Health Evidence hosted a 60 minute webinar examining the effectiveness of menu labelling on reducing energy consumption. Click here for access to the audio recording for this webinar: https://youtu.be/ju5uucv3dEE
Sofia Lourenço and Jodie Anne Littlewood from the Danish Cancer Society led the session and presented findings from their recent review:
Littlewood J, Lourenço S, Iversen C, & Hansen G. (2016).Menu labelling is effective in reducing energy ordered and consumed: A systematic review and meta-analysis of recent studies. Public Health Nutrition, 19(12), 2106-2121.
http://www.healthevidence.org/view-article.aspx?a=menu-labelling-effective-reducing-energy-ordered-consumed-systematic-review-meta-29695
Menu labelling is a tool to inform consumers of energy content of meals in the eating-out environment and help consumers make informed decisions. This review examines the effectiveness of menu labelling to reduce energy consumption. Fifteen studies, including 17, 859 participants are included in this review. Evidence suggests that menu labelling reduces overall energy consumed and ordered in the eating-out environment. This webinar examined the effectiveness of menu labelling to reduce energy consumed in the eating-out environment.
AMERICAN LANGUAGE HUB_Level2_Student'sBook_Answerkey.pdf
Menu labelling for reducing energy ordered and consumed: What’s the evidence?
1. Welcome!
Menu labelling for reducing
energy ordered and
consumed: What's the
evidence?
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4. What’s the evidence?
Littlewood J, Lourenço S, Iversen C, &
Hansen G. (2016). Menu labelling is effective
in reducing energy ordered and consumed: A
systematic review and meta-analysis of
recent studies. Public Health
Nutrition, 19(12), 2106-2121.
http://healthevidence.org/view-article.aspx?a=menu-
labelling-effective-reducing-energy-ordered-consumed-
systematic-review-meta-29695
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7. Poll Question #1
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11. A Model for Evidence-
Informed Decision Making
National Collaborating Centre for Methods and Tools. (revised 2012). A
Model for Evidence-Informed Decision-Making in Public Health (Fact
Sheet). [http://www.nccmt.ca/pubs/FactSheet_EIDM_EN_WEB.pdf]
12. Stages in the process of
Evidence-Informed Public Health
National Collaborating Centre for Methods and Tools. Evidence-Informed
Public Health. [http://www.nccmt.ca/eiph/index-eng.html]
15. How often do you use Systematic Reviews
to inform a program/services?
A. Always
B. Often
C. Sometimes
D. Never
E. I don’t know what a systematic review is
Poll Question #3
16. Menu labelling can reduce energy ordered
and consumed in the away-from-home
food environment
A. Strongly agree
B. Agree
C. Neutral
D. Disagree
E. Strongly disagree
16
Poll Question #4
17. Jodie Anne
Littlewood
Bachelor in Global
Nutrition and Health,
Danish Cancer
Society
Sofia Lourenço
MSc, Senior Project
Manager, Danish
Cancer Society
18. Menu Labelling Review
Menu labelling is effective in reducing energy ordered and
consumed: A systematic review and meta-analysis of recent studies
Jodie Anne Littlewood
Sofia Lourenço
Cecilie Lauberg
Gitte Laub Hansen
21. What is Menu Labeling?
Images: Pumpkin Loaf https://www.bostonglobe.com/lifestyle/2014/12/01/new-fda-rules-will-put-calorie-counts-menus/NcV6aDQYG73CswHGc3KGrM/story.html
Bagel meal: http://www.miradamedia.com/blog/en/tag/digital-menu-board
Menu: http://ottawa.ca/en/residents/public-health/healthy-living/nutrition/healthy-eating-programs-and-services/menu-labelling
22. Rationale for Menu Labelling
• Increased frequency of eating or ordering out
• People consume more calories when eating out
• People underestimate energy content when eating out
• Improves noticing of calorie information
• Facilitates ‘calorie-enlightenment’
• Enables consumers to exercise personal responsibility
and make informed food choices
• Dissuades up-sizing
• Encourages food reformulation
• Consumer demand
23. Increased frequency of eating out
24 hour trading has increased 50-100% in some major chains
https://www.wsj.com/articles/SB10001424127887324445904578286421615513846
🇺🇸
⅙ meals now prepared outside the home – contributing to ≈
20% of energy intake for women and 25% for men
Department of Health: https://responsibilitydeal.dh.gov.uk/pledges/pledge/?pl=8🇬🇧
number of fast food outlets doubled between 1992-2002
Magnusson 2010: http://www.biomedcentral.com/1471-2458/10/662
🇦🇺
⅓ of the food budget is spent on restaurant meals
Statistics Canada: http://www.statcan.gc.ca/tables-tableaux/sum-som/l01/cst01/famil132a-eng.htm
🇨🇦
24. People consume more calories
when eating out
~ 2000 calories from 3 home-cooked meals... a single fast food meal... or a single drink
Images: http://www.nytimes.com/interactive/2014/12/22/upshot/what-2000-calories-looks-like.html?abt=0002&abg=1
25. People
underestimate
the energy
content of
foods
prepared
outside the
home
CALORIES
Nando’s 899 Feta and Avocado Wrap
Grill’d 786
Garden Goodness Vege Burger in a
gluten free bun
KFC 565 Grilled Chicken Spicy Hot Twister
Starbucks 562 Green Tea Crème Frappuccino (24oz.)
