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RISE OF INDIA
AS A STARTUP
NATION
BY – KRITI GUPTA AND RIYA BHANDARI
Zomato is an
Indian multinational restaurant
aggregator and food
delivery company founded by
Deepinder Goyal and Pankaj
Chaddah in 2008. Zomato
provides information, menus and
user-reviews of restaurants as
well as food delivery options from
partner restaurants in select
cities. As of 2019, the service is
available in 24 countries and in
more than 10,000 cities.
ZOMATO
.
• Startup India is an initiative of the Government of India. The campaign was first
announced by Indian Prime Minister, Narendra Modi during his speech in 15
August 2015.
• The action plan of this initiative is focussing on three areas:
⮚ Simplification and Handholding.
⮚ Funding Support and Incentives.
⮚ Industry-Academia Partnership and Incubation.
3
• An additional area relating to the initiative is to
discard restrictive States Government policies
within this domain, such as License Raj, Land
Permissions, Foreign Investment Proposals,
and Environmental Clearances. It was
organized by The Department for promotion of
industry and internal trade (DPI&IT)
❑ Startup India is about creating prosperity in India.
❑ Startup India will help boost entrepreneurship and
economic development
❑ They ensure that people who have the potential to
innovate and start their own business are encouraged
with proactive support and incentives at multiple level.
❑ Single Point of Contact via Startup India Hub
❑ Legal Support, Fast Tracking & 80% reduction in
patent registration fee
❑ Relaxed Norms of Public Procurement
❑ Easier & Faster Exit
4
5
zomato
❑ Zomato (/zoʊmɑːtoʊ/) is an Indian multinational
restaurant aggregator and food delivery company
founded by Deepinder Goyal and Pankaj Chaddah in
2008. Zomato provides information, menus and user-
reviews of restaurants as well as food delivery options from
partner restaurants in select cities. As of 2019, the service
is available in 24 countries and in more than 10,000 cities.
❑ Zomato was founded as Foodiebay in 2008, and was
renamed Zomato on 18 January 2010 as Zomato Media
Pvt. Ltd. In 2011, it expanded across India
to DelhiNCR, Mumbai, Bangalore, Chennai, Pune and A
hm-edabad. In 2012, it expanded operations
internationally in several countries, including the United
Arab Emirates, SriLanka,Qatar, the United Kingdom,
the Philippines,and South Africa. In 2013, expanded to
in New Zealand , Turkey, Brazil and Indonesia, with
website and apps available in Turkish
,Portuguese, Indonesian and English languages.In April
2014, it launched in Portugal, which was followed by
launches in Canada,Lebanon and Irelandin 2015.
ZOMATO - FOUNDERS & TEAM
• Deepinder Goyal – Founder and CEO
Deepinder Goyal is an IIT Delhi alumnus. After completing
his graduation, Goyal was hired by Bain and Company,
where he served as a Senior Associate Consultant for a
little less than 4 years, after which he founded Zomato.
7
⮚ The founders of Zomato are Deepinder Goyal and Pankaj Chaddah. Both are IIT
graduates and were working with Bain & Co in New Delhi before they came
together to launch Zomato.
• Pankaj Chaddah – Ex Co-fonder
Pankaj Chaddah is a BTech, Mechanical Engineering graduate
from IIT Delhi.After graduation he went to join Bain and
Company, where he served for two and half years before joining
Deepinder to found Zomato. However, this co-founder resigned
from Zomato in May 2018, where he served as a "conscience
keeper, and a support system during upheavals," as he had
described his role, for over 10 years.
ZOMATO - FOUNDERS & TEAM
• GAURAV GUPTA– Ex Co-
fonder
Gaurav Gupta, who initially joined as
the Global Head of the Advertising sales of
Zomato and COO and was later promoted to
the Co-founder position of the platform,
resigned on September 14, 2021. Gaurav
headed the supply of the foodtech
company.
8
ZOMATO - MISSION AND VISION,
NAME, TAGLINE, AND LOGO
⮚ Zomato states that their mission "is to ensure
nobody has a bad meal.“
⮚ Zomato had declared that the vision of
Zomato "is to be the global platform when
someone is looking for food locally.“
⮚ The founders changed Foodiebay to
'Zomato' to make it more prominent, simple
to memorize.
⮚ Zomato's tagline is "Never have a bad meal"
9
ZOMATO - ACQUISITIONS
⮚ In 12 years of its existence, Zomato
has acquired close to 14 companies. Their most
recent acquisition was Uber Eats - India on Jan 21,
2020. They acquired Uber Eats - India for $206M.
⮚ Zomato has declared that it would be acquiring
around 9.3% stakes in Grofers as per the latest
filing with the Competition Commission of India.
