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THE REGIONAL PICTURE:
LA2050
@LA2050
@GoldhirshFdn@tararothmc
Slide One:
Take a step back – discuss Goldhirsh Foundation more broadly.
@LA2050
@GoldhirshFdn@tararothmc
@LA2050
@GoldhirshFdn@tararothmc
We support initiatives in three categories: opportunity,
sustainability, and activation.
@LA2050
@GoldhirshFdn@tararothmc
Caltech Resnick Institute
of Sustainability
We kick-started the graduate fellowship program by delivering critically needed seed funding to
support their cutting-edge, interdisciplinary research, and spurred further innovation by
supporting their western regional clean-tech business plan competition (FLOW).
Compton Creek Trash Capture
Project
@LA2050
@GoldhirshFdn@tararothmc
Heal the Bay &
Army Corps of Engineers
Heal the Bay, in partnership with the U.S. Army Corps of Engineers and the Goldhirsh Foundation, will complete a project to build trash capture
devices in the concrete portion of Compton Creek, just upstream of the earthen-bottom, riparian section. Compton Creek is the last major
tributary that feeds into the Los Angeles River before it ultimately reaches the ocean in Long Beach. The devices -- adjustable metal racks that will
be bolted into the channel bottom -- will capture trash from dry weather urban runoff and low volume producing storm events and go a long way
toward improving water quality.
The project had two intended goals: 1) getting the Army Corps to use private funds to complete a public project, and 2) getting the public
project actually completed. The grant has completed the first goal, and we are still working / negotiating with the USACE on the total number of
trash racks to be installed. As such, this grant has been a success to date—despite the Trash Racks not yet installed—because we have
demonstrated that a Federal Public Agency can take private funds to complete a public project, which sets an incredible precedent for this
region.
Environmental Report Card @LA2050
@GoldhirshFdn@tararothmc
UCLA Institute of
Sustainability
Once a year, the UCLA IoES will issue an environmental report card on critical areas of environmental quality for Los Angeles County. These
areas would include: air, soil and water quality, water supply, parks and open space, terrestrial ecosystem health, Coastal waters health,
climate change, energy, transportation-mobility, environmental justice, green economy, and food.
LA2050 is an initiative to create a shared vision for the future of Los Angeles, and to drive and track
progress toward that vision. We achieve this through research and reporting, online and offline
events, and grantmaking. Our continued role is to be like a doctor for LA – a mechanism to check-
in on the health of the region,to communicate broadly and publicly with both citizens and leaders,
and to support the region’s wellbeing.
Environmental Quality
@LA2050
@GoldhirshFdn@tararothmc
LA2050 tells the story of Los Angeles using eight indicators that paint a holistic picture of the
region. We’ve looked at the health of the region through eight key indicators (Arts & Cultural
Vitality, Education, Environmental Quality, Health, Housing, Income & Employment, Public Safety,
and Social Connectedness) and made informed projections about where we’ll be in the year 2050 if
we continue on this path.
WATER USE PER CAPITA
1979 2010
POPULATION
4 MILLION
WATER USE
550,000 ACRE FEET
WATER USE PER CAPITA
122 GALLONS
POPULATION
2.8 MILLION
WATER USE
550,000 ACRE FEET
WATER USE PER CAPITA
175 GALLONS
LOS ANGELES’WATER USAGE IN 2010 WAS THE SAME AS 1979
despite an increase in population of over 1,000,000 residents.
@LA2050
@GoldhirshFdn@tararothmc
The environment where people live, work, and play is a key component of quality of life.
CLEAN TRUCKS:
More recently, the ports of Long Beach and Los Angeles have implemented regulations to curb
emissions of diesel particulate matter, one of the more toxic air pollutants. There has been an 80
percent reduction in diesel particulate matter at the ports since the clean trucks program was
implemented in 2005.
PERCENTAGE OF CHILDREN WITHIN 1/4 MILE OF A PARK:
Underserved neighborhoods are also less likely to have easy access to parks and open space where
individuals can exercise, leading to an increased incidence of obesity. Of seven major U.S.
metropolitan areas, Los Angeles offered its children the worst access to parkland, leaving well over
600,000 children without any easy way to access a park facility.
WATER USE:
Given this reality, the region has made enormous strides in reducing the per capita consumption of
water in Los Angeles. Average water use from 2005 to 2010 is about the same as it was in 1981,
despite the addition of over 1.1 million people to the local population. As a result, Los Angeles
consistently ranks among the lowest in per person water consumption rates when compared to
California’s largest cities.
@LA2050
@GoldhirshFdn@tararothmc
We launched the My LA2050 Grants Challenge awarding $1,000,000 in seed funding in February
2013. Our challenge received 279 proposals to shape and build the future of Los Angeles. The My
LA2050 Grants Challenge was hosted on a crowdsourcing technology platform, which enabled
crowdsourcing and public voting. Submissions were displayed publicly, and people were required to
register with the crowdsourcing platform in order to vote. Each registered user received one vote
total.
