Virtualization Into Cloud

Virtualization Into Cloud

Andy Wachs
Systems Software Strategy

May 11

Systems Software

IBM Systems Software – 2011 Analyst Event

Our clients are struggling to progress toward a more
flexible infrastructure

• How do I respond to the pressure to
cut costs, reduce risk and
complexity?

• How do I react more quickly to take
advantage of new opportunities?

• How do I move my data center
architecture into the future?

• A lot of buzz on cloud, where is the
best place to start and how?

2 Source: 2009 IBM CEO Survey © 2011 IBM Corporation


Cloud computing is a new way of thinking for delivering IT
services to users
IBM and clients are seeing benefits from cloud
Cloud is: computing
• A new consumption and
delivery model inspired by Test provisioning Weeks Minutes
consumer Internet services
• End-user focused Change
Months Days/hours
management

Release
Cloud represents: Weeks Minutes
management

Service access Administered Self-service
• The delivery of IT as services
Standardization Complex Reuse/share

Cloud enables: Metering/billing Fixed cost Variable cost

• On-demand self-service, Server/storage
10–20% 70–90%
sourcing options, economies utilization
of scale Payback period Years Months
• Through private, public and
hybrid models
3
© 2011 IBM Corporation


Clients are more comfortable with private clouds
Many are ready to deploy fundamental business applications in a private cloud

• Strong interest in moving many IT activities or
Private Clouds are viewed as workloads to a Private Cloud
suitable for many workloads • Over 60% use or plan to use in the next 12 months

Clients are experimenting • Public Clouds used for web conferencing, email,
with Public Clouds for and CRM/sales force automation
certain workloads • 20-30% use or plan to use in the next 12 months

Private Clouds appeal across all • Private Clouds appeal to all industries with highest
industries while Public Clouds interest by Banking, Government, Healthcare,
Insurance, Manufacturing, Transportation
appeal to industries under
• Public Clouds appeal for certain workloads
margin pressure in industries with high margin pressure

Source: IBM MAP Cloud Workload Adoption Survey, June/July 2009 , n: 731 , 9 countries: US,
4 Canada ,UK, Germany, France, Italy, Japan, China & India, © 2011 IBM Corporation


The journey to cloud-delivered services…
Virtualize • Assess & plan • VM management
Server, storage & • Health & status • Policy-based optimized
network devices to • Inventory placement and
increase utilization re-balancing

• High scale • Image catalog &
Provision & Secure • Auto restart Management
Automate provisioning • Self-service UI • Policy controlled
of resources • Resource access & isolation
reservation • Logging and auditing

Monitor & Manage • Availability and performance management
Provide visibility across server, storage, network, hypervisor,
of performance of apps
virtual machines • Service level agreements

Orchestrate Workflow • Service-aware provisioning
Manage the process • Process management, policies & approvals
for approval of usage • Mobility of services across clouds

Meter & Rate • Service aware accounting
Track usage • Track, allocate and invoice
of resources by department, user, etc.
• Collect, analyze and bill based on usage
5


A simple progression can ease a client’s journey into Cloud
Virtualization Cloud Entry Cloud Advanced
Infrastructure Integration Standardization and Automation Orchestration and Integration

Server consolidation
Server consolidation Infrastructure monitoring Hybrid cloud management
Infrastructure monitoring Hybrid cloud management

Virtualize storage
Virtualize storage
and networks
and networks
Develop plan Image management
Image management Advanced image management
Advanced image management
Develop plan
& roadmap;
& roadmap;
select
select Integrate physical,
Integrate physical,
workloads for
workloads for virtual server,
virtual server,
consolidation
consolidation storage, network
storage, network Cloud provisioning
Cloud provisioning Cloud cost management
Cloud cost management
management
management

Deploy virtual
Deploy virtual Service workflow automation,
Service workflow automation,
Self-Service automation
Self-Service automation
infrastructure
infrastructure policies & governance
policies & governance

