Hildebrand's demonstration of their IoT solution in retail and backend cloud operations

1. 1
IoT Business Value
April 2015
San Diego
Joshua Cooper
jcooper@hildebrand.co.uk
CEO
Hildebrand Technology Limited
London, UK
#IoT
@HildebrandTech

2. © Copyright 2014 Hildebrand Technology Limited
IoT is
not quite the Internet
not quite Things
Sweeping Statement No. 1

3. Light
Quality
Air Temp
Occupancy
Appliances

5. © Copyright 2014 Hildebrand Technology Limited
IoT is
not quite the Internet
not quite Things
Sweeping Statement No. 1

6. Ethernet (SSL) connected to Internet
433MHz Wireless connected to sensors
energyhive hub

7. Electrical Power (W)
Wireless CT Sensor

8. Accelerometer, light and temperature
Wireless Multi-sensor

9. © Copyright 2014 Hildebrand Technology Limited
Low cost will drive
adoption*
Sweeping Statement No. 2

10. Widgets, JSON API and Developer Support
APIs

11. © Copyright 2014 Hildebrand Technology Limited
Smart Engine
- data integration layer
- statistical calculations
- persistence of measurements
- real-time bus
UI and Public API
- user/household management
- dashboard
- oAuth
- JSON feeds for external displays
Device Management
- sensor semantics
- sensor configuration
- data security
- JSON feeds for configuration
- command bus for remote
browser
smart phone
photoframe
Private
meter point
native interface
web services interfaces
HAN
via Broadband
in-home
sensor
appliance
sensor
real-time
display (LCD)
Zigbee (serial)
Apps Store
- model manager
- provisioning
- entitlement
- creation environment
web services interface
ISO Protocols
Local storage
local generation
sensor
VPN

12. Stay connected to the daily routine of the frail and elderly

13. Howz
© Intelesant Ltd 2014 Private and confidential
Page3

14. Page1Howz
© Intelesant Ltd 2014 Private and confidential
The Solution

15. Howz
© Intelesant Ltd 2014 Private and confidential
Page15
Family
GP
Social services
Collect Process Notify
Sensors and hub
Web, mobile and API
Knowledge base
Statistics Events Patterns Exceptions Alerts
Electricity
Heat
Door
Visits and deliveries
Checklist
Care network
Occupational
Physiotherapy
Geriatrics
Elderly person
Web, mobile and API
Howz platform combines machine, human observation and expert knowledge
The Platform
Shopping Basket

16. Ethernet (SSL) connected to Internet
Zigbee 2.4GHz Wireless connected to meter via SEP1.1
Industrial or Residential Applications
Demand Response
Home Automation / Heating Control
Gas & Elect Smart Meter Hub

17. Ethernet (SSL) connected to Internet
433MHz Wireless connected to sensors
Serial input/output (RS485)
24V control
MBUS
Communications Hub

18. © Copyright 2014 Hildebrand Technology Limited
Actuators are the most
interesting, but present
different challenges
Sweeping Statement No. 4

19. © Copyright 2014 Hildebrand Technology Limited
Peer-to-Peer Cloud Mobile
Protocols Bluetooth 4.0 (BTLE) Proprietary, Zigbee, ZWave,
(something new)
(something new)
Model Application specific Platform expensive
Partners Retail (consumer)
Logistics (industrial)
Service Providers (consumer)
Solution Providers (industrial)
Integrators (ind)
Government (ind)
Challenges Battery
InterOp
Openness
Standards
Operating Cost
Attract Solutions
Strategy (short) Lifestyle Piggy back Infrastructure
Strategy (long) Built-in Brand Tough locations
Broad Assumption No. 1 - Winners

20. CONFIDENTIAL
M A R K E T T R A N S F O R M I N G I N N O V A T I O N
© Sentec 2014
Communications overview
9 December 2014
20
No suitable protocol for <£5 devices, not everything can be IP
connected
ISM band (433/868/915MHz) has distinct advantages over 2.4GHz
Greater range
Lower cost of implementation
Longer battery life
…. but no standardisation leads to poor product interoperability

21. CONFIDENTIAL
M A R K E T T R A N S F O R M I N G I N N O V A T I O N
© Sentec 2014
A better way
9 December 2014
21
For many buyers, the failure of product interoperability is an
impediment to take-up
For many manufacturers, the lack of a suitable
communications protocol adds to their product
implementation costs
The OpenThings protocol was developed by Sentec and
Hildebrand to address these problems

22. CONFIDENTIAL
M A R K E T T R A N S F O R M I N G I N N O V A T I O N
© Sentec 2014
OpenThings
9 December 2014
22
Low overhead protocol that defines a simple set of extensible message
structures and communication sequences
Reference dictionary defines parameters of common products (e.g. Smart
plug, temperature sensor, alarm), but manufacturers are free to create their
own
Free-to-use, easy-to-implement, no extensive certification or integration
testing needed
NOT an alliance, only the allocation of Manufacturer IDs is controlled
All documentation published freely on OpenThings website

23. 23
IoT Business Value
The Service Provide Proposition
April 2015
San Diego
Joshua Cooper
jcooper@hildebrand.co.uk
CEO
Hildebrand Technology Limited
London, UK
#IoT
@HildebrandTech

