1. Audio Proposal
1
Working Title:
TUNEz
What is it called? This can change if you think of something better later
Product’s Purpose:
Entertainment and Education
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Genre:
Mix of genre including classic, pop and ballad.
What sort of product is it
Content
We will talk about music that interest us, our opinions on why we like them and how the
singer being able to talk to us or how they were able to convey the message that they trying
to send or portray.
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
Audience:
My primary age would 15-25 years old. This is because during this podcast I will be talking
in an informal tone and be talking about latest and recent songs. My targeted gender would
be all because the topic that I will be talking about is a gender-neutral topic that all genders
may enjoy. My primary is lower middle class, and my secondary is skilled working class.
With this I am planning to make my product affordable and accessible by making it free and
available on most platforms. My target psychographic would be belongers. They way how I
would make my product look appealing to them is by talking about recent and latest songs
because they are still relevant.
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
Legal & Ethical Considerations:
My podcast won’t contain anything offensive that may offend people from various groups,
religions and ethnicities. As it would be respectful and will not contain any swear words or
any other form of foul language. I will not use characters or logos that have already existed,
and I think it is different enough compared to other existing products.
Think about any offensive material you will include?
Will you restrict younger people using/accessing it?
Will it offend any social groups/religions/ethnicities?
How will you ensure you do not offend anyone?
Are you using characters/names/logos of existing products/IPs?
Will you product be sufficiently different from existing products to not get sued for copyright
infringement?