Though this stake is a minor one, the company is
looking to acquire Grofers in the long run, added
some sources on request of anonymity.
⮚ Through its tweet dated August 13, 2021, the
Competition Commission of India (CCI) has
sanctioned the Zomato-Grofers deal where the
former company will be acquiring 9.3% stakes in
Grofers.
10
ZOMATO -
PARTNERSHIPS
Some of the prominent partnerships of Zomato are:
▪ Zomato has partnered with the government of India
for a street food project on February 5, 2021.
▪ Zomato joined hands with InCred to extend credit
facilities to restaurant partners on December 21,
2020.
▪ Zomato collaborated with RBL Bank on March 2,
2020, to launch "Edition Credit card" powered by
Mastercard.
▪ Zomato and BioD Energy had collaborated to
reduce the wastage of cooking oil in the country on
October 21, 2019.
11
ZOMATO AS AN UNICORN
❑ In 2018, we witnessed several important milestones for 10-year-
old foodtech company Zomato. Apart from launching new
programmes, the newly minted unicorn made
several acquisitions and raised two rounds of funds from Ant
Financials.
❑ The foodtech company has been in business for 10 years now,
but in the past year, it has diversified into areas where its
competitors are yet to make inroads. Its entry into the supply
chain business could be a game-changer if it succeeds.
❑ Food-delivery app Zomato Ltd. became the nation’s first unicorn
to make its stock-market debut, raising $1.3 billion with backing
from Morgan Stanley, Tiger Global and Fidelity Investments.
12
BUSINESS MODEL
▪ During the initial phase of the company, Zomato used to scan
the menu of the restaurants, keep it on the site and the menu
was received by people. It still follows the same formula, but has
also added other services to its operation. The business model
of Zomato is quite different from that of other food delivery
company such as Swiggy and Foodpanda. The key partners of
Zomato are Uber and London & Partners that could launch
Zomato in UK within expected timeline
1
3
While the key resource of the
.company is that it has a
large database of
restaurants
across 10,000 cities in 24
different
countries. The business model is
based on providing local
restaurants search services and
collecting data on food menus,
contacts and providing relevant
information to their customers. The
main channels for Zomato are the
mobile applications and its online
website. The target audience of the
company are the users who try to
find local restaurants of various
cuisine and restaurants who want 1
4
Impact of
COVID-
19
Pandemic on
Zomato
Let’s dive in
The advancement and use of smart-phones and internet resulted in improving
online services.Zomato is a digital platform combining restaurants and an online
food delivery systemlaunched in 2008. The implementation of Lockdown to slow
down the spread of pandemicCOVID-19 resulted in badly affecting tourism,
transport, economy, and hotel industry. Zomatofood delivery is recovering from
the effect of COVID-19 at a rapid rate with ~80% recoveryin metro regions. The
revenue in the fiscal year 2020 is increased by 105% and cost by 47%.The main
objective of this paper is to understand online food delivery service by using a
survey,how Zomato is operating in COVID-19, its effect on the culture of the
hotel industry, theintroduction of contactless dinning and challenges. The
evaluation of the company is doneusing the SWOT analysis.
1
6
FUNDING & INVESTORS
To date, Zomato has raised
close to $2.1 billion in funding.
Recently (Feb 2021) Zomato
closed a $250 million funding
round, led by existing investors
Tiger Global, Kora, and Fidelity.
Zomato's valuation touches
$5.4 Billion. In this round, Kora
pumped in $115 million, while
Fidelity invested $55 million
and Tiger Global has invested
$50 million. 1
7
Zomato raised funds
worth Rs 4,196 crores
from its marquee anchor
investors, which is
supposed to be a part of
the anchor book
allocation. This
fundraising round comes
a day before the brand
goes public, as per the
reports on July 14, 2021.
Info Edge India is
Zomato's largest 1
8
GROWTH AND REVENUE
1
9
Here's a look at Zomato's growth
highlights:
∙ By 2011, Zomato had successfully
established a monopoly in Delhi
NCR and had moved to other Indian
cities like Pune, Bangalore,
Chennai, Hyderabad, and
Ahmedabad.
▪ Zomato also kept up with the
smartphone boom and timely launched
its mobile application. This greatly
contributed to its growth
.