We were impressed with the innovative projects, ideas, and concepts which were put forth in the
challenge, many of which had to do with the watershed.
@LA2050
@GoldhirshFdn@tararothmc
Council for Watershed
Health
Council for Watershed Health: Web-based report card to show improvements in the environment
Council for Watershed Health proposed to build a dynamic, publicly accessible and scientifically valid web-based report card to show how the
efforts of our cities, nonprofit organizations, agencies, businesses and academia are working together to catalyze improvements in the
environment. This report card will be based on the collaborative efforts of the many agencies and organizations that are tracking specific
measures but are perhaps not able to see the big picture from their individual scales.
@LA2050
@GoldhirshFdn@tararothmc
LA River Revitalization
Corporation
Several projects sought to creatively reimagine the LA River. The LA River Revitalization Corporation proposed to build an experiential and
moveable park on the LA River to test what people want in their public spaces along the LA River.
@LA2050
@GoldhirshFdn@tararothmc
CicLAvia
CicLAvia – an event where the streets are “owned” by the pedestrians and cyclists – aspires to
become a monthly event and an integral part of a transit rich, culturally engaged, and economically
thriving future LA.
What’s next with
LA2050
@LA2050
@GoldhirshFdn@tararothmc
SIGN UP FOR OUR NEWSLETTER AT LA2050.org
?
Moving forward, our continued role is to be like a doctor for LA – a mechanism to check in on the
health of the region, to communicate broadly and publicly with both citizens and leaders, and to
support the region’s well being. In addition to grantmaking, research, and reporting, LA2050 will
continue to curate and host events, activations, and digital meetups – all of which work to improve
the region.
LA2050 Goals
We are developing overarching goals for LA2050 that serve as a catalyst for further civic innovation.
These goals have been drawn from citizen visions culled from submission themes that emerged
from the My LA2050 Grants Challenge, our LA2050 report, and input from advisors and partners.
We hope to see collaborations among multi-stakeholder partnerships to tackle the challenges set
forth by the LA2050 goals.
The LA2050 indicators will serve as a central dashboard for monitoring success as we work together
to achieve the LA2050 goals.
Stay Involved
We believe in the power of Angelenos to shape the future of our region. Join the conversation and
contribute by attending one of our online or offline events, signing up for our newsletter, or using
#LA2050 on facebook, twitter, or instagram.

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Council for Watershed Health

  • 1. THE REGIONAL PICTURE: LA2050 @LA2050 @GoldhirshFdn@tararothmc Slide One: Take a step back – discuss Goldhirsh Foundation more broadly.
  • 3. @LA2050 @GoldhirshFdn@tararothmc We support initiatives in three categories: opportunity, sustainability, and activation.
  • 4. @LA2050 @GoldhirshFdn@tararothmc Caltech Resnick Institute of Sustainability We kick-started the graduate fellowship program by delivering critically needed seed funding to support their cutting-edge, interdisciplinary research, and spurred further innovation by supporting their western regional clean-tech business plan competition (FLOW).
  • 5. Compton Creek Trash Capture Project @LA2050 @GoldhirshFdn@tararothmc Heal the Bay & Army Corps of Engineers Heal the Bay, in partnership with the U.S. Army Corps of Engineers and the Goldhirsh Foundation, will complete a project to build trash capture devices in the concrete portion of Compton Creek, just upstream of the earthen-bottom, riparian section. Compton Creek is the last major tributary that feeds into the Los Angeles River before it ultimately reaches the ocean in Long Beach. The devices -- adjustable metal racks that will be bolted into the channel bottom -- will capture trash from dry weather urban runoff and low volume producing storm events and go a long way toward improving water quality. The project had two intended goals: 1) getting the Army Corps to use private funds to complete a public project, and 2) getting the public project actually completed. The grant has completed the first goal, and we are still working / negotiating with the USACE on the total number of trash racks to be installed. As such, this grant has been a success to date—despite the Trash Racks not yet installed—because we have demonstrated that a Federal Public Agency can take private funds to complete a public project, which sets an incredible precedent for this region.
  • 6. Environmental Report Card @LA2050 @GoldhirshFdn@tararothmc UCLA Institute of Sustainability Once a year, the UCLA IoES will issue an environmental report card on critical areas of environmental quality for Los Angeles County. These areas would include: air, soil and water quality, water supply, parks and open space, terrestrial ecosystem health, Coastal waters health, climate change, energy, transportation-mobility, environmental justice, green economy, and food.
  • 7. LA2050 is an initiative to create a shared vision for the future of Los Angeles, and to drive and track progress toward that vision. We achieve this through research and reporting, online and offline events, and grantmaking. Our continued role is to be like a doctor for LA – a mechanism to check- in on the health of the region,to communicate broadly and publicly with both citizens and leaders, and to support the region’s wellbeing.
