2. Business Structure
Creates technology innovation advancements everyday
Commitment to education, environmental sustainability,
and healthcare advances
3. Challenges & Goals
Separate image from other companies that have
partnered/work with
Spotlight donations and volunteer work in communities
around country
Work to enhance education for children worldwide
4. Integrated Theme
Connect all social media and update regularly
Create more awareness of educational goals and
community involvement
5. Strategy
Tie social media together
Each site should have a link to all others
Social media icons on Intel website that link
6. Strategy Cont’d
Continue to create engaging and valuable content for
users on social media
Be sure to weave this through all sites
7. Strategy Cont’d
Create event to be promoted via social media
Highlight charitable giving
Community involvement
Healthcare/education advancements
8. Measuring Success
Use tracking site to view all social media
Track sales and trends on Google Analytics
Track number of followers, likes and views
9. Timeline
Immediate set up of tracking sites and Google Analytics
account
Continue constant monitoring of sites and continue
engagement with users
Begin public relations strategy of planning event and
gaining media coverage to enhance social media plan
10. We are Intel Sponsors of Tomorrow™, not only through our
technical innovation, but through our endless efforts in education,
environmental sustainability, healthcare, and much, much more.
We believe that technology makes life more exciting and can help
improve the lives of people around the world. Therein lies the
endless opportunity.