Business continuity
Business continuity

Security management
Security management

6


Early IaaS cloud usage scenarios
Manage Images
• Create/convert virtual images from physical server stack
• Store images in a library for better tracking
• Manage physical and virtual images with a simple interface
• Create image templates for standardization

Automate Provisioning with a self service interface
• Provide a self service interface to deploy virtual images as-a-service
• Obtain resources on a temporary basis which are released when done
• Set-up provisioning rules and defaults at project or group level
• Easily adjust resource allocations within limits
• Provide basic usage accounting, audit & approvals

Build a highly scalable and persistent cloud infrastructure
• Perform high-scale, frequent, repetitive provisioning of cloud workloads
• Add new nodes to the cloud easily and transparently to the services delivered in the cloud
• Enable persistent execution of applications in a cloud
• Enable administration of large clouds using minimal staffing to lower cost
7


IBM offers simple entry points for easing the path through the
journey
Virtualization Cloud Entry Cloud Advanced
Infrastructure Integration Standardization and Automation Orchestration and Integration

Add-on: Metering,
Usage Monitoring, etc

Advanced Cloud
Orchestration and
Integration

Basic Cloud Basic Cloud
Provisioning and Provisioning and
Automation Automation
Cloud
Infrastructure Virtualization Virtualization Virtualization
capabilities Platform Mgt Platform Mgt Platform Mgt

Storage, Storage, Storage,
Networking Networking Networking

• Virtualization-optimized • Services-led with cloud • IBM CloudBurstTM
platforms (x, Power, z) foundation software • IBM Service Delivery Manager
• IBM BladeCenter® – Tivoli® Service Automation
• High speed provisioning
Foundation for Cloud Manager
Cloud technology preview
• Virtualized and cloud storage • Solution Ed. for Cloud
Infrastructure • Future offering1
Offerings • Systems Director VMControlTM Computing for
• IBM and industry hypervisors System z®
(1) All statements regarding IBM's future direction and intent are subject to change or
8
withdrawal without notice, and represent goals and objectives only © 2011 IBM Corporation


Delivering differentiated cloud capabilities
Common architecture and focus alignment between SWG and STG

Cloud Management
•Visibility
Service mgmt IBM Common
•Control
Is more IBM Tivoli Service Tivoli management
Tivoli Automation Manager Usage and platform drives
•Automation
effective with
well Monitoring Tivoli Provisioning Manager
Accounting delivery
instrumented, Manager economics
dynamic
platforms
IBM Systems Director / VMControl

•Platform and
IBM Systems
Platform
x86 Power System z Robust
virtualized

LPAR

LPAR
monitoring
Management infrastructure
VM

VM

VM

VM

VM
drive event delivers high
•Virtualization
information, VMware, KVM, pHype z/VM utilization,
energy utilization … runtime choice
management
& monitoring, for workload
availability, etc up SONAS, SVC, XIV …
•System mgmt
to service
pools
Cloud Endpoints

9


Enabling cloud usage: services + cloud foundation software
Services-led offering for the Power Systems Platform
Basic cloud management for STG Design Points
cloud enabled systems (Power • Easy to use workflow optimized for users
Systems™ today1) • Customizable UI enabled for Lab
Service delivery
• Extensible via REST APIs

Key Capabilities
• Create, edit, manage virtual servers
• Capture a running virtual server
• Deploy virtual appliances quickly
• Monitor state of deployments
• Create projects
Benefits
• Easy entry into Cloud
• Reduce capital and administration expenses
• Accelerate “time to value” launch of new applications
• Metering & reconciliation of settlements
• Business approval of end user requests
• Easy integration with back-end systems and process
(1) All statements regarding IBM's future direction and intent are subject to change or
10
withdrawal without notice, and represent goals and objectives only © 2011 IBM Corporation