McDonald’s 520 Caesar Salad with Crispy Chicken
Sumo Salad 508 Chicken Caesar Salad (regular)
Subway 480 6-inch Spicy Italian
Boost Juice 475 Green Tea Mango Mantra
Gloria Jean’s 446 Strawberry Fruzie (large)
https://www.nandosperiperi.com/eat/menu
https://www.grilld.com.au/menu/garden-goodness
https://www.kfc.com.au/menu/twisters/spicy-hot-twister
https://www.starbucks.com/menu/drinks/frappuccino-blended-beverages/tazo-green-tea-frappuccino-blended-cr%C3%A8me#size=11002682&milk=67&whip=125
http://www.mcdonalds.ca/ca/en/food/nutrition_centre.html#/
http://sumosalad.com/menu-category/made-to-order/
http://www.subway.com/en-us/menunutrition/menu/product?ProductId=4272&MenuCategoryId=1
https://www.boostjuice.com.au/wp-content/uploads/2017/02/Boost_Nutrition_Flyer.pdf
http://www.gloriajeanscoffees.com/Drink%20Menu%20-%20Nutritional%20and%20Ingredient%20Info.pdf
26. ‘Calorie enlightenment’
Popcorn + soda + candy can be a day’s worth of calories… “if someone
is selling a 2000 calorie ‘snack’, the least they can do is tell you.”
Image and statement: https://www.youtube.com/watch?v=QifyoBvGt0k
= =
~ 1200 calories
27. Improves noticing of calorie
information
Image: http://www.economist.com/blogs/babbage/2011/07/menu-labelling
29. Replacing fries and
soda in kids meals with
milk and apple can save
140 kcal
Allowing consumers to now choose
between a salad or fries in a meal
deal, can help them save 340 kcal
Introducing
grilled chicken,
reduced calories
per purchase by
6%
Reducing fat
content of
default milk to
2%, decreased
average
beverage
calories by 14%
Encourages food
reformulation
30. Consumer demand
70 - 81% depending on type of food
establishment
https://cspinet.org/new/201206041.html
81%
http://webarchive.nationalarchives.gov.uk/20120206100416/http://food.gov.uk/news/newsarchive/2008/jun/eatout
80%
https://static.diabetesaustralia.com.au/s/fileassets/diabetes-australia/04809141-ab56-48f3-bcda-0c53d895431c.pdf
90% support ML in fast food restaurants
http://www.opha.on.ca/getmedia/ad9cb6f3-f165-4569-b2ee-734e75e1d740/OPHA-Position-Statement-on-Menu-
Labelling.pdf.aspx?ext=.pdf
66%
Aarup, L., Neilsen, E. & Pedersen T.S., 2013. Kalorier versus Joule : FDB/Coop.
