GPG takes a look at publicly-released polls on a wide range of key energy and environment issues. This presentation contains findings released between January and April, 2013.
2. TABLE OF CONTENTS
1
1. Current Landscape………………………….……………………….………….2
2. Energy Policy & Political Perceptions…………………………….......14
3. Energy Sources.………………………………………………………………...23
Slide
4. FEDERAL BUDGET DEFICIT SURPASSESTHE ENVIRONMENT
AS MOST IMPORTANT PROBLEM OFTHE FUTURE
4%
6%
8%
12%
13%
Health care
Unemploy-
ment/Jobs
Environment
/Pollution
Economy in
general
Federal debt
3
4%
2%
14% 13%
5%
12% 11% 12%
14%
14%
11%
8%
2%
3%
6%
6%
8%
5%
8%
4%
2007 2008 2010 2013
Source: Gallup Poll, March 7-10, 2013
Looking ahead, what do you think will be the most important problem
facing our nation 25 years from now? [OPEN-ENDED] [SHOWN: TREND]
Federal debt
Economy
Environment/
Pollution
Unemployment
/Jobs
Health care
5. 33%
36%
42%
44%
36%
37% 37%
42%
51% 53%
43%
54% 49%
48%
57%
54%
47% 49%
53% 52% 55%
49%
42%
38%
50%
36%
41% 43%
2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2010 2011 2012 2013
Economic
Growth
Environment
AMERICANS PRIORITIZE ECONOMIC GROWTH OVER
ENVIRONMENTAL PROTECTION; SMALLER GAPTHAN
LASTYEAR
4Note: Equal priority and No opinion answers not shown.
Which one of these statements about the environment and the economy do you most
agree – [ROTATED: protection of the environment should be given priority, even at the
risk of curbing economic growth (or) economic growth should be given priority, even if
the environment suffers to some extent]?
Source: Gallup Poll, March 7-10, 2013
6. 36%
40% 40%
44%
39%
42%
34%
41%
46%
50%
39%
50% 47%
46%
52% 52%
49% 48%
52%
49%
58%
50%
47%
43%
55%
41%
44%
45%
2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2010 2011 2012 2013
Energy
development
Environmental
protection
AMERICANS SPLIT ON ENVIRONMENTVS. ENERGY
TRADE-OFF
5
Source: Gallup Poll, March 7-10, 2013
With which one of these statements about the environment and energy production do
you most agree – [ROTATED: protection of the environment should be given priority, even
at the risk of limiting the amount of energy supplies – such as oil, gas, and coal – which
the United States produces (or) development of U.S. energy supplies – such as oil, gas,
and coal – should be given priority, even if the environment suffers to some extent]?
Note: Equal priority and No opinion answers not shown.
7. DEMOCRATS WANT ENVIRONMENTAL PROTECTION;
REPUBLICANS AND INDEPENDENTS MORE CONCERNED
WITH ENERGY DEVELOPEMENT
6
Note: “DK/ref”
results not shown
Source: Gallup Poll, March 7-10, 2013
With which one of these statements about the environment and energy production do you most
agree – [ROTATED: protection of the environment should be given priority, even at the risk of
limiting the amount of energy supplies – such as oil, gas, and coal – which the United States
produces (or) development of U.S. energy supplies – such as oil, gas, and coal – should be given
priority, even if the environment suffers to some extent]?
Issue Democrats Republicans Independents
Environmental
protection
64% 25% 43%
Energy
development
28% 71% 46%
8. GREATER NUMBER OF AMERICANS ARE CONCERNED
WITH GLOBAL WARMINGTHISYEARTHAN LASTYEAR
7
58%
51%
62%
65% 66%
60%
52% 51%
55% 58%
40%
47%
36% 34% 33%
39%
48% 48% 45%
43%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2003 2004 2006 2007 2008 2009 2010 2011 2012 2013
% Worry a great
deal/a fair
amount
% Only a
little/not at all
I’m going to read you a list of environmental problems. As I read each one, please tell
me if you personally worry about this problem a great deal, a fair amount, only a little,
or not at all. First, how much do you worry about [global warming]?
Source: Gallup Poll, March 7-10, 2013
9. MORE SAYTHERE IS EVIDENCE OFTEMPERATURE
CHANGE OVER PAST DECADES
8
Note: “DK/ref”
results not shown
From what you’ve read and heard, is there solid evidence that the average temperature on earth has been
getting warmer over the past decades, or not?
[SHOW: Do you believe the earth is getting warmer? Yes, No]
[SHOW: If yes, why?]
