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What Buyers Want! Highlights  from the  NATIONAL ASSOCIATION OF REALTORS ®   2007 Profile of Buyers'  Home Features Preferences NAR Research Division, August 2007
About the Survey ,[object Object],[object Object],[object Object],[object Object],[object Object],The 2007 NAR Profile of Buyers' Home Features Preferences
What was Important While Searching for a Home? The 2007 NAR Profile of Buyers' Home Features Preferences It was “very important” to find a home with:
Oversized Garages are  The New Big Thing  With Buyers ,[object Object],[object Object]
Change in Preferences in Time The 2007 NAR Profile of Buyers' Home Features Preferences It was “very important” to find a home with: N/A N/A
A Few Regional Differences ,[object Object],[object Object],[object Object]
Most Important Features by Region The 2007 NAR Profile of Buyers' Home Features Preferences SOUTH NORTHEAST MIDWEST WEST
Age Makes the Biggest Difference in What Buyers Want Back yards for younger buyers Walk-in closets for older buyers
Examples of Differences in Desired Features by Age of the Buyers The 2007 NAR Profile of Buyers' Home Features Preferences
What Would Buyers Pay More For? ,[object Object],[object Object],[object Object]
Energy Efficiency is Most Important to New-Home Buyers  As buyers age, this becomes more important
How Important was a Home’s Energy Efficiency When Searching for a Home? The 2007 NAR Profile of Buyers' Home Features Preferences Age of Home Buyer:
Bigger and Younger ,[object Object],[object Object]
Characteristics of Homes Purchased The 2007 NAR Profile of Buyers' Home Features Preferences Medians $205,000 71% 41% 82% 83% 1 2 3 2 12 years 1,840 sq. ft. 2007 2004 N/A Purchase price (median) 71% Previously owned N/A Basement N/A Garage 83% Central air conditioning 1 Number of fireplaces 2 Number of full bathrooms 4 Number of bedrooms  1 Number of levels 15 years Age of home 1,730 sq. ft. Size of home
Detached and Suburban ,[object Object],[object Object]
Type and Location of Homes Purchased The 2007 NAR Profile of Buyers' Home Features Preferences
No Buyers’ Remorse ,[object Object],[object Object]
How Satisfied Were Recent Home Buyers? The 2007 NAR Profile of Buyers' Home Features Preferences
[object Object],[object Object],From the Closing Table to the Home Improvement Store
Who Did Home Improvement Projects Within Three Months of Purchase? The 2007 NAR Profile of Buyers' Home Features Preferences Buyers who purchased homes aged:
Which Home Improvement or Remodeling Projects? The 2007 NAR Profile of Buyers' Home Features Preferences Features added or replaced: Rooms where improvements were undertaken:
Get More… ,[object Object],[object Object],[object Object],[object Object],[object Object]

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What Home Buyers Want 2007

  • 1. What Buyers Want! Highlights from the NATIONAL ASSOCIATION OF REALTORS ® 2007 Profile of Buyers' Home Features Preferences NAR Research Division, August 2007
  • 2.
  • 3. What was Important While Searching for a Home? The 2007 NAR Profile of Buyers' Home Features Preferences It was “very important” to find a home with:
  • 4.
  • 5. Change in Preferences in Time The 2007 NAR Profile of Buyers' Home Features Preferences It was “very important” to find a home with: N/A N/A
  • 6.
  • 7. Most Important Features by Region The 2007 NAR Profile of Buyers' Home Features Preferences SOUTH NORTHEAST MIDWEST WEST
  • 8. Age Makes the Biggest Difference in What Buyers Want Back yards for younger buyers Walk-in closets for older buyers
  • 9. Examples of Differences in Desired Features by Age of the Buyers The 2007 NAR Profile of Buyers' Home Features Preferences
  • 10.
  • 11. Energy Efficiency is Most Important to New-Home Buyers As buyers age, this becomes more important
  • 12. How Important was a Home’s Energy Efficiency When Searching for a Home? The 2007 NAR Profile of Buyers' Home Features Preferences Age of Home Buyer:
  • 13.
  • 14. Characteristics of Homes Purchased The 2007 NAR Profile of Buyers' Home Features Preferences Medians $205,000 71% 41% 82% 83% 1 2 3 2 12 years 1,840 sq. ft. 2007 2004 N/A Purchase price (median) 71% Previously owned N/A Basement N/A Garage 83% Central air conditioning 1 Number of fireplaces 2 Number of full bathrooms 4 Number of bedrooms 1 Number of levels 15 years Age of home 1,730 sq. ft. Size of home
  • 15.
  • 16. Type and Location of Homes Purchased The 2007 NAR Profile of Buyers' Home Features Preferences
  • 17.
  • 18. How Satisfied Were Recent Home Buyers? The 2007 NAR Profile of Buyers' Home Features Preferences
  • 19.
  • 20. Who Did Home Improvement Projects Within Three Months of Purchase? The 2007 NAR Profile of Buyers' Home Features Preferences Buyers who purchased homes aged:
  • 21. Which Home Improvement or Remodeling Projects? The 2007 NAR Profile of Buyers' Home Features Preferences Features added or replaced: Rooms where improvements were undertaken:
  • 22.