Notes on potential acquisition bidders for UK media group EMAP plc cited in press reports, written by Grant Goddard in October 2007.

1. NOTES ON REPORTED
ACQUISITION BIDDERS FOR
EMAP PLC
by
GRANT GODDARD
www.grantgoddard.co.uk
October 2007

2. United Business Media
“UBM has not put a bid in” (Reuters 15 Oct 07)
“through to the second round” for B2B (Times 12 Oct 07)
“decided not to buy” (Times 12 Oct 07)
“approximately” £1.3bn for B2B (FT 9 Oct 07)
Hearst
“believed to be through to the second round” (The Business 14 Oct 07)
“believed to be through to the second round” for consumer mags (Telegraph
14 Oct 07)
“believed to be through to the next stage” for consumer mags (Times 12 Oct
07)
£700m for consumer magazines (FT 8 Oct 07)
£700m for consumer magazines (Guardian 8 Oct 07)
£700m for consumer magazines (mad.co.uk 8 Oct 07)
£700m “indicative offer” for consumer magazines (Reuters 8 Oct 07)
£600m for consumer magazines (Telegraph 6 Oct 07)
GMG + Apax
“understood to be lining up a bid” of £1.2bn to £1.3bn for B2B (Scotsman, 15
Oct 07)
“joint £1.2bn bid” for B2B (Thomson Financial 14 Oct 07)
“joint £1.2bn bid” for B2B (Telegraph 14 Oct 07)
“through to the second round” (The Business 14 Oct 07)
GMG
“understood to be through to the second round” for B2B (Times 12 Oct 07)
“potential bidder” for B2B (Guardian 8 Oct 07)
“possible bidder” for radio (FT 1 Oct 07)
Apax
“understood to be through to the second round” for B2B (Times 12 Oct 07)
“one of front runners” for B2B (FT 8 Oct 07)
“potential bidder” for B2B (Guardian 8 Oct 07)
“understood to have bid” for B2B (Times 3 Oct 07)
“interested” (Reuters 2 Oct 07)
Apax + HSBC
Bid for B2B to combine with Incisive Media (Telegraph 1 Oct 07)
DLJ Merchant Banking Partners (Tim Schoonmaker) + Texas Pacific
Group
“believed to” bid for consumer publishing + radio (FT 8 Oct 07)
Reportedly bid for consumer publishing + radio (mad.co.uk 8 Oct 07)
“understood to have bid” for consumer publishing + radio (Telegraph 6 Oct 07)
“understood to have bid for whole group or parts” (Times 3 Oct 07)
Cinven
“believed to be through to the second round” for consumer mags (Telegraph
14 Oct 07)
Notes On Reported Acquisition Bidders For EMAP plc
©2007 Grant Goddard
Page 2

3. B2B bid (Telegraph 14 Oct 07)
“believed to be through to the second round” (The Business 14 Oct 07)
“understood to be through to the second round” for B2B + consumer mags
(Times 12 Oct 07)
£2bn bid for “two division” (Independent 7 Oct 07)
Bid for B2B + consumer magazines (Times 3 Oct 07)
“indicative offers” for B2B + consumer magazines (Reuters 2 Oct 07)
Cinven + Carlyle
“understood to have bid” for consumer magazines + B2B (Telegraph 6 Oct 07)
Phil Riley + Vitruvian Partners
“understood to be through to second round” for radio (Times 12 Oct 07)
Bid for radio (FT 8 Oct 07)
“understood to have bid” for radio (Times 3 Oct 07)
Bid for radio (Reuters 2 Oct 07)
Bid for radio (Brand Republic 1 Oct 07)
“understood to have bid” for radio (Telegraph 1 Oct 07)
CVC
“interested” (Reuters 2 Oct 07)
Exponent
“believed to be through to the second round” for consumer mags (Telegraph
14 Oct 07)
“believed to be through to the second round” (The Business 14 Oct 07)
“believed to be through to the next stage” for consumer mags (Times 12 Oct
07)
“in the region of” £300m for consumer magazines (Times 3 Oct 07)
Bid for consumer magazines (Reuters 2 Oct 07)
Global Radio
“understood to be through to second round” for radio (Times 12 Oct 07)
Bid for radio (Brand Republic 1 Oct 07)
“preparing a bid” for radio (Telegraph 1 Oct 07)
Wilmington
Interest in B2B (Brand Republic 1 Oct 07)
Quadrangle
“believed to be through to the second round” (The Business 17 Oct 07)
“believed to be through to the second round” for consumer mags (Telegraph
14 Oct 07)
“believed to be through to the next stage” for consumer mags (Times 12 Oct
07)
Providence
B2B bid (Telegraph 14 Oct 07)
“understood to be through to the second round” for B2B + consumer mags
(Times 12 Oct 07)
Notes On Reported Acquisition Bidders For EMAP plc
©2007 Grant Goddard
Page 3

4. Candover
B2B bid (Telegraph 14 Oct 07)
GCap Media
“understood to be through to second round” for radio (Times 12 Oct 07)
UTV
“understood to be through to second round” for radio (Times 12 Oct 07)
Veronis Suhler Stevenson
“understood to be through to second round” for radio (Times 12 Oct 07)
Grant Goddard is a media analyst / radio specialist / radio consultant with thirty years of
experience in the broadcasting industry, having held senior management and consultancy
roles within the commercial media sector in the United Kingdom, Europe and Asia. Details at
http://www.grantgoddard.co.uk
Notes On Reported Acquisition Bidders For EMAP plc
©2007 Grant Goddard
Page 4