  • 8. Environmental Quality @LA2050 @GoldhirshFdn@tararothmc LA2050 tells the story of Los Angeles using eight indicators that paint a holistic picture of the region. We’ve looked at the health of the region through eight key indicators (Arts & Cultural Vitality, Education, Environmental Quality, Health, Housing, Income & Employment, Public Safety, and Social Connectedness) and made informed projections about where we’ll be in the year 2050 if we continue on this path.
  • 9. WATER USE PER CAPITA 1979 2010 POPULATION 4 MILLION WATER USE 550,000 ACRE FEET WATER USE PER CAPITA 122 GALLONS POPULATION 2.8 MILLION WATER USE 550,000 ACRE FEET WATER USE PER CAPITA 175 GALLONS LOS ANGELES’WATER USAGE IN 2010 WAS THE SAME AS 1979 despite an increase in population of over 1,000,000 residents. @LA2050 @GoldhirshFdn@tararothmc The environment where people live, work, and play is a key component of quality of life. CLEAN TRUCKS: More recently, the ports of Long Beach and Los Angeles have implemented regulations to curb emissions of diesel particulate matter, one of the more toxic air pollutants. There has been an 80 percent reduction in diesel particulate matter at the ports since the clean trucks program was implemented in 2005. PERCENTAGE OF CHILDREN WITHIN 1/4 MILE OF A PARK: Underserved neighborhoods are also less likely to have easy access to parks and open space where individuals can exercise, leading to an increased incidence of obesity. Of seven major U.S. metropolitan areas, Los Angeles offered its children the worst access to parkland, leaving well over 600,000 children without any easy way to access a park facility. WATER USE: Given this reality, the region has made enormous strides in reducing the per capita consumption of water in Los Angeles. Average water use from 2005 to 2010 is about the same as it was in 1981, despite the addition of over 1.1 million people to the local population. As a result, Los Angeles consistently ranks among the lowest in per person water consumption rates when compared to California’s largest cities.
  • 10. @LA2050 @GoldhirshFdn@tararothmc We launched the My LA2050 Grants Challenge awarding $1,000,000 in seed funding in February 2013. Our challenge received 279 proposals to shape and build the future of Los Angeles. The My LA2050 Grants Challenge was hosted on a crowdsourcing technology platform, which enabled crowdsourcing and public voting. Submissions were displayed publicly, and people were required to register with the crowdsourcing platform in order to vote. Each registered user received one vote total. We were impressed with the innovative projects, ideas, and concepts which were put forth in the challenge, many of which had to do with the watershed.
  • 11. @LA2050 @GoldhirshFdn@tararothmc Council for Watershed Health Council for Watershed Health: Web-based report card to show improvements in the environment Council for Watershed Health proposed to build a dynamic, publicly accessible and scientifically valid web-based report card to show how the efforts of our cities, nonprofit organizations, agencies, businesses and academia are working together to catalyze improvements in the environment. This report card will be based on the collaborative efforts of the many agencies and organizations that are tracking specific measures but are perhaps not able to see the big picture from their individual scales.
  • 12. @LA2050 @GoldhirshFdn@tararothmc LA River Revitalization Corporation Several projects sought to creatively reimagine the LA River. The LA River Revitalization Corporation proposed to build an experiential and moveable park on the LA River to test what people want in their public spaces along the LA River.
  • 13. @LA2050 @GoldhirshFdn@tararothmc CicLAvia CicLAvia – an event where the streets are “owned” by the pedestrians and cyclists – aspires to become a monthly event and an integral part of a transit rich, culturally engaged, and economically thriving future LA.
  • 14. What’s next with LA2050 @LA2050 @GoldhirshFdn@tararothmc SIGN UP FOR OUR NEWSLETTER AT LA2050.org ? Moving forward, our continued role is to be like a doctor for LA – a mechanism to check in on the health of the region, to communicate broadly and publicly with both citizens and leaders, and to support the region’s well being. In addition to grantmaking, research, and reporting, LA2050 will continue to curate and host events, activations, and digital meetups – all of which work to improve the region. LA2050 Goals We are developing overarching goals for LA2050 that serve as a catalyst for further civic innovation. These goals have been drawn from citizen visions culled from submission themes that emerged from the My LA2050 Grants Challenge, our LA2050 report, and input from advisors and partners. We hope to see collaborations among multi-stakeholder partnerships to tackle the challenges set forth by the LA2050 goals. The LA2050 indicators will serve as a central dashboard for monitoring success as we work together to achieve the LA2050 goals. Stay Involved We believe in the power of Angelenos to shape the future of our region. Join the conversation and contribute by attending one of our online or offline events, signing up for our newsletter, or using #LA2050 on facebook, twitter, or instagram.