How big is big data? We have moved a long way since storing files in floppy disks. Our guest speaker, Matt LeMay, explores big data at a human scale. Find out more about this topic at our upcoming Lab this September in Singapore.

1. CREATIVE
DATA
LAB
!
Intensive Course
Singapore
8 - 11 Sep, 2014
https://www.hyperisland.com/programs-and-courses/creative-data-lab

2. BIG DATA AT HUMAN SCALE.
Matt LeMay, @mattlemay

3. BIG DATA
IS BIG

4. How BIG is it?

5. We have built the capacity to store
more bytes of data than the Earth
has grains of sand.

6. ... about 315 times more.

7. If each bit of data we have the capacity to
store were to represent a star, then
there would be a GALAXY OF DATA
for every person on Earth.

8. The data Walmart generates every hour from its
customer transactions represents 167 times the
information contained in all the books in the United
States Library of Congress.
PWNED

11. The number of bytes
we’ve built the
capacity to store
constitutes only a
TINY FRACTION of
the number of atoms
you have in your body.

12. ... or the amount of
data stored in your
DNA.

13. In fact, the data storage capacity of the entire world is
less than one percent of the information stored in the
DNA molecules of a single person.

14. as we approach human scale...
...big data seems smaller.

15. ... but it’s bigger than it’s ever been before.

16. =
ALL the data
created until the
year 2003
ALL the data
created every
two days

17. Scale of Data ~3,000 Years Ago:

18. Scale of Data ~300 Years Ago:

19. Scale of Data ~30 Years Ago:

20. Scale of Data ~3 Years Ago:

22. We’ve been writing stuff on walls for 30,000 years...
... and we’re still not entirely what it all means.

23. “BIG DATA” is US*, in
higher resolution.

24. “We’re distracted by a bunch of nonsense.”

25. “Ephemeral thoughts and actions, which were once
lost to time, are now recorded forever.”

26. That record is “BIG DATA.”

30. According to , 43% of all data
gathered on people comes from social media.

32. We overshare compulsively, but we are more concerned
than ever before about our privacy.

33. Privacy vs Permission

34. Privacy = “My data is valuable, and others
want access so that they can spy on me or sell
me stuff I don’t want.”
Permission = “My data is valuable, so I will
explicitly grant others access to it in specific
situations where it is worthwhile for me to do
so.”

35. Privacy is something we need to worry about
when expectations are violated around the
permissions we agree to.

37. Even explicit permission...
... doesn’t override expectation.

38. ... often struggles to square permission with
expectation, at times to their own detriment.

39. weknowwhatyouredoing.com

42. We expect clicks to be private gestures, and
shares to be public gestures.
!
Facebook’s social reader violated those
expectations.

43. We share who we want to be.
We click who we fear we are.

44. ... and it matters.

45. We share our
information
because we trust
that sharing will
make it more
valuable to us.

46. “The future has an ancient heart.”
- Carlo Levi

47. When done right, BIG DATA encourages you
to SHARE MORE, not less.

48. THE ALGORITHM
WON’T SAVE YOU

49. COUNTING
!
is not
!
UNDERSTANDING

50. “BIG DATA” is all around us.

51. ...and it doesn’t feel ZOMG WORLD-CHANGING
... because it’s in our cells.

52. CREATIVE
DATA
LAB
!
Intensive Course
Singapore
8 - 11 Sep, 2014
https://www.hyperisland.com/programs-and-courses/creative-data-lab