∙ By 2012, Zomato had begun its
overseas operations, full-fledged in
countries like UAE, Sri Lanka, Qatar,
United Kingdom, Philippines, and
South Africa.
∙ In 2013, it added Turkey, Brazil, and
New Zealand to its ever-growing list of
expansions.
9
.
.
∙ In 2013, it added Turkey,
Brazil, and New Zealand
to its ever-growing list of
expansions.
∙ In 2017, Zomato claimed
that it was operating
profitably in all 24 countries
along with rolling out a zero-
commission model. The
company claimed that its
revenue grew by 81% in
this particular year.
.
∙ In the same year, the online
ordering services of the
company crossed the mega
milestone of 3 million orders
per month.
∙ If we look at the numbers,
Zomato has recorded
a 225% rise in revenue
in the first half of
Financial Year 2020.
.
∙ Zomato delivered its 1
billionth order in July 2021.
∙ Zomato launched Zomato
Wings, a platform that is
designed to connect
investors with the
restaurants. “We hope to
build the go-to platform for
venture capital firms, angel
investors, family offices, etc.
that are looking to make
private investments in
restaurants and cloud-
kitchens,” Zomato CEO
Deepinder Goyal mentioned
in a blog. However, Goyal
has already made it clear
that Zomato would only be a
facilitator of fundraising for
the restaurants and will not
be investing in any of its
partner restaurants.
LATEST FUNDING THROUGH IPO
21
IPO Opening Date Jul 14, 2021
IPO Closing Date Jul 16, 2021
Issue Type Book Built Issue IPO
Face Value ₹1 per equity share
IPO Price ₹72 to ₹76 per equity share
Market Lot 195 Shares
Min Order Quantity 195 Shares
Listing At BSE, NSE
Issue Size [.] Eq Shares of ₹1
(aggregating up to ₹9,375.00 Cr)
Fresh Issue [.] Eq Shares of ₹1
(aggregating up to ₹9,000.00 Cr)
Offer for Sale [.] Eq Shares of ₹1
(aggregating up to ₹375.00 Cr)
ZOMATO IPO TENTATIVE
TIMETABLE
.
.
IPO Open Date Jul 14, 2021
IPO Close Date Jul 16, 2021
Basis of Allotment
Date
Jul 22, 2021
Initiation of Refunds Jul 23, 2021
Credit of Shares to
Demat Account
Jul 23, 2021
IPO Listing Date Jul 23, 2021
22
23

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RISE OF INDIA - AS A STARTUP NATION.pptx

  • 1. RISE OF INDIA AS A STARTUP NATION BY – KRITI GUPTA AND RIYA BHANDARI
  • 2. Zomato is an Indian multinational restaurant aggregator and food delivery company founded by Deepinder Goyal and Pankaj Chaddah in 2008. Zomato provides information, menus and user-reviews of restaurants as well as food delivery options from partner restaurants in select cities. As of 2019, the service is available in 24 countries and in more than 10,000 cities. ZOMATO .
  • 3. • Startup India is an initiative of the Government of India. The campaign was first announced by Indian Prime Minister, Narendra Modi during his speech in 15 August 2015. • The action plan of this initiative is focussing on three areas: ⮚ Simplification and Handholding. ⮚ Funding Support and Incentives. ⮚ Industry-Academia Partnership and Incubation. 3 • An additional area relating to the initiative is to discard restrictive States Government policies within this domain, such as License Raj, Land Permissions, Foreign Investment Proposals, and Environmental Clearances. It was organized by The Department for promotion of industry and internal trade (DPI&IT)
  • 4. ❑ Startup India is about creating prosperity in India. ❑ Startup India will help boost entrepreneurship and economic development ❑ They ensure that people who have the potential to innovate and start their own business are encouraged with proactive support and incentives at multiple level. ❑ Single Point of Contact via Startup India Hub ❑ Legal Support, Fast Tracking & 80% reduction in patent registration fee ❑ Relaxed Norms of Public Procurement ❑ Easier & Faster Exit 4
  • 5. 5
  • 6. zomato ❑ Zomato (/zoʊmɑːtoʊ/) is an Indian multinational restaurant aggregator and food delivery company founded by Deepinder Goyal and Pankaj Chaddah in 2008. Zomato provides information, menus and user- reviews of restaurants as well as food delivery options from partner restaurants in select cities. As of 2019, the service is available in 24 countries and in more than 10,000 cities. ❑ Zomato was founded as Foodiebay in 2008, and was renamed Zomato on 18 January 2010 as Zomato Media Pvt. Ltd. In 2011, it expanded across India to DelhiNCR, Mumbai, Bangalore, Chennai, Pune and A hm-edabad. In 2012, it expanded operations internationally in several countries, including the United Arab Emirates, SriLanka,Qatar, the United Kingdom, the Philippines,and South Africa. In 2013, expanded to in New Zealand , Turkey, Brazil and Indonesia, with website and apps available in Turkish ,Portuguese, Indonesian and English languages.In April 2014, it launched in Portugal, which was followed by launches in Canada,Lebanon and Irelandin 2015.
