56. The 9 Building Blocks
KEY CUSTOMER
ACTIVITIES RELATIONSHIPS
KEY PARTNERSHIPS VALUE PROPOSITIONS CUSTOMER
SEGMENTS
KEY
CHANNELS
RESOURCES
COST STRUCTURE REVENUE STREAMS
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57. Primary Reference
Business Model Generation
Written by: Alexander Osterwalder & Yves Pigneur
Designed by: Alan Smith
Published by: John Wiley & Sons, ISBN 978-0470-87641-1
www.businessmodelgeneration.com/index.php
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58.
59.
60. Strategic inputs:
Your competitors
Your customers
Your suppliers
New Threats & Substitutes