GoodGamePR Deck

2. US
Good Game PR was founded by George Geddes in May 2023. He is one of the leading
esports journalists with over six years of experience as a member of the press.
The company aims to protect companies with diligent public campaigns while boosting the
profile of company assets such as players, sponsorships, and upcoming announcements.
Brand strategy and corporate communications is at the forefront of the company with a
focus on esports organizations.
Most importantly, the company knows and can predict how the community will react and
respond so you can prepare accordingly.

3. OUR CLIENTS
At the time of writing, three organizations have agreed in principle to work with GGPR:
 Cloud9
 Sentinels
 Global Esports
As the company plans to expand in Q1 next year, the services will be offered to more
organizations.
We aim to serve five organizations by the end of Q3 2023.
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4. OUR SERVICES
a. PR – Campaign development, implementation and evaluation
b. Crisis management – Protection of the brand and assets. Includes pre/current/post crises
evaluation.
c. Brand strategy – Providing advice and assistance of the maintenance of the brand in the public
sphere
d. Press Releases – Timely and professional writeups from a tenured esports journalist
e. Media training – Bespoke training for players where required
a. Strategic Decision Making Consultancy – For an objective opinion
b. Background research – Analysing and search any social media to find potential crises before they
happen.
c. Endemic news coverage – To promote the brand and the announcements

5. WHY CHOOSE US?
With a long and decorated history in esports, your brand will be in the right hands.
The strategies developed were formulated over years of monitoring public opinion in
esports. We know what the community expect from organizations and we will ensure
that your brand is protected whilst providing transparency to the audience.
As a member of the media, I know which stories will be the ones that journalists follow,
I know how to judge the level of response that will be generated, whether that be good
or occasionally negative.
The management of any public response is a necessity, especially in esports. Growing
up as a fan and becoming a working professional, I know how to serve the audience,
protect your brand, and grow your reach.

6. SO WHAT DO WE ASK FOR?
By partnering with the company, relevant information pertaining to the organization
must be shared ahead of time. This includes, but not limited to, player
announcements, public announcements, company declarations, and more.
The company must have regular contact with your business.
A monthly stipend as a result of the services which will vary depending on tasks
required.
Transparency is the name of the game.