  • 7. ZOMATO - FOUNDERS & TEAM • Deepinder Goyal – Founder and CEO Deepinder Goyal is an IIT Delhi alumnus. After completing his graduation, Goyal was hired by Bain and Company, where he served as a Senior Associate Consultant for a little less than 4 years, after which he founded Zomato. 7 ⮚ The founders of Zomato are Deepinder Goyal and Pankaj Chaddah. Both are IIT graduates and were working with Bain & Co in New Delhi before they came together to launch Zomato. • Pankaj Chaddah – Ex Co-fonder Pankaj Chaddah is a BTech, Mechanical Engineering graduate from IIT Delhi.After graduation he went to join Bain and Company, where he served for two and half years before joining Deepinder to found Zomato. However, this co-founder resigned from Zomato in May 2018, where he served as a "conscience keeper, and a support system during upheavals," as he had described his role, for over 10 years.
  • 8. ZOMATO - FOUNDERS & TEAM • GAURAV GUPTA– Ex Co- fonder Gaurav Gupta, who initially joined as the Global Head of the Advertising sales of Zomato and COO and was later promoted to the Co-founder position of the platform, resigned on September 14, 2021. Gaurav headed the supply of the foodtech company. 8
  • 9. ZOMATO - MISSION AND VISION, NAME, TAGLINE, AND LOGO ⮚ Zomato states that their mission "is to ensure nobody has a bad meal.“ ⮚ Zomato had declared that the vision of Zomato "is to be the global platform when someone is looking for food locally.“ ⮚ The founders changed Foodiebay to 'Zomato' to make it more prominent, simple to memorize. ⮚ Zomato's tagline is "Never have a bad meal" 9
  • 10. ZOMATO - ACQUISITIONS ⮚ In 12 years of its existence, Zomato has acquired close to 14 companies. Their most recent acquisition was Uber Eats - India on Jan 21, 2020. They acquired Uber Eats - India for $206M. ⮚ Zomato has declared that it would be acquiring around 9.3% stakes in Grofers as per the latest filing with the Competition Commission of India. Though this stake is a minor one, the company is looking to acquire Grofers in the long run, added some sources on request of anonymity. ⮚ Through its tweet dated August 13, 2021, the Competition Commission of India (CCI) has sanctioned the Zomato-Grofers deal where the former company will be acquiring 9.3% stakes in Grofers. 10
  • 11. ZOMATO - PARTNERSHIPS Some of the prominent partnerships of Zomato are: ▪ Zomato has partnered with the government of India for a street food project on February 5, 2021. ▪ Zomato joined hands with InCred to extend credit facilities to restaurant partners on December 21, 2020. ▪ Zomato collaborated with RBL Bank on March 2, 2020, to launch "Edition Credit card" powered by Mastercard. ▪ Zomato and BioD Energy had collaborated to reduce the wastage of cooking oil in the country on October 21, 2019. 11
  • 12. ZOMATO AS AN UNICORN ❑ In 2018, we witnessed several important milestones for 10-year- old foodtech company Zomato. Apart from launching new programmes, the newly minted unicorn made several acquisitions and raised two rounds of funds from Ant Financials. ❑ The foodtech company has been in business for 10 years now, but in the past year, it has diversified into areas where its competitors are yet to make inroads. Its entry into the supply chain business could be a game-changer if it succeeds. ❑ Food-delivery app Zomato Ltd. became the nation’s first unicorn to make its stock-market debut, raising $1.3 billion with backing from Morgan Stanley, Tiger Global and Fidelity Investments. 12
  • 13. BUSINESS MODEL ▪ During the initial phase of the company, Zomato used to scan the menu of the restaurants, keep it on the site and the menu was received by people. It still follows the same formula, but has also added other services to its operation. The business model of Zomato is quite different from that of other food delivery company such as Swiggy and Foodpanda. The key partners of Zomato are Uber and London & Partners that could launch Zomato in UK within expected timeline 1 3
  • 14. While the key resource of the .company is that it has a large database of restaurants across 10,000 cities in 24 different countries. The business model is based on providing local restaurants search services and collecting data on food menus, contacts and providing relevant information to their customers. The main channels for Zomato are the mobile applications and its online website. The target audience of the company are the users who try to find local restaurants of various cuisine and restaurants who want 1 4
