Communication methods planning hl

Communication Methods
Planning
Hayden

Codes
Number Name Brief Description
1 Compliance compliance- you need to make sure you don’t lie when you are
advertising, and you can’t have any pictures that might be considered
indecent.
2 Recognition of
marketing
communications
Recognition of marketing communication- make sure you advert
looks like an advert and it is clear
3 Misleading Adverts Misleading advert
You cannot lie about the product, it’s ability/functions or price
4 Harm and Offence An advertisement cannot have things that could cause harm or
offence to someone.
5 Children An advertisement cannot have things that could cause harm or
offence to someone.
6 Privacy If you are wanting to show a celebrity in your advert you have to ask
for their permission and you might have to pay them a bit to be
shown in, you advert
13 Food, food supplements
and associated health or
nutritional claims
You can’t promote poor dietary habits and you can’t
say your product has health benefits without proof

Mind Map
Coca cola
poster ideas
summer
Warm
festival
fun
sharing
BBQ
Bright sky’s
people laughing

Mind Map
• Strengths of using this method
The strengths of using a mind map is that you can just jot ideas down
fast without putting in into a sentence
• Weaknesses of using this method
The weakness of using a mind map is that it is just ideas and you might
not even use any of the ideas
• Did you like using this method? Why?
• I liked this method because it is a quick and easy way to get your
ideas onto paper and it doesn’t take that long

Mood Board
• The strengths of using this method it is an easy way to get your
ideas onto a page you don’t even have to do a lot to get ideas
The weakness of using this method is that they are not you pictures so
you might just want to copy them pictures
I liked to use this method because it can give you ideas about what you
could do and it doesn’t take that long to make.

Style Sheet
The fonts that I have
chosen are fun and
they are all like good
for summer and they
look good for the
drink I am advertising
I also add the Loki
cola because it is the
front that coke uses.
The colours that have
choose will be use to
show like summer and the
blue will go really well
with that.

Style Sheet
The strengths of using this method is that it can help you choose what
colours and fonts to put together and then you will know exactly what
you want it to look like
The weakness of using this method is that you might not know what
fonts and colours you might want to use.
• I liked to use this method because it can give you a bit of an ideas
what colours you could use and fonts and give you a better idea.

Layout Plan
The strengths of using this method is that you will know exactly where
to put things when you make your final product
The weakness of using this method is that you might not know where
you want to put things and it might be a bit hard
I like using this method because you can see where you might want to
put things and it can really help with how much room you have to
draw and then you can make sure it will all fit on one page.

Independent Brainstorm
The sound of the sea waves
Seagulls making noises
Music playing in the background
Can of cola opening / make
Coca-cola jingle at the end
The theme is going to be some people at the beach having fun and drinking Coca-Cola
At the beginning there is going to be the sound of the waves and seagulls flying about
and making a bit of noise and then there will be a little bit of music in the background
Then there will be a can opening and then I will put a Coca-Cola jingle so people know
what I am trying to advertise

My radio advert
At the beginning there is going to be the sound of the waves and
seagulls flying about and making a bit of noise and then there
will be a little bit of calm music in the background
Then there will be a can opening and then I will put a Coca-Cola
jingle, so people know what I am trying to advertise
Coca cola slogan- have a coke have a smile

Independent Brainstorm
The strengths of using this method is that it is a quick way of
getting your ideas onto paper and you don’t have to write a
lot
– The weakness of using this method is that is only your ideas,
and you might not be able to think of a lot at the time
• I liked using this method because it is a quick way to get
your ideas down, so you don’t forget them

Group Idea Generation
The beach
People talking
The sound of waves
16–19-year-olds
Can of cola opening
Coca-Cola jingle at the end

Group Idea Generation
The strengths of using this method is that you can use other people ideas
so it might make it easier to get your own ideas
– The weakness of using this method is that it might not be all your
ideas and you might get to many ideas, and you can't do all the ideas
and the other person might not like the ideas that you give them
• I liked using this method because you can get ideas from other
people so it will make it easier, and it was good to get three ideas
from everyone so you could get an ideas from other people

Informal Pitch
The strengths of using this method is that you can make you ideas
and then make sure your ideas are good and then you know what
you are doing.
The weakness of using this method is that you might not know
what your final ideas are and they you cant talk about your final
ideas
• I liked doing this method because then you can show your ideas
and if you need to put more or forgotten something you can be told

Formal Proposal
– The strengths of using this method is that it a good way to know
exactly what you are doing and then you will know what you can
do and what you can’t
– The weakness of using this method is that you might not know
what you can do and what you can't do
• I liked this method because you can plan what you can do
and what you can't, and it helped in making my radio
advert.

Initial Reaction
• I think that it would be good because you can
make a game while advertising for coca cola, I
don’t think it will be that hard to draw in
pixels because they are only squares.
• I don’t have an idea for my advergame so I will
research pixel things and make a mind map.
• I feel confident in using photoshop.
• I remember that I can use shading to make a
character.

Initial Reaction
The strengths of using this method is that you can talk about you reactions
and write the things you find hard and any ideas you might have at the
beginning of the project and it makes you think on what you have to do.
The weakness of using this method is that you might not know what you re
ideas are and you might not be able to use photoshop
Did you like using this method? Why?
I liked this method because you can get your initial Ideas down and then you
can find ideas if you cant think of anything and you can say if you can use
photoshop.

My idea
• My Idea is that I could make a background
with loads of trees and my character would
have to walk around trying to find a coca cola
and when they found it the coca cola logo
would pop onto the screen

Sketches
These are my sketches I made so I could get some ideas and I can use
them in my final advergame the first one is a character that I made the
second one is a can of coca cola the third one is a coin that you could
collect and the last one is a tree that could go in the forest.

Sketches
– The strengths of using this method is that it is a quick and easy
way to get your ideas onto paper and it can help you get ideas
– The weakness of using this method is that you might not have
any ideas on what you might make
• I liked using this method because it is a quick way to get my
ideas down and it really helped me because I didn’t really
have an idea to begin with and now I have some idea as to
what I am going to make for my pixel art.

Formal Proposal
– The strengths of using this method is that it a good way to know
exactly what you are doing and then you will know what you can
do and what you can’t
– The weakness of using this method is that you might not know
what you can do and what you can't do
• I liked this method because you can plan what you can do
and what you can't, and it helped in making my advergame

Communication methods planning hl

Recomendados

Recomendados

Mais conteúdo relacionado

Mais procurados

Mais procurados (19)

Semelhante a Communication methods planning hl

Semelhante a Communication methods planning hl (20)

Mais de Hayden20

Mais de Hayden20 (20)

Último

Último (20)

Communication methods planning hl

Notas do Editor