24. © Copyright 2014 Hildebrand Technology Limited
“Footfall” tracking is
limited
1 in, 1 out
3 6

25. © Copyright 2014 Hildebrand Technology Limited
Where do people go?
What do they do?
How long do they stay?
Cameras and door counters lack
actionable information
3 6

26. © Copyright 2014 Hildebrand Technology Limited
We use “big data” and “machine learning” to
understand movement,
predict use and discover
opportunities
Our People in Places (PIP
TM
) technology operates in real-
time using advanced spatio-temporal statistical analysis
I work
here I eat
here
I like
books
My
local
cinema
I meet
friends
I am in
and out

27. © Copyright 2014 Hildebrand Technology Limited
Retail Reporting

30. © Copyright 2014 Hildebrand Technology Limited
API Beta

31. In housing developments that use district heating, residents often pay a
fixed monthly heating fee. Whether residents turn down the heat when
departing from the flat, or they leave the heat on and the windows open,
they pay the same fee. The resident who wastes heat never faces the
consequences, and the responsible user is not rewarded.
Local governments worldwide are seeking a solution to this challenge,
as more than USD300 billion is spent globally on district heating for
block housing developments as well as on college campuses and in
commercial and public buildings.1
In Camden Council, one of 32 borough councils in London,
a first-of-its-kind heat metering program is providing a cost-effective
approach that rewards residents for energy efficiency.
Measuring heat consumption in block housing
In block and affordable housing developments, typically a single boiler
plant is used to heat hundreds of flats. Understanding how much energy
each household consumes requires the ability to monitor, measure and
report on the flow of hot water into and out of each flat.
To accomplish this, Camden Council turned to Hildebrand Technology,
a London-based technology incubator and energy consulting firm.
Through a European Regional Development Fund (ERDF) grant,
Camden Council is working with Hildebrand on a pilot program to
Overview
The need
Residents of block housing developments
pay a fixed fee for heat regardless of their
consumption, reducing any incentive to
conserve energy by closing windows on
cold days.
The solution
A heat metering system, based on
IBM® Informix® TimeSeries, is providing
feedback on heat usage and other infor-
mation to encourage residents to adopt
more energy-efficient practices.
The benefit
Some households have reduced
their heat consumption by more than
30 percent, and CO2
emissions are
expected to drop by 16,000 tonnes.
Camden Council
Reducing heating bills by 30 percent with Hildebrand
and IBM Informix TimeSeries software
Information Management
EnergyIBM Software
2
Information Management
EnergyIBM Software
deploy individual metering systems in approximately 1,500 properties.
This will be extended significantly if the pilot goes well. These systems
allow Camden Council (and the residents) to measure usage as if each flat
had its own water heater. Residents now have accountability on their
energy usage so they adopt energy-saving practices.
“In helping us design our solution, Hildebrand has enabled us to
concentrate on the real value-add of heat metering, which is energy
efficiency,” says Daniel White, sustainability officer, Camden Council.
Residents who take heat-conserving steps, such as turning the heat
down when they leave the flat, pay less. Hildebrand has conservatively
estimated a savings of approximately 20 percent per household per year.
However, through the pilot program, Camden Council has seen even
greater savings.
“We have seen savings of over 30 percent for some residents,”
says White. “We estimate an overall annual savings of
GBP195,000 [USD302,503] for the properties participating in the pilot.
Burning less fuel also reduces our carbon footprint. We estimate that this
project, over its lifetime, will save up to 16,000 tonnes [17,637 tons] of
CO2
for 2,500 homes. This number is dependent on heating efficiencies,
behavior, building fabric and, of course, outside temperature–all of which
vary from site to site. Metering has also allowed us to understand these
variables.”
The potential worldwide impact of this type of approach is enormous.
“Communities around the world stand to save up to USD60 billion as
heat consumption decreases by 20 percent,” adds Joshua Cooper, CEO,
Hildebrand.
Handling thousands of data points per second
Hildebrand provided the software, integration and hosting services to
leverage the stored meter data. “We are using Software as a Service to
provide the meter management, the meter data repository and analysis
platform, and the accounting and communication network operations,”
says Cooper.
With meter readings captured every six seconds from more than
1,500 meters, Hildebrand needed more than a traditional relational
database management system.
“We estimate that this
project, over its
lifetime, will save up
to 16,000 tonnes
[17,637 tons] of CO2
for
2,500 homes.”
—Daniel White, Sustainability Officer,
Camden Council

32. !

33. Prepaid Heating

34. EMS - Energy
Estimates when your next
top-up will take place
based on your current
heating usage
Shows the amount of CO2
generated to produce the
energy you are using for
heating
Based on your current
consumption we make
prediction for the week
and for the month
Three days weather
forecast – most likely it
will affect your heating
usage
Shows your
instantaneous heating
usage (in W or kW)

35. © Copyright 2014 Hildebrand Technology Limited
Heat Portal

36. © Copyright 2014 Hildebrand Technology Limited
UrbisAPIs

37. 37
Ecosystem
Service ProviderConsumer
Energy Transport Retail
Elastic Compute
Consumer Hubs and Gateways and Sensors
Smart Platform
Industrial Hubs and Gateways
Integration
Utilities Cities Shopping CentresConsumers
Energy Health Monitoring