1. How effective is the
combination of your main
products and ancillary texts?

2.  One way in which our group has intertwined our main
product and ancillary texts is by the colour scheme
across all of our products. We chose to use pink and
blue as our dominant colours as there were several
connotations we wanted to achieve. Firstly, we
wanted to identify to our audience that there are two
protagonists in our film, Snap. Our group agreed that
using contrasting colours would emphasise the
opposite characteristics of the two characters. Also,
stereotypically pink and blue connote different
genders, and as our two protagonists are one female
and one male we thought this use of colour scheme
would help reinforce this.

3.  The genre of our media product is teen drama/
comedy. As we wanted to attract an adolescent target
audience, we visually wanted to attract them by using
eye-catching, bold and youthful colours; this is
another reason as to why we chose to use pink and
blue. Also, the vibrant colour scheme on our ancillary
texts would forebode the comedy element in our film.
However, we didn’t want the colours too in your face
because that could suggest that comedy is the
predominant genre of our film.
For our teaser trailer, our colour scheme is used in
the titles, for both on screen titles and the main title
of our film. For both our ancillary texts, the colour
scheme was used for the backgrounds and fonts.

4.  Another way in which our group has intertwined our main
products with our ancillary texts is by the imagery we have
selected. In our ancillary texts we used shots of the protagonists
so that the audience can establish the characters. In our film
poster, both characters are present. The two are positioned back-
to-back as we felt this body language would convey the idea of
opposites. Throughout all our media products, the use of mise en
scene portrays the characteristics of the protagonists. Lily is
dressed as a stereotypical 'geek' throughout whereas Aidan is
dressed casual/ cool. The mise en scene throughout our media
products helps to illustrate the differences between the two as
well as their personalities. As our ancillary texts and teaser trailer
would be released before the film we had to ensure that the right
message of the film would be perceived via our media
products, so that our film would be successful.

5.  Lastly, another way in which our group has intertwined our main
products with our ancillary texts is by the fonts chosen for our
media products. Across our different media products our texts
has varied to suit that product. For example, to make the billings
block we used steeltongs to make it look professional. The billings
block is present on two of our products- the teaser trailer and the
film poster. The title of our film has a specific font as we wanted
to make it iconic, so that people would recognise it and
remember it. The Snap title with its specific font is on our film
poster as well as in our teaser trailer. Other fonts used, such as
title fonts and slogans were chosen simply because they suited
the media product they were placed on. For our movie magazine,
we chose to use Empire. For us to make it look professional we
tried to mimic existing magazine covers by using the same/
similar fonts for the title of the magazine, price, billings block and
movie advertisements. Most of the fonts used for our media
products were found on DaFont. This website enabled us to play
around with many fonts, giving us endless options.