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Rapid Process Automation in the Cloud
Oracle Process Cloud Service (PCS) Value Proposition
Heba Fouad (heba.fouad@oracle.com)
Fusion Middleware Specialist
Partner Transformation Team, ECEMEA
January 21, 2016
Presented by
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Safe Harbor Statement
The following is intended to outline our general product direction. It is intended for
information purposes only, and may not be incorporated into any contract. It is not a
commitment to deliver any material, code, or functionality, and should not be relied upon
in making purchasing decisions. The development, release, and timing of any features or
functionality described for Oracle’s products remains at the sole discretion of Oracle.
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Agenda
Introduction to Oracle Process Cloud
PCS Features & Highlights
Key Adoption Drivers
PCS Sales Plays
Summary and Q&A
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By 2018 digital business will require
50% fewer business process workers and
500% more key digital business jobs,
compared to the traditional model
The Top 10 Strategic Technology Trends for 2015,
https://www.gartner.com/doc/2966917/research-guide-top--strategic,%20Gartner,%202015
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Trends Driving Digital Disruption
Mobile Social Big Data Internet of Things
Open for business any
place, any time
Foundation for efficiency
and business agility
Cloud
Enables new levels of
customer intimacy
New analytical
opportunities at a
massive scale
Explosive growth in
Device to Device
communication
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Trends Affecting BPM
The Digital Business Challenge
Technology Reshaping
Value and Economics
Customers in Control,
High Expectations
Agility is the new business
hygiene
Innovation-led businesses
12
Transform to Better Perform
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Why
should you care?
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Process Challenges
Disconnected Customer
Experiences
Proliferation of Cloud Silos
Disconnected front-end & back-
end business operations
Lack of Self-Service
Lack of Mobility
Lack of Visibility &
Business Control
No end to end visibility
Rigid processes; Unable to
change on the fly
Unable to tap into tribal
knowledge for smart decisions
Slow Time To Market &
Lost Opportunities
Takes too long to build solutions
Difficult to change solutions in
an agile manner
Dependency on IT
Business-IT Gap
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Oracle PCS
Introduction to Oracle Process Cloud
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Oracle Process Cloud Service
Process Automation on the Cloud
• Oracle Process Cloud Service has two environments: Workspace, where you
use and monitor process applications, and Composer, where you develop
and test them
– Develop Custom Process Applications Quickly
– Filter and Perform Process Tasks on the Go
– Monitor and Troubleshoot with Built-in Tools
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Key Features
Business-Friendly Application Automation: Zero-coding web
based, declarative process design, and responsive forms.
Business Visibility, Agility & Control: Monitoring of process
and business health; Root-cause analysis and trend analysis,
and change process on the fly.
Mobile Workforce Productivity: Native mobile application
for enabling business users to securely and efficiently
interact with processes.
Benefits
Rapid Implementation
Faster Adoption
Improved Workforce Productivity
Oracle Process Cloud Service
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1. Forms-Driven Processes
2. Paperless Automation
3. Mobile Companion Apps
4. Customer-centric Apps
5. Automate & Extend SaaS
Processes
6. Automate Custom Process
Apps that integrate with SaaS
& On-premise Applications
Process Cloud Service
Use Cases
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Best-in-class Process Extension
Platform for Oracle Applications
Deep Integration with Oracle
Documents Cloud
Deep Integration with Oracle Social
Network
Process Cloud Service Vision
Rapid Process Composition & Productive Management
Bring together People, Process,
Content & Insights for Effective &
Efficient Actions/Decisions
Best Extensibility Platform
Extend Catalog, Palette &
Expression Editor, Templates
Public APIs for Extension &
Customization
Oracle Cloud Marketplace
Integration
SaaS Discovery & Unified Security
SaaS Activities, Catalogs, Templates
SaaS Hierarchies
SaaS-PCS Unified Experience
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Oracle PCS
Key Features & Highlights
2
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Rapid Process Automation & Productive Work Management
Oracle Process Cloud Service Highlights
Fast & Easy
Easy to build, change, &
manage Business Apps
Work Productively
Responsive & Mobile Apps
Visibility & Agility
Self –Service
Complete Lifecycle &
Management By Exception
Integrate & Extend
SOAP, REST & Integration Cloud
Service
Metrics, Dashboards &
Business Control1
2
4
3
5
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Fast & Easy Application Composition
Oracle BPM Composer
Business Driven Composition
Starter Patterns, Import Options
Collaborative Design
Zero-Code
Business Led Forms
Build Once & Run Anywhere!
