View the full blog post here: http://employers.glassdoor.com/blog/glassdoors-2014-recruiting-budget-revealed

1. @GDforEmployers
Glassdoor’s Recruiting Budget Revealed…

2. What Goal did the Budget need to Support?
200+ Hires
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3. Key Recruiting & Branding Challenges
Challenge #1:
We needed to hire more than 200
people. And we had both high-volume
and hard-to-fill positions.
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4. Hires per Month and Department
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40
35
30
25
20
15
10
5
-

5. Key Recruiting & Branding Challenges
Challenge #2:
2014 was a building year for Glassdoor’s
Recruiting team.
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6. Recruiting Team – Before & After
Jan 2014 – Team of 1 Nov 2014 – Team of 9
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 1 Head Talent Warrior
 4 Recruiters
– 2 Sales Recruiters
– 1 Tech Recruiter
– 1
Finance/Legal/HR/Marketin
g Recruiter
 2 Sourcing specialists
 1 Recruiting Operations mgr
 1 Recruiting Coordinator
 1 Recruiter
– 1 All-Purpose Recruiter
 Modest use of 3rd Party Recruiters
– Sales
– Engineering
– Executive

7. Recruiting Budget: Fully Burdened People Budget
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8. Key Recruiting & Branding Challenges
Challenge #3:
It had to happen fast. We didn’t have the
luxury to first build our team and
systems for a few months before
starting hiring. We needed to build AND
execute.
@GDforEmployers 8

9. Recruiting Budget: Recruiting Programs & Systems
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10. Recruiting Budget: Recruiting Programs & Systems
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11. Source of Hire – 2014 Year-to-Date
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12. Average Time-to-Fill
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13. Key Recruiting & Branding Challenges
Challenge #4:
Candidate use of mobile devices was
taking off. Each month our mobile traffic
was growing by 2% and eventually
surpassed 50%.
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14. Recruiting Systems – Before & After
Jan 2014 Nov 2014
• Career Site
• Glassdoor Enhanced
Profile
• Jobvite ATS
• Google Analytics
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• Career Site - mobile optimized
• Glassdoor Enhanced Profile
• Jobvite ATS
• Google Analytics
• Jobvite Engage / CRM
• Entelo - Sourcing
• Connectifier – Sourcing
• Social Media monitoring

15. Summary Budget & Success Metrics
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16. Steve Roop
Steve Roop is the Senior Vice President and General
Manager at Glassdoor and is responsible for Glassdoor
for Employers. We help employers showcase their
employment brand and attract top talent. Over 2000
companies are using Glassdoor to recruit high quality
talent. Get started with an Free Employer Account. Steve
is responsible for how we sell, market and service our
employer clients.
Steve is a proud father of three and enjoys coaching
youth lacrosse. Steve is passionate about mentoring,
employee engagement and performance, modern
recruitment marketing and the secret sauce that
differentiates great companies.
@GDforEmployers