Source: Pew Research Center, March 13-17, 2013
Sep/Oct
2009
Oct
2010
Feb/Mar
2011
Nov
2011
Oct
2012
Mar
2013
Yes 57% 59% 58% 63% 67% 69%
Mostly because of
human activity such
as burning fossil fuels
36% 34% 36% 38% 42% 42%
Mostly because of
natural patterns in the
earth's environment
16% 18% 18% 18% 19% 23%
No 33% 32% 34% 28% 26% 27%
10. PEOPLE INCREASINGLY PERCEIVETHE SERIOUSNESS OF
GLOBAL WARMING AS UNDERESTIMATED IN NEWS
9
31%
33%
38%
31% 30%
33%
35%
41%
48%
43% 42% 41%
32%
29%
25%
29%
28%
29%
33%
29%
24% 26%
24% 24%
32%
33% 33%
35%
38%
35%
29%
28%
25%
29%
31%
33%
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013
% Exaggerated
% Correct
% Underestimated
Source: Gallup Poll, March 7-10, 2013
Thinking about what is said in the news, in your
view is the seriousness of global warming –
[generally exaggerated, generally correct, or is it
generally underestimated]?
Note: “DK/ref”
results not shown
11. 10
Human
activity
48%
Natural
patterns
31%
Global
warming
does not
exist
10%
Caused by
both
6%
DK/ref
4%
Which statement comes closest to
your view about global warming?
1. Global warming is caused mostly
by human activity such as burning
fossil fuels.
2. Global warming is caused mostly
by natural patterns in the earth's
environment.
3. Global warming does not exist.
Source: CBS News Poll, February 6-10, 2013
NEARLY HALF OF AMERICANS BELIEVE GLOBAL
WARMING IS CAUSED BY HUMAN ACTIVITY; ONE-IN-TEN
DISMISS EXISTENCE
12. 11
Impact
now
49%In the
future
28%
No serious
impact
19%
Don’t know
5%
Do you think global warming is
an environmental problem that
is causing a serious impact now,
or do you think the impact of
global warming won't happen
until sometime in the future, or
do you think global warming
won't have a serious impact at
all?
Source: CBS News Poll, February 6-10, 2013
SIMILARLY, NEARLY HALF AGREETHAT GLOBAL
WARMING IS CAUSING AN IMPACT RIGHT NOW
13. YET, LARGE MAJORITY DOUBT GLOBAL WARMING WILL
SERIOUSLY IMPACTTHEIR WAY OF LIFE
12
65%
62%
58% 60%
67%
61%
64%
33% 35%
40% 38%
32%
38%
34%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2002 2006 2008 2009 2010 2012 2013
% No
% Yes
Note: “No opinion”
results not shown
Do you think that global warming will pose a serious threat
to you or your way of life in your lifetime?
Source: Gallup Poll, March 7-10, 2013
15. 14
14%
2%
3%
18%
9%
10%
36%
41%
33%
28%
45%
52%
0 10 20 30 40 50 60 70 80 90 100
Dealing with global warming
Dealing with the nation's energy
problem
Protecting the environment
Top priority
Important but
lower priority
Not too important
Should not be done
Source: Pew Research Center, Jan. 9 – 13, 2013
Note: “DK/ref”
results not shown
“PROTECTINGTHE ENVIRONMENT” HIGHER PRIORITY
THAN DEALINGWITH GLOBAL WARMING
I’d like to ask you about priorities for President Obama and Congress this year. As I read from a list, tell me if you
think each should be a top priority, important but lower priority, not too important or it should not be done.
16. NEARLY HALF – BUT FEWERTHAN LASTYEAR –THINK
GOV’T IS DOINGTOO LITTLETO PROTECT ENVIRONMENT
7% 5% 5% 4%
15% 16% 17%
16%
51%
55%
58% 62%
46%
49% 51%
47%
37% 37%
34% 33% 35% 33% 30% 35%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2003 2004 2005 2006 2010 2011 2012 2013
% Too much
% Too little
% About the right amount
15
Do you think the U.S. government is doing too much,
too little, or about the right amount in terms of
protecting the environment?
Note: “Not sure,”
“DK/ref” results
not shown
Source: Gallup Poll, March 7-10, 2013
17. ENVIRONMENT IS NOT A TOP FEDERAL PRIORITY
AMONG AMERICANS
Economy 35%
Federal Deficit 20%
Health care 12%
Gun policy 15%
Foreign Policy 5%
Immigration 4%
Environment 3%
Source: Quinnipiac University Poll, January 30 – February 4, 2013
16
As President Obama prepares to deliver his State of the Union address, please tell
me which one of the following issues you are most interested in hearing him
address…
Note: “DK/ref”
results not shown
18. 44% 45% 44%
32%
37%
34%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Oct/Nov, 2009 May, 2010 Feb. 13-18 2013
% Approve
% Disapprove
MIDDLING APPROVAL OF OBAMA’S HANDLING OF
CLIMATE CHANGE HAS REMAINED
Now, thinking about how Barack Obama is handling some
issues... Do you approve or disapprove of the way Barack
Obama is handling climate change?
Source: Pew Research Center, Feb. 13 – 18, 2013
Note: “DK/ref”
results not shown 17
20. 19
Barack
Obama
55%
GOP in
Congress
31%
Don’t
know
14%
Approve
47%Disapprove
34%
Don’t
know
18%
Do you approve or disapprove
of the way Barack Obama is
handling energy policy?
Who do you trust to do a better job handling - the
environment, President Obama or the Republicans in
Congress?