China Telecom Jiangxi Branch:
Reducing complexity and operational costs with private cloud
Business need: Benefits:
• Seize greater market share • Time to market for new business applications
• Reduce time to market for new reduced from 3-4 months to 2-3 days
products & services • Improved hardware utilization and cut
• Address high cost of floor space & hardware costs by over 50 %
power
• Cut energy consumption and CO2 emissions

China Telecom: Cloud foundation software
VMControl

74M mobile subscribers IBM PowerVM™
IBM Systems Director
IBM System Storage® SVC
77% mobile revenue growth
(1H 2010/ yty) “ Our primary estimate is that the IBM solution has improved
hardware utilization by over 50 percent, although this may
58M broadband subscribers in fact be higher. Sharing resources through the internal
cloud has allowed us to consolidate hardware, translating

180M access lines
into 50 percent cost savings in terms of CPU and storage.
Mr. Xu Qi Supervisor of IT, Design & Support Center, JX
”
CT, China Telecom

11


Enabling cloud usage: High speed, low-touch provisioning
IBM Technology Preview1
•• Can provision & boot 100 VMs in ~1 minute (1 VM in 20-30 seconds)
Can provision & boot 100 VMs in ~1 minute (1 VM in 20-30 seconds)
•• >100,000 VMs provisioned to date on an internal cloud (88 servers running for 11 months)
>100,000 VMs provisioned to date on an internal cloud (88 servers running for 11 months)
•• Can tolerate multiple failures by dynamically working around failed elements
Can tolerate multiple failures by dynamically working around failed elements
•• Near 00downtime due to faults, management software upgrades, addition/removal of hardware
Near downtime due to faults, management software upgrades, addition/removal of hardware

Linux-based compute servers
VM VM VM VM VM VM VM VM VM hosting both user VMs as well as
clustered, redundant IaaS
management services

VM VM
Image Image

GigE (or better) network with
multiple redundant connections
VM VM to servers
Image Image

Software-based peer-to-peer
Redundant Linux-based storage communication and health
servers managing VM images monitoring framework

(1) All statements regarding IBM's future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only
12


STG private & Service Provider cloud offerings
Driving new workloads to the cloud
• Most start with optimizing Test and Development
• Moving to ERP, CRM, HPC and storage workloads
• Hybrid cloud: IBM Systems that link to IBM cloud services
Cloud-enabled Datacenter

Industry Focused Solutions
• Service Provider Platform (CSP2)
• Education clouds to provide compute services to large or small schools that fit
within their budget constraints.

Integrated Solutions
• IBM CloudBurst for System x®, Power Systems
• BladeCenter Foundation for Cloud
• Solution Edition for Cloud Computing for System z
• IBM Scale out Network Attachable Storage (SONAS)

Custom Cloud Solutions
• IBM Service Delivery Manager + IBM virtualized systems
• IBM Smart Analytics Cloud
• Custom storage cloud
• Open implementations
13


IBM Server Systems provide choice and workload optimization
Providing an infrastructure to span systems because one size does not fit all

Audi
Universita di Bari Migrate SAP Infrastructure on
Extreme scale w/ Linux on z supports POWER7® and DB2® to cloud
resulting in better performance, low
community cloud used by fishing
costs and high energy efficiency
industry, wine cooperative, logistics
for trucking industry Press release
Press release

Multimedia
Development Corp
US Federal (MDeC)
Systems Integrator Malaysia’s most advanced animation
cloud optimized for flexibility and
IBM CloudBurst on BladeCenter, scale with iDataplex®
dramatically improving time-to-market Press release
for Development & Test requirement

14


Introducing: IBM BladeCenter Foundation for Cloud
A complete virtualized platform that is cloud ready
Built-in virtualization
• Allows for significant consolidation of workloads
• Enables cost avoidance via higher asset utilization
• Resource pools for agile workload deployments
• BladeCenter Open Fabric Manager
• VMware vSphere Enterprise 4.1

