1. Local Market Stats

2. Time to Buy?

3. Is NOW the best time to buy?

4. Some stats…

5. Leominster - 01453
Sales 6 months 2 months 1 month
(average) 20.6 24 19
Inventory 170-19 active flagged = 151
7.5 months inventory

6. Fitchburg 01420
Sales 6 months 2 months 1 month
(average) 20.7 24 22
Inventory 187-19 active flagged = 168
8.1 months inventory

7. Lunenburg 01462
Sales 6 months 2 months 1 month
(average) 8 10 9
Inventory 80-3 active flagged = 77
9.6 months inventory

8. Sterling - 01564
Sales 6 months 2 months 1 month
(average) 6 5 4
Inventory 54 – 10 active flagged = 44
7.3 months inventory

9. Lancaster 01523
Sales 6 months 2 months 1 month
(average) 6.5 8.5* 3
*average price $317,864
Inventory 66 - 9 active flagged = 57
8.7 months inventory

10. Westminster 01473
Sales 6 months 2 months 1 month
(average) 5.3 5 7
Inventory 75-9 active flagged = 66
12.4 months inventory
Includes listings for 2 developments

11. Gardner - 01440
Sales 6 months 2 months 1 month
(average) 11.5 16.5 16
Inventory 95-13 active flagged = 82
7.1 months inventory
using 6 month figure

12. Templeton - 01468
Sales 6 months 2 months 1 month
(average) 5.6 5 4
Inventory 59 - 6 active flagged = 53
9.4 months inventory
If you know these numbers, they can be a good marketing tool. If you
sold 1 of the 4 listings in your targeted zip code in, say, July, you sold
25% of the homes in that market.

13. Good Time to be a New Listing

14. Poised on the edge of a Shift?

15. Touching Seller Clients
Why…
Reach out to your friends and neighbors?
Because with the team’s target marketing
and approach, we can serve clients better
than the average agent.
You are doing your friends a favor by
reminding them that you sell real estate.
You know your market better than anyone.

16. FSBOs

17. Expireds
Screen for:
• Mortgage amount
• Last sales price
• Market activity – how many offices
have they been with? Has the price
moved at all?
• What kind of job did the last agent
do?

18. Other ideas…
Craigslist
Blogging on Realtor.com
“Blind” sites targeting FSBOs, short sales, buyers
Follow up!
Email list? Set up a free newsletter or send out an
ecard every other month with local events info
Call SOI about upcoming events of interest
What are your best ideas?

19. Shift?
http://www.kellerink.com/blog/dont-let-latest-market-shift-leave-you-listless