How hospitality properties like hotels, resorts, spas, restaurants, and more can incorporate audio into their telephony marketing strategies. Guest services, too, can be enhanced using telephony marketing.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Telephony Marketing for Hospitality Properties
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Audio Marketing for
Hospitality:
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Why do People Call Your
Venue?
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Callers Looking for Information
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Callers Making Reservations
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The type of information requested may
vary, but getting the information they
need in a professional manner is their
goal, and yours.
Click Here to Download Our Guide
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The Elements of Telephony Marketing
Message On Hold
IVR
Announcements
Multilingual
Options
Voicemail
Greetings
Telephone
Surveys
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IVR Announcements
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IVR Systems
Manage Incoming Calls
Efficiently
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Often IVR is Used For:
• Operating hours
• Driving directions
• Popular Departments like Catering or
Reservations
• Seasonal Rates
Blog: More ways HospitalityVenues can use IVR
announcements
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Callers can be frustrated with a difficult-to-
navigate IVR phone system.
Click Here for Best Practices
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Message On Hold
Communicate with callers already
interested in information because they
called you.
Turn hold time into an active marketing
experience.
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Using On Hold
Marketing, you can:
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List Amenities, Special Services and Local
Points of Interest
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Highlight Seasonal Rates and Accommodations
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Promote New Menu Options and Specials
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Considered Groupon?
Daily deals can generate business – but your
phone system should be prepared.
Click here to learn how MOH can help you prepare
for a Daily Deal
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Multilingual Productions
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Multilingual options can be used in your
IVR system and Message On Hold, giving
callers the full experience of your brand,
throughout their call.
Attract Global Visitors
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By providing a multilingual experience on the
phone, visitors may feel at home in your
facility, even before their first visit.
Click Here to Learn How Multilingual
Telephone Systems ImpactYour Business
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Professional Voicemail Greetings
Callers have navigated your phone system, but personnel is
tied up assisting others.
No problem—they can leave you a voicemail…
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When your greeting leaves a less than stellar
impression, you risk losing business.
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Here’s How:
Follow these steps
Use a ProfessionalVoice Over
Free Download:TopTips for ProfessionalVoicemailGreetings
Make the Best Impression On your Voicemail
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Telephone Surveys
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Create a Survey
Ask questions about customer service received, marketing
messages heard, and the overall caller experience.
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Don’t underestimate
the power of surveys
for reaching guests.
Sometimes- just asking
the question is all you
need to do to say, “we
care”.
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Your phone system can be used for more than
making and receiving calls. It can be a powerful
marketingand guest services tool.
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Click Here to learn how Hospitality Properties
can use audio to enhance Marketing
Strategies.
Notas do Editor
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