Management Start-up Services
• Monitor and manage physical and virtual
resources in same manner Virtualization & Systems
Management SW
• Automatically migrate virtual machines across
systems to maintain service levels Virtualized Servers
& Storage
• Network isolation via multiple VLANs
• Energy monitoring & management Networking
• IBM Systems Director with Active Energy Manager
• BladeCenter Open Fabric Manager Single product, single delivery, single
installation, single invoice, single support
Infrastructure structure
• Four (4) pre-integrated Configurations, pre-Built at Factory
• Servers, storage & networks enabling: from 100 to 2000 VMs1
• Optional IBM SAN Volume Controller can be added via on site services
(1) Based on IBM internal estimates of standard virtualization blade
15
15 •HS22V with Intel Xeon 5660 2.8 GHz processors and 72GB memory
•Each blade can support up to 36 VMs of 4GB size © 2011 IBM Corporation


IBM CloudBurst -- advanced Cloud service delivery platform
Pre-packaged offering that integrates the service management system,
Pre-packaged offering that integrates the service management system,
server, storage and services needed to establish a private cloud
server, storage and services needed to establish a private cloud

Self-service Portal

ISDM (Tivoli) Service Catalog
CloudBurst
Systems Director + Automation Software
cloud in a box VMControl
Pre-packed Automation
Easy to order, VMware, PowerVM Templates
install, manage (others in future)*
Built-in Virtualization
and scale IBM BladeCenter Single Delivery, Installation &
Price

Implementation Services

Single Support

CloudBurst
for Enterprise CloudBurst
CloudBurst
for Service Providers
for Developers

(1) All statements regarding IBM's future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only
16 Transforming the Data Center with IBM Systems Software


IBM Service Delivery Manager
A pre-integrated software stack, deployed as a set of virtual images, that automate
IT service deployment and provide resource monitoring, cost management, and
high availability of services in a cloud
“Manage From” Environment

Benefits of IBM Service Delivery Manager IBM Service Delivery Manager
Management Server

• Leverage existing hardware - allows businesses to
Virtual Virtual
leverage existing hardware while reducing capital Machine
Images
Machine
Images
expenditures and generate greater ROI
:
IBM Power
or
• Improved time to value - Reduces the amount of Automated
X86
Systems

Provisioning
integration work required to deploy a cloud by offering of Services
a pre-bundled and integrated service delivery software
“Manage To” Environment
stack
Monitoring
• Accelerated deployment - Automated image Virtual
Machine
• Automatic monitoring of
provisioned environment
deployment, cross connection and activation of
Usage and Accounting
components. Allows clients to shorten deployment Virtual
Machine • Metering and accounting for cloud services
• Enable integration to billing systems
times.
Flexible deploy to virtual environments
• Reduce complexity - Self service, standardization Virtual
Machine • VMWare, KVM, Xen, PowerVM, zVM

and automation simplify use and minimize errors

17


IBM custom cloud server solutions provide choice of optimized infrastructure

• IBM BladeCenter has no single point of failure unlike competition
• HS22V supports ~35% more VMs per blade than standard competitor blades
• BladeCenter H provides 67% to 250% more Ethernet uplink bandwidth than
competitor blades which is critical for VM movement (vMotion)
BladeCenter H
Virtualization
• Drive systems to over 90% utilization
Infrastructure
• Live Partition Mobility with VM’s of any
size up to the entire system that can
easily move between your POWER6 and
POWER7 systems
• Scales seamlessly from 1/10 of a core
IBM System to 256 cores and can use all resources
z the Ideal of the host server
Cloud
Platform • Dynamic changes to any IT resource
without reboot

• Achieve nearly 100% utilization of system resources nearly 100% of the time
• Enjoy the highest levels of resource sharing, I/O bandwidth, and system availability
• Add hardware resources to an already-running system without disruption
18


IBM Storage Systems provide availability and scalability

SAN Volume
Controller
XIV® SONAS

High availability and performance Create a highly scalable storage
Link your compute cloud to for the most demanding cloud cloud with unified
your existing SAN workloads management.

