1.
The
GreenBelt
in
Social
HR
is
a
comprehensive
One
Day
Module
focused
on
providing
HR
professionals
the
basis
of
understanding
around
Social
Media
and
how
it
can
be
leveraged
in
a
Human
context.
The
aim
of
this
module
is
to
introduce
HR
Professionals
to
the
various
social
media
platforms
that
modern
HR
uses
to
promote
their
jobs,
promote
their
business,
source
candidates
and
engage
with
prospects
and
employees.
We
pack
a
lot
of
information
into
this
course
to
ensure
that
the
modern
HR
practitioner
has
a
solid
understanding
of
the
most
popular
and
relevant
social
networks
and
online
engagement
methods
including
LinkedIn,
Twitter,
Facebook,
Video,
Blogging
and
Google
Plus.(LinkedIn,
Twitter,
Facebook
and
Google
Plus
are
compulsory
plus
delegates
choose
from
one
of
Mobile,
Video
or
Blogging).
This
module
is
suitable
for
recruiters,
human
resource
professionals
and
recruitment
marketers
from
beginner
to
intermediate
level.
Course
Overview:
LinkedIn:
(1
hour)
• What
LinkedIn
Account
is
for
you
• How
to
SEO
your
Personal
Profile
• Simple
Strategies
for
Building
your
Contact
Network
• Advanced
Search
Best
Practice:
finding
the
profiles
that
others
miss
• Joining,
Using
&
Creating
Groups
• The
Hidden
Gems:
Skills,
Signal
&
Apps

2.
Twitter:
(1
hour)
• Why
Twitter
&
Getting
the
Basics
Right
• 5
Ways
that
HR
can
use
Twitter
to
grow
their
influence
• 3
Simple
Apps
to
Search
Twitter
for
Candidates/Employees
• Finding
Leads
using
TweetDeck
• 3
Apps
to
improve
your
Engagement
Rates
and
build
Influence
Facebook:
(1
hour)
• Why
Facebook
&
Who’s
Using
it
• How
to
Search
Facebook
• Recruitment
Apps:
Beknown,
BranchOut
&
Others
• Creating
&
Promoting
a
Recruitment
or
Community
Page
• Edgerank
&
Facebook
Timeline
• Engagement
Strategies

3.
Google
Plus:
(1
hour)
• Why
Google+
and
What
the
F#@#?
• Google+
Brand
Pages
• Essential
G+
Apps
• Using
Circles
• Searching
Profiles
• Automating
with
Sparks
• Hangouts
&
Other
Features
Plus
choose
one
of
the
following
modules:
(For
Online
&
In
Person
Courses,
if
you
do
not
receive
your
first
choice,
you
will
be
provided
with
online
access
to
a
recording
of
the
other
modules)
Video:
(1
hour)
• Corporate
Vs
On
The
Fly:
What
type
of
video
to
make,
and
why!
• What
is
a
Viral
Video
and
how
can
you
improve
your
chances
of
going
Viral.

4.
• Content
Ideas
for
Recruitment
Videos
• Software
&
Equipment:
Getting
started
from
no
budget
to
big
budget
• Distribution:
Understanding
YouTube
and
leveraging
your
other
social
channels
Blogging:
(1
hour)
• Why
Blog?
• Blogging
Platforms
&
Setting
up
your
Blog
• Sourcing
candidates
from
Blogs
• Tips
for
Blogging
Success
• The
Importance
of
SEO
&
Distribution
Mobile:
(1
hour)
• Mobile
Trends
2011
• Simple
Mobile
Web
Strategies
• Apply
with
LinkedIn
&
Other
Mobile
CV
Application
Tools
• Social
Mobile
&
the
importance
of
Real-­‐Time