Rich Palette & Dynamic
Access to Business Data
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Fast & Easy Application Composition
Oracle BPM Composer
Business Rules
Excel like Decision Tables
If-Then Statements
Auto-generated Rule Tests
Complete Lifecycle
Version Management
Sandbox for Validation
Test to Prod Promotion
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Productive Work Management
End User
BPM Workspace
Responsive & Personalized
Manage Tasks
Collaborate around Tasks
Organize Tasks
Track Tasks
BPM Mobile App
Cross Platform Mobile App
Secure & Responsive
Integration with Native Mobile Features
Offline support
REST API & Oracle Mobile Application Framework
Email
Task Notifications
BAM Alerts
Access Workspace from Email
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Business Visibility & Agility
Power User
Business Agility
Detailed Audit Trail for drill-down
Powerful Process Change capabilities
Dynamic Reassign & Delegate
Business Visibility
Rich Out of the Dashboards
Monitoring Process, Tasks & People
Bottleneck Analysis
Trend Analysis
Alerts & Notifications
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Self-Service
Oracle BPM Workspace
Alerts & Guided Navigation Path for Problem Resolution
Alerts
Automatic
Filtering
Contextual
Actions
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Extending Oracle SaaS With Process Cloud
Common Theme: Approvals, Extensions and Integrations
Approvals & White Spaces:
Rules based approvals;
Exceptions; Automate edge
processes
Tailor-to-Fit & Custom:
Highly variant processes;
Custom processes to cater to
business conditions
Cross Pillar Workflows:
Automate & Streamline
processes across CX /non CX
Apps – cloud and on-premise
• Opportunity Approval
• Deal Approvals – CPQ
Integration
• Approve product availability by
country
• Partner On boarding &
Programs Management
• Partner Deals Management
• Special Order Process
• Contracts Management (Sales
Cloud & ERP )
• Customer Service Approval for
returns (Sales Cloud & Service
Cloud)
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Sales Cloud Integration – Partner Program Approval
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Integrate & Extend
Oracle BPM Composer
Integration Cloud Service
Simplified: web based, point & click integration experience
Intuitive Visibility: Rich monitoring & error management
Pre-integrated: Oracle SaaS Auto-Association & Auto-
Discovery (Post v1.0)
Rich Connectivity: Cloud & On-premise connectors
Recommendations: Built-in recommendation engine for
guidance
Error Detection & Repair: Alerts & Guided Error Handling
Integration with Applications
• SOAP
• Simple Authentication (Username/Password & Tokens)
• On-Premise Integration via Reverse Proxy
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Process Cloud & Integration Cloud
Integration Cloud WireSource End Point
Target End Point –
Process Cloud
as SOAP Service
Source End Point –
Process Cloud
as SOAP Service
Integration Cloud Wire
Target End Point
Event from Sales Cloud Event propagated to PCS
Invocation Request Invocation Request
Invocation ResponseInvocation Response
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Portability across Oracle BPM & Process Cloud
Single technology for On-Premises and Cloud
BPM on JCS (11g)
Oracle Process
Cloud
Same Architecture
Same Standards
Same Underlying
Components
BPM On-Premise
(11g, 12c)
BPM On-Premise 12c
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Feel Secure in the Cloud
• Secure Environment
• Secure Development
• Secure Web Services
• Built-in security
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Oracle PCS vs. BPM
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Oracle BPM Vs Oracle Process Cloud Service Positioning
34
BPM
Pricing based on Perpetual Licensing
Suitable for Enterprise Business Process
Management solution requiring
complex/heavy integrations, Advanced
Analytics, Ad-Hoc Case Management or
Investigative Processes.
Suitable for processes requiring custom UI
involving Application Development
Framework (ADF).
Requires support of IT to setup & maintain
the systems.
Pricing based on Low cost subscription
model
Suitable for Standalone solution requiring
light integration, simple exception
management, lot of human involvement,
Simple Analytics & for SaaS process extension.
Suitable for processes that require
simplified UI like Web Forms.
Lighter Footprint & Quick Start
No IT hassle & Focus on Business Value
Business Led Rapid Automation
Vs.
Oracle BPM Suite On-premise Oracle Process Cloud Service
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Oracle PCS
Key Adoption Drivers
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Business Drivers
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$ Fragmented customer view resulting in
disconnected customer experience.
$ Slow time to market resulting in lost
opportunities
$ Low Competitive edge due to Lack of
Visibility & Business control.
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Why BPM in the Cloud?
Empowering Line of Business
Faster Response
Higher QoS
Lower Risk
Lower Costs
Do More with Less
Rapid Development - Zero Code
Easy to customize
Easy to Manage
Frequent Releases
Build Once Deploy Anywhere
Ease of Use
Ubiquitous Access
Rich Insights
Built for change
Innovate
IT Operations
Performance & Costs
Application Developers
Agility & Lifecycle
Line of Business
Visibility & Control
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Sales Plays
Same Platform built for all Process Personas
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What are your key processes and what types of content are
associated with them?
Do you have lots of manual processes which are repeated often?
How long does IT typically take to make changes to existing
processes?
Do you have business processes with span organizational
boundaries?
Do you have good visibility into the status of your running
processes?
How many SAAS applications do you have?
Are your key SaaS applications integrated with your on-premise
today?
Do you have business processes that span multiple SaaS or
Enterprise Applications?
How do you rationalize processes, apps after M&As?
What parts of your key business processes are human, paper and
decision intensive?
Do you have Oracle SOA/OSB/BPM on premise? What are you using
it for?
Conversation Starters
39
Who To Target Prospecting Questions
Business
User
Process
Manager
Business
Analyst
Best Industries To Target
Airline Telecom Retail Pharma
Healthcare
?