Source: Quinnipiac University Poll, January 30 – February 4, 2013 Source: CBS News Poll, February 6-10, 2013
MAJORITY TRUST OBAMA OVER REPUBLICANSWHEN
HANDLING ENVIRONMENT; PLURALITY APPROVE OF
OBAMA’S HANDLING OF ENERGY POLICY
21. PLURALITY OF AMERICANSTHINK DEMOCRATS HAVE
BETTER APPROACHTO ENVIRONMENTAL POLICY
36%
25%
15% 15%
7%
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
Democrats Don't know Republicans None Independents
In your opinion, which political party has
a better plan, policy or approach to the
environment?
Source: Ipsos Poll (Reuters), April 5-9, 2013
Note: “Other” results not shown 20
22. 21
If you were making up the budget for the federal
government this year, would you increase spending,
decrease spending or keep spending the same for
environmental protection?
Source: Pew Research Center, Feb. 13 – 18, 2013
48%
43%
43%
36%
33%
9% 9% 16%
26%
22%
40%
45%
34% 36%
43%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Apr. 2001 Feb. 2002 June. 2009 Feb. 2011 Feb. 2013
% Increase
% Decrease
% Keep the same
Note: “DK/ref”
results not shown
JUST ONE IN FOUR AMERICANS WANT ENVIRONMENTAL
PROTECTION SPENDING REDUCED
24. 52%
34%
41%
36% 36%
9% 9% 15%
23% 21%
35%
49%
35%
37% 38%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Apr. 2001 Feb. 2002 June. 2009 Feb. 2011 Feb. 2013
% Increase
% Decrease
MAJORITY OF AMERICANS SUPPORT OR WANTTO
INCREASE CURRENT SPENDING LEVELS IN RELATIONTO
ENERGY
23
If you were making up the budget for the federal
government this year, would you increase spending,
decrease spending or keep spending the same for energy?
Source: Pew Research Center, Feb. 13 – 18, 2013
Note: “DK/ref”
results not shown
25. 24
3%
22%
22%
68%
0 20 40 60 80 100
Not at all important
Not very important
Somewhat important
Very important
Source: CBS News Poll, February 6-10, 2013
Note: “DK/ref”
results not shown
How important is it for the U.S. to
develop an alternative to oil as a
major source of energy--very
important, somewhat important,
not very important, or not at all
important?
STRONG MAJORITY BELIEVES IN IMPORTANCE OF
DEVELOPINGALTERNATIVETO OIL AS MAJOR SOURCE
OF ENERGY
26. THREE-IN-FOURWANT MORE EMPHASIS ON SOLAR,
NEARLY EQUAL SUPPORT FOR WIND
Sorted by “more emphasis” More emphasis Less emphasis Same emphasis
Solar power 76% 10% 12%
Wind 71% 12% 16%
Natural gas 65% 10% 24%
Oil 46% 32% 21%
Nuclear power 37% 32% 28%
Coal 31% 41% 25%
25Note: “No opinion”
results not shown
Source: Gallup Poll, March 7-10, 2013
Do you think that as a country, the United States should put more emphasis , less emphasis, or about
the same emphasis as it does now on producing domestic energy from each of the following sources --?
27. REPUBLICANS FAVOR GAS, OIL & COAL, MORE SOTHAN
OTHERS
26
68%
59%
78%
71%
49% 51%
87%
83%
59%
29% 30%
21%
74%
68%
62%
43%
35%
26%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Solar power Wind Natural gas Oil Nuclear
power
Coal
Republicans
Democrats
Independents
Source: Gallup Poll, March 7-10, 2013
Do you think that as a country, the United States
should put more emphasis , less emphasis, or
about the same emphasis as it does now on
producing domestic energy from each of the
following sources --?
Note: “DK/ref”
results not shown
28. STRONG MAJORITY FAVOR KEYSTONE PIPELINE;
NEARLY HALF FAVOR INCREASED FRACKING
27
Favor
48%
Oppose
38%
DK/Ref
14%
Favor
66%
Oppose
23%
DK/Ref
11%
Do you favor or oppose…
Increasing the use of fracking, a drilling method that uses
high-pressure water and chemicals to extract oil and
natural gas from underground rock formations?
Building the Keystone XL pipeline that would transport oil
from Canada’s oil sands region through the Midwest to
refineries in Texas?
Source: Pew Research Center, March 13-17, 2013
29. 28
GPG Research
GPG has a full-scale internal research team offering the full complement of qualitative and
quantitative public opinion research services. We use research to inform message
development and communication strategy, as well as to help clients assess and monitor
critical issues and track the effectiveness of strategic communication campaigns.
GPG has a deep experience conducting research about complex environmental and political
topics with diverse audiences. We go beyond the standard Q&A, using innovative, projective
techniques to uncover key insights. The result is actionable research that helps shape our
clients’ messaging and strategy.
For more information about this presentation
or to find out more about GPG’s research capabilities contact:
Jason Boxt (jboxt@gpgdc.com)