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Nonprofits - Get Your Blog On!

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Heather Acton
Heather Acton

Sharing what makes a great nonprofit blog, from content to design to security.

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GET YOUR BLOG ON ,[object Object],[object Object],HEATHER ACTON http://heatheracton.com @heatheracton78
WHAT IS A BLOG? ,[object Object],[object Object]
WHY BLOG? ,[object Object],[object Object],[object Object],[object Object]
WHERE DO I START? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WHAT MAKES A BLOG GREAT? ,[object Object],[object Object],[object Object],[object Object],[object Object]
CONTENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CONTENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CONTENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
DESIGN ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
USER EXPERIENCE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SECURITY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SEARCH ENGINE OPTIMIZATION (SEO) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
EXAMPLES & RESOURCES ,[object Object],[object Object],[object Object]
GET YOUR NONPROFIT BLOG ON! NONPROFIT BLOG ON!

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Nonprofits - Get Your Blog On!

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  • 14. GET YOUR NONPROFIT BLOG ON! NONPROFIT BLOG ON!

Notas do Editor

  1. YOU control - vs. Facebook, Twitter, etc. Just because you control it doesn’t mean you can delete all the comments you don’t like. Allow healthy discussion around your topics, and take constructive feedback to heart. Always say thank you, whether you plan to act on the feedback or not.
  2. Can be a mix, or you can stick to one. This is yours to decide.
  3. Layout - clear logo, easily identifiable navigation, content is visible front & center, footer separation for copyright or other information, and appropriate use of whitespace to create balance & unity. Colors - if you have a nice logo, use it for inspiration. If you have to start from scratch, keep in mind the “mood” of the colors you choose, and don’t go crazy. Stay simple. Watch the contrast between font and background colors to ensure readability. Style - pick something that represents your identity - nostalgic, corporate, cartoon, family, modern Typography - choose from 9 web safe fonts to start, and always keep in mind readability Imagery - helps make pages interesting and can add to the pull of the story
  4. Page load - avoid large images, have only post previews on the front page, not your 20 most recent entire posts, hire someone to analyze further Mention Flash and frames