  • 16. The advancement and use of smart-phones and internet resulted in improving online services.Zomato is a digital platform combining restaurants and an online food delivery systemlaunched in 2008. The implementation of Lockdown to slow down the spread of pandemicCOVID-19 resulted in badly affecting tourism, transport, economy, and hotel industry. Zomatofood delivery is recovering from the effect of COVID-19 at a rapid rate with ~80% recoveryin metro regions. The revenue in the fiscal year 2020 is increased by 105% and cost by 47%.The main objective of this paper is to understand online food delivery service by using a survey,how Zomato is operating in COVID-19, its effect on the culture of the hotel industry, theintroduction of contactless dinning and challenges. The evaluation of the company is doneusing the SWOT analysis. 1 6
  • 17. FUNDING & INVESTORS To date, Zomato has raised close to $2.1 billion in funding. Recently (Feb 2021) Zomato closed a $250 million funding round, led by existing investors Tiger Global, Kora, and Fidelity. Zomato's valuation touches $5.4 Billion. In this round, Kora pumped in $115 million, while Fidelity invested $55 million and Tiger Global has invested $50 million. 1 7
  • 18. Zomato raised funds worth Rs 4,196 crores from its marquee anchor investors, which is supposed to be a part of the anchor book allocation. This fundraising round comes a day before the brand goes public, as per the reports on July 14, 2021. Info Edge India is Zomato's largest 1 8
  • 19. GROWTH AND REVENUE 1 9 Here's a look at Zomato's growth highlights: ∙ By 2011, Zomato had successfully established a monopoly in Delhi NCR and had moved to other Indian cities like Pune, Bangalore, Chennai, Hyderabad, and Ahmedabad. ▪ Zomato also kept up with the smartphone boom and timely launched its mobile application. This greatly contributed to its growth . ∙ By 2012, Zomato had begun its overseas operations, full-fledged in countries like UAE, Sri Lanka, Qatar, United Kingdom, Philippines, and South Africa. ∙ In 2013, it added Turkey, Brazil, and New Zealand to its ever-growing list of expansions.
  • 20. 9 . . ∙ In 2013, it added Turkey, Brazil, and New Zealand to its ever-growing list of expansions. ∙ In 2017, Zomato claimed that it was operating profitably in all 24 countries along with rolling out a zero- commission model. The company claimed that its revenue grew by 81% in this particular year. . ∙ In the same year, the online ordering services of the company crossed the mega milestone of 3 million orders per month. ∙ If we look at the numbers, Zomato has recorded a 225% rise in revenue in the first half of Financial Year 2020. . ∙ Zomato delivered its 1 billionth order in July 2021. ∙ Zomato launched Zomato Wings, a platform that is designed to connect investors with the restaurants. “We hope to build the go-to platform for venture capital firms, angel investors, family offices, etc. that are looking to make private investments in restaurants and cloud- kitchens,” Zomato CEO Deepinder Goyal mentioned in a blog. However, Goyal has already made it clear that Zomato would only be a facilitator of fundraising for the restaurants and will not be investing in any of its partner restaurants.
  • 21. LATEST FUNDING THROUGH IPO 21 IPO Opening Date Jul 14, 2021 IPO Closing Date Jul 16, 2021 Issue Type Book Built Issue IPO Face Value ₹1 per equity share IPO Price ₹72 to ₹76 per equity share Market Lot 195 Shares Min Order Quantity 195 Shares Listing At BSE, NSE Issue Size [.] Eq Shares of ₹1 (aggregating up to ₹9,375.00 Cr) Fresh Issue [.] Eq Shares of ₹1 (aggregating up to ₹9,000.00 Cr) Offer for Sale [.] Eq Shares of ₹1 (aggregating up to ₹375.00 Cr)
  • 22. ZOMATO IPO TENTATIVE TIMETABLE . . IPO Open Date Jul 14, 2021 IPO Close Date Jul 16, 2021 Basis of Allotment Date Jul 22, 2021 Initiation of Refunds Jul 23, 2021 Credit of Shares to Demat Account Jul 23, 2021 IPO Listing Date Jul 23, 2021 22
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