Hospitality
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User Personas & Needs
End User
• Who ?
• Casual Users
• Process Participants
• What they do ?
• Kick off Processes
• Commonly performs approvals
• What they need ?
• Multi-Channel Interfaces
• Intuitive Interfaces
• Optimized Click Experience
Power User Designer
• Who ?
• Process Owner, Process Manager
• Process Operations Manager, Admin
• What they do ?
• On-boarding of service
• Monitor process/business health
• Drill down to instances/troubleshoot
• Configure & tailor-to-fit processes
• What they need ?
• Process/ROI Dashboards
• Tools to control process flows
• Easy config & self-service tools
• Who ?
• Analyst, Business User
• What they do ?
• Build Applications (Process, Forms,
Rules, Data, Metrics)
• Manage Application Lifecycle
• What they need ?
• Tools for rapid process automation
• Templates & interface discovery
• Sandbox & Complete Lifecycle Mgmt
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Sales Plays
Who can benefit from PCS?
IT
Sales Play
Customers
Sales Play
LOBs
Sales Play
SI & ISVs
Sales Play
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IT- Sales Play
Developers
Develop Custom Process Applications Quickly
Rapid delivery of integrations between SaaS applications as
well as between SaaS and on-premise applications
Admin/IT Users
Monitor and Troubleshoot with Built-in Tools
Monitor Processes with Dashboards
Eliminates infrastructure costs, and lowers total cost of
ownership.
1#
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LOBs- Sales Play
Perform Process Tasks on the Go
Paperless automation processes
Make Complex Decisions with Business Rules
Allows line-of-business owner to get visibility
Empower business users to design and develop business
applications with zero coding and seamless integration of back-
end applications.
100% built, maintained and supported by Oracle
2#
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Customers - Sales Play
Allow you to easily extend your existing SaaS and on-
premise
Design-once and run anywhere
Easy integration to on premise or any other Oracle or
external cloud service offering
Provide modern, targeted, multi-channel (web, mobile,
email) user interfaces to increase the effectiveness of the
process participants & thus providing single customer view
resulting in increased customer experience.
Subscription-based business process management cloud
service
3#
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System Integrators, ISVs - Sales Play
Design and Deliver Process flows
Extend your business and deliver more value on the cloud
Leverage existing SaaS investments
Develop and extend SaaS, on-premise apps with PCS and
ICS to other Oracle Public cloud services e.g Mobile Cloud
Service, Java Cloud Service, etc.
4#
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Oracle PCS
Case Studies & Customer Testimonials!
5
47. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. 47
Automated supply-chain between Boeing and its
customers & suppliers
Functional systems
participating in new
RFP process
18Reduction in labor costs to
prepare proposal affecting
~1000 employees
38%
http://medianetwork.oracle.com/video/player/1980510812001
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Oracle Differentiator
Oracle Oracle's comprehensive cloud offerings include proven PaaS and IaaS technologies and
a rich portfolio of SaaS apps with rapid self-service provisioning.
Oracle can provide “single vendor accountability” for not only a customer’s cloud platform needs
but also their cloud infrastructure and application needs.
Oracle’s unique value-add is its enterprise-grade capabilities, which mean high performance,
elastic scalability, high availability and security.
Oracle gives customers choices to deploy in private or public cloud. It ensures portability,
interoperability and no vendor lock-in.
49. Copyright © 2016 Oracle and/or its affiliates. All rights reserved. | 49
Summary
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Value Proposition - Innovation Unlocked
Oracle Process Cloud Service brings productive work management to people on the go anytime,
anywhere using native BPM Mobile Apps.
Oracle Process Cloud also provides modern, targeted, multi-channel (web, mobile, email) user interfaces
to increase the effectiveness of the process participants & thus providing single customer view resulting
in increased customer experience.
Oracle Process Cloud Service supports business driven rapid automation, change and management of
tailor-to-fit business applications with zero to minimal IT support, leading to faster time to market.
Ease of Use, Ubiquitous access, analytics, business process monitoring provides visibility, agility & control
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Resources
• Oracle Process Cloud Service
• Oracle Process Cloud Service Documentation
• Oracle Process Cloud Service eBook
• Oracle Process Cloud Service Videos
• Process Cloud Service Tutorials
• Oracle Learning Library
• Partner Webcast – Oracle Integration Cloud Service: Real Time
Synchronization for cloud and on–premise applications
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How to Start
1. Process Cloud Service Tutorials
2. Access Oracle Demo Systems for Oracle partners
3. Design, automate and manage business processes in the cloud
4. Become a Cloud Marketplace Publisher
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Join the Community
53
Twitter
@OracleBPM #oraclebpm
Facebook
facebook.com/OracleBPM
Oracle’s BPM blog
blogs.oracle.com/BPM
BPM page
www.oracle.com/BPM
Get your hands on Oracle Process Cloud
cloud.oracle.com/process
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Q&A
http://blogs.oracle.com/imc
partner.imc@beehiveonline.oracle.com
Heba Fouad
Fusion Middleware Specialist
Heba.fouad@oracle.com
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