Report provided by The Danish Cancer Society
80%
http://www.nielsen.com/us/en/insights/reports/2012/healthy-eating-trends-around-the-world.html
🇺🇸
🇬🇧
🇦🇺
🇨🇦
🇩
🇰🌎
31. Aim of the study
P General population (mostly adults)
I Exposure to ML
C Comparing to absence of ML
O Energy consumed, ordered or selected
ML noticing
S Real-world & Experimental settings
Update the most recent evidence (studies published between 2012-2014):
• Differences in energy consumed, ordered or selected
• Compare real-world and experimental settings
• Importance of noticing ML and ML format
32. Inclusion criteria
• Peer-reviewed articles
• Full text
• In English
• Primary studies
• Reported the effects of ML, measured by
differences in energy consumed, ordered or
selected
• Published after 1 January 2012
33. Literature search results
Energy ordered n = 6
(menu items purchased)
Energy selected n = 6
(hypothetical choice)
Energy consumed n = 6
(actual portion eaten)
141 articles identified
15 articles retrieved for
full-text review
0 identified from related
citations or personal
correspondence
126 excluded based on title and abstract
•Non-relevant (n = 67)
•Reported only effects of restaurant
environment (n = 10)
•Qualitative studies or did not measure
behaviour change in kcal (n = 24)
•Vending machines (n = 1)
•Not primary studies (reviews or
commentaries) (n = 11)
•Duplicates (n = 13)
34. Data extraction & synthesis
Systematic across-study comparisons based on:
• Year & authors
• Country
• Aim
• Study design
• Sampling
• Setting
• Type of outcome reported (energy consumed, ordered or selected;
nutrients; interpretative guidance; meal type; ML noticing rate)
• Covariates
• Results
• Limitations of study design
38. Reductions in energy
consumed, ordered or selected
Outcome
measured
✔ ? ✗
E Consumed
(n=3) ✔✔ ✔
E Ordered
(n=6) ✔ ✔ ✔ ? ? ✗
E Selected
(n=6) ✔ ✔ ✔ ? ✗ ✗
✔ Significant energy reduction
? Significant energy reductions in some groups
✗Non-significant or no energy reduction
39. The effects of ML in various settings
Food establishment
type
Real-world setting
(n=7)
Experimental setting
(n=8)
Fast food
(n=8)
✔ ✗ ✔ ✔ ✔ ✔ ✗ ✗
Table service
restaurants
(n=4)
✔ ✔ ? (depending on ML
format)
? (depending on ML
format)
Café/coffee chain
(n=1)
? (ML was effective in
coffee chains but not food
chains)
Cafeteria
(n=1)
✔
Snack
(n=1)
✔
✔ Significant energy reduction
? Significant energy reductions in some groups
✗Non-significant or no energy reduction
40. Significant energy reductions
not likely when <70% of
participants noticed
Significant energy
reductions likely
when ≥70% noticed ML
20%
40%
60%
80%
100%
70%
The effects of noticing ML
41. ML format - Interpretative
guidance
No information Calories only
Calorie Traffic light Multi-Traffic light
[None]
CALORIES
480
CALORIES
480
MED
CALORIES
480
MED
FAT
23 (g)
HIGH
SUGAR
6 (g)
LOW
SODIUM
1220 (mg)
HIGH
Hammond et al. 2013: http://www.sciencedirect.com/science/article/pii/S0091743513003666
42. ML format – Interpretative
guidance
Dowray et al. 2013: http://www.sciencedirect.com/science/article/pii/S0195666312004655
43. ML format – Contextual
guidance
Menu: http://ottawa.ca/en/residents/public-health/healthy-living/nutrition/healthy-eating-programs-and-services/menu-labelling
45. Meta-analysis
12 out of 15 studies used for a meta-analysis:
• Stratified by type of outcome – energy consumed, ordered or
selected
• Comparisons limited to controls (no labels) vs. energy-labels
alone
• Random-effects meta-analysis
• Publication bias was assessed with funnel plots and Egger’s
test
• The I2 statistic was used to quantify the effect of
heterogeneity
50. Strengths & limitations
Strengths:
• Meta-analysis results – ML is effective
• Focus on studies from 2012 – 2014
• Quality rating reflects differences between real-world and
experimental settings
Limitations:
• Methodological shortcomings of the included studies
• Meta-analysis include few studies
• Publication bias tests are underpowered – it might not have been
detected
51. Conclusion
• ML is effective in reducing energy ordered and
consumed, in real-world settings
• ML is effective in various types of food-service outlets,
positively affecting a large proportion of the population
• Prominent and noticeable labeling of all menu items,
with reference values, is important
• ML is essential for consumers to make informed food
choices
• ML is an important overweight and obesity prevention
tool
52. Menu labelling can reduce energy
ordered and consumed in the away-
from-home food environment
A. Strongly agree
B. Agree
C. Neutral
D. Disagree
E. Strongly disagree
Poll Question #5
53. A Model for Evidence-
Informed Decision Making
National Collaborating Centre for Methods and Tools. (revised 2012). A
Model for Evidence-Informed Decision-Making in Public Health (Fact
Sheet). [http://www.nccmt.ca/pubs/FactSheet_EIDM_EN_WEB.pdf]
54. Poll Question #6
The information presented today was
helpful
A.Strongly agree
B.Agree
C.Neutral
D.Disagree
E.Strongly disagree
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56. Poll Question #7
What are your next steps? [Check all
that apply]
A. Access the full text systematic review
B. Access the quality assessment for the
review on www.healthevidence.org
C. Consider using the evidence
D. Tell a colleague about the evidence