager, Europe Q & A © 2000-2013 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.