You might tell me that your mother knows absolutely nothing about SEO. But you are wrong. You can learn a lot about SEO from your mother. So let me give some mother rules – ready?
Uneak White's Personal Brand Exploration Presentation
What you can learn from your MOM about SEO
1.
2. Mom rules for SEO
You are wrong
So let me give some mom rules for
seo – ready?
No no – you don’t have to drink milk
while reading this article – coffee is
okay.
3. Play nice
If you link to bad sites – spammy site,
porn sites – you might get punished
by Google. The best best backlinks to
your site is from sites relevant to
your own site.
It’s like hanging around in a good
neighborhood. Your mother wants
you to play with the good guys in the
best neighborhood. So link to the
good guys and get links from the
good guys.
Listen to your mother.
4. Network the motherly way 1/1
Maybe your mother has never had a
Facebook account or a Google+
account but you can still learn a lot
about Social Media from her.
My mother is always talking on the
phone to her friends, neighbors,
going to the shops and talk to other
customers in the shop. In fact she
only stops talking when she sleeps
(hmm I hope she will not read this
article).
5. Network the motherly way 1/2
So the lesson is that we have to
engage in Social Media, we have to
talk to our followers. It’s not enough
just to make an account and start to
do some marketing.
Ask some questions to your
followers. Get to know them. Start to
love them and they will love you
back – and you can’t get love
without any talk.
6. Do your homework
Your mother will tell you to do your
homework and check your spelling
right?
If you do your homework you will be
great writing content for your
website. And if you have great
content, people would love to link to
your content. And backlinks to your
website will give you higher ranking.
And after all the Google animal
updates (grrr) it is more and more
important with great content.
7. Do your homework
Your mother wants you to come in
first by playing fair, and the more
interesting, compelling and relevant
your website is, the higher it will get
in the search ranking. Concentrate
writing great content and no black
hats.
So you will ask me – article spinning
– is that something my mother
would like? No, your mother doesn’t
like article spinning. Article spinning
is trying to play games with Google
right?
8. Remember Mother’s Day
And why does your mother want you
to do better in your business?
Because she wants a great present
on Mother’s Day.
So if you are running a successful
SEO marketing campaign, your
business will do well. And if your
business is doing well you can afford
to buy her some flowers or chocolate
right?
No more mother talk – I want my
coffee now – no more milk here.