“The IBM XIV Storage System allows us
to provide a highly reliable, highly
performing platform to our customers VISION Cloud
that should help NaviSite gain an
advantage over its competitors.”
-Mark Clayman, Joint research initiative with 15 European
Senior Vice President of hosting services Partners
Migrate and federate data across
for NaviSite. geographically distributed domains
Case Study Facilitating access to data by content and its
relationships
19


IBM Systems provide the best foundation for an end-to-
end cloud infrastructure

The best cloud infrastructures are built on secure and available foundations

Clients need a prescriptive, easy progression to ease their journey to Cloud

Service Management is a critical component of an optimized cloud infrastructure

Cloud computing is becoming a key element in data center transformations

IBM Systems help our customers: Achieve higher security,
ensure IT resource availability, lower costs and relieve pressure
on internal resources, and accelerate time to value

20


Trademarks and disclaimers
Intel, Intel logo, Intel Inside, Intel Inside logo, Intel Centrino, Intel Centrino logo, Celeron, Intel Xeon, Intel SpeedStep, Itanium, and Pentium are trademarks or
registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries./ Linux is a registered trademark of Linus Torvalds in the
United States, other countries, or both. Microsoft, Windows, Windows NT, and the Windows logo are trademarks of Microsoft Corporation in the United States,
other countries, or both. IT Infrastructure Library is a registered trademark of the Central Computer and Telecommunications Agency which is now part of the Office
of Government Commerce. ITIL is a registered trademark, and a registered community trademark of the Office of Government Commerce, and is registered in the
U.S. Patent and Trademark Office. UNIX is a registered trademark of The Open Group in the United States and other countries. Java and all Java-based
trademarks and logos are trademarks or registered trademarks of Oracle and/or its affiliates. Other company, product, or service names may be trademarks or
service marks of others. Information is provided "AS IS" without warranty of any kind.

The customer examples described are presented as illustrations of how those customers have used IBM products and the results they may have achieved. Actual
environmental costs and performance characteristics may vary by customer.

Information concerning non-IBM products was obtained from a supplier of these products, published announcement material, or other publicly available sources
and does not constitute an endorsement of such products by IBM. Sources for non-IBM list prices and performance numbers are taken from publicly available
information, including vendor announcements and vendor worldwide homepages. IBM has not tested these products and cannot confirm the accuracy of
performance, capability, or any other claims related to non-IBM products. Questions on the capability of non-IBM products should be addressed to the supplier of
those products.

All statements regarding IBM future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only.

Some information addresses anticipated future capabilities. Such information is not intended as a definitive statement of a commitment to specific levels of
performance, function or delivery schedules with respect to any future products. Such commitments are only made in IBM product announcements. The information
is presented here to communicate IBM's current investment and development activities as a good faith effort to help with our customers' future planning.

Performance is based on measurements and projections using standard IBM benchmarks in a controlled environment. The actual throughput or performance that
any user will experience will vary depending upon considerations such as the amount of multiprogramming in the user's job stream, the I/O configuration, the
storage configuration, and the workload processed. Therefore, no assurance can be given that an individual user will achieve throughput or performance
improvements equivalent to the ratios stated here.

Prices are suggested U.S. list prices and are subject to change without notice. Starting price may not include a hard drive, operating system or other features.
Contact your IBM representative or Business Partner for the most current pricing in your geography.

Photographs shown may be engineering prototypes. Changes may be incorporated in production models.

© IBM Corporation 2011. All rights reserved.
References in this document to IBM products or services do not imply that IBM intends to make them available in every country.

Trademarks of International Business Machines Corporation in the United States, other countries, or both can be found on the World Wide Web at
http://www.ibm.com/legal/copytrade.shtml.
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