Best Places to Work Roadshow | Keynote Presentation

Glassdoor, Inc. 2008-2016 #GDRoadshow

Sponsored by

#GDRoadshow
@GDforEmployers

Featured Speakers
Liz Gerstung
Vice President, Corporate Relations at"
Grand Rounds
Jeff Selander
Chief People Ofﬁcer at"
Health Catalyst

Agenda
09:00-10:30 am: The Impact & Importance of Being a Best Place to Work
09:30-10:00 am: Secrets Revealed from Grand Rounds
10:00-10:15 am: Network with Industry Leaders
10:15-10:30 am: A Message From Our Sponsors
10:30-11:00 am: The Inside Scoop: Your 2016 Action Plan – Health Catalyst
11:00-11:30 am: Get to Know Glassdoor Better

Featured Speaker
Colin Danaher
Enterprise Sales Manager at Glassdoor

The Impact and Importance"
of Being a Best Place to Work

Agenda
•  Behind the Scenes: Best Places to Work
•  3 Common Myths
•  DNA of Best Places to Work: 5 Key Attributes of Winners
•  Why Does This All Matter? The Culture Effect
•  Key Takeaways
•  Q&A

How It Started

Our Mission: To help people everywhere"
ﬁnd a job and a company they love.

Source: 1 Harris Interactive Survey for Glassdoor, 2014
67%
of employers believe retention
rates would be higher if candidates had
a clearer picture of what to expect
about working at the company before
taking the job.1

ACKNOWLEDGE THE"
BEST OF THE BEST
Set an example for other companies"
focused on improving or establishing"
a winning company culture

3 Most Common Myths
I need to be in tech to be on the list
I need to be a large company to make it on the list
I can’t be on the list because my company doesn’t "
have the means to provide extravagant perks

1
Source: 1 Glassdoor Data Labs, BPTW 2015 Winners List
2
3

DNA of Best Places to Work:"
5 Key Attributes of Winners

Attribute #1: A Mission to Believe In
Source: 1 Becoming Irresistible, Deloitte, February 2015
Higher Levels "
of Innovation1
Higher Levels "
of Retention1
30%
40%
Beneﬁts of a mission-driven company:

Mission Spotlight: The Broad Institute
“Broadies choose to join this team because they
believe in our mission, which is to make
breakthrough discoveries that will transform human
health for the better, all through collaboration "
and teamwork.”
~ Andy Porter, Chief People Officer, Broad Institute of MIT and Harvard
#48 2016 SMB Glassdoor Best Places to Work

Attribute #2: Invest in Your Culture
Happier, More Productive Employees = "
Easier Recruiting

Attribute #2: Invest in Your Culture
The #1 topic on the "
minds of CEOs and senior "
HR leaders in 2015 was "
culture & engagement.1

Source: 1 Deloitte Global Human Capital Trends, 2015

Culture Call Out: OpenTable
“We believe that the best way to attract, engage, "
and retain good, talented people is to ensure that "
they are working in a stimulating, motivating
environment with great people and in a place that "
is, quite simply, joyful.”"
~ Steph Douglass, Vice President of People and Culture, OpenTable

Attribute #3: Put People First
Provide an Environment Where Employees Are Challenged,
Constantly Developing New Skills and Learning

Attribute #3: Put People First
“The balance of power has shifted
from employer to employee, forcing
business leaders to learn how to "
build an organization that engages
employees as sensitive, passionate,
creative contributors.”
~ Josh Bersin1
Source: 1 Becoming Irresistible, Deloitte, February 2015

Power to the People: Kantar Worldpanel
“Focus on people and put yourselves "
in their shoes before making any changes,
decisions or communication and you will "
get it right.”
~ Suzannah Rowland, Senior Communications Manager, Kantar Worldpanel
#24 2016 Glassdoor Best Places to Work UK

Attribute #4: Embrace Transparency
62%
of Glassdoor users agree that their perception of a company
improves after seeing an employer respond to a review.1

Source: 1 Glassdoor US Site Survey, Jan 2016

Power to the People: Venterra Realty
“We always aim to paint a clear picture of our
expectations and what it takes to succeed at our
organization. Glassdoor helps us with this by allowing
us to display our company culture and our employees’
experience with Venterra which attracts amazing
people to join our team!”
~ Venterra Realty

Attribute #5: Remember It’s Not All About Pay

Source: Glassdoor Economic Research, 2015
Findings:
Salary is NOT the main driver of satisfaction

Source: Glassdoor Economic Research, 2015
Findings:
Culture, opportunities and leadership matter most

Why Does All of This Matter?"
The Culture Effect

Glassdoor’s “Best Places "
to Work” list outperformed  
the S&P by 122%
Lowest rated companies
underperform S&P by 29.5%

Findings:
Source: Chamberlain, Andrew (2015). “Does Company Culture Pay Off? Analyzing Stock Performance of ‘Best Places to Work’ Companies,” online at glassdoor.com/research/.

Key Takeaways

Key Takeaways
Emphasize satisfaction levers = culture & values, career
opportunities and senior leadership
Remember: your culture sends signals about your probability of
success as a business and investment
Remember, it’s not about making the list. It’s about striving to be
a place where people love to work!

Findings: glassdoor.com/research

Q&A

Best Places to Work Roadshow | Keynote Presentation

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