4. Worldwide, there are over 1.65 billion monthly active
Facebook users which is a 15 percent increase
year over year 1
Image: Viktor Hanacek on Picjumbo
5. The internet has 3.17
billion users, 2.3 billion of
them are active on social
media 2
Image: Jason Howie on Flickr
6. We are more connected than ever before. Social networks
offer the opportunity for people to re-connect with their old
friends or make new friends.
We can share elements of our life, from what we enjoy to photos
of ourselves and those in our lives
Image: Viktor Hanacek on Picjumbo
7. “By giving people
the power to
share, we are
making the world
more
transparent”3
- Mark Zuckerberg
Image: Ahmet Gur on Megapixelstock
8. Image: Jonathan Mueller on Flickr
Professionals use social
media sites like LinkedIn
to enhance their careers
and business prospects
In a survey, 77% of LinkedIn users
said that it helped them research
people and companies 4
9. can now easily
tell companies
exactly what
they want.
can then use that
information to
fine-tune their
products and
strategiesImage: Nan Palmero on Flickr
10. 50% of shoppers have made a
purchase based on a recommendation
through a social media network 6
In Canada, 95% of respondents
want to do business with brands
that share their values and
beliefs 5
Image: Nial Bradshaw on Flickr
11. “The era of I
write, you read,
you’re welcome
is over” 7
- Robert Hernandez
Image: Viktor Hanacek on Picjumbo
12. News stories around the world
are breaking first on platforms
like Twitter and news programs
feature videos that have already
gone viral on YouTube 7
Image: Takashi M on Flickr
13. Image: Viktor Hanacek on Picjumbo
You think social media is not a
widespread problem?
Think Again
14. Social Media has
become the go-to
place for
procrastination;
effecting
productivity 8
Image: James Rhodes on Flickr
15. Image: Viktor Hanacek on Picjumbo
“We are humans and we are easily
distracted…” 9
– Samantha Cole in Fast Company
16. “The deep reading that used to
come naturally has become a
struggle ... what the Net seems to
be doing is chipping away my
capacity for concentration and
contemplation” 10
- Nicholas Carr
Image: Viktor Hanacek on Picjumbo
17. "We are tempted to think that
our little sips of online
connection add up to a big
gulp of real conversation. But
they don’t" 11
- Sherry Turkle
Image: Blonginrikard Froberg on Flickr
18. Image: Wen Tong on Flickr
Cyberbullying has negative effects
on victims, such as lowering self-esteem,
increasing depression and producing
feelings of powerlessness 12
19. Social media: the perfect
cocktail of
ingredients
Image: Paul Chiorean on Flickr
20. “They didn’t expect to have the
psychological effects of it
to be lonely, to of be panicked,
anxiety, literally heart palpitations”12
- Professor Susan Moeller
Image: Ryan Melaugh on Flickr
21. The availability of
personal
information online
is an opportunity
for identity
thieves, scam
artists, debt
collectors and,
stalkers to use the
information in a
ways harmful for
the owner of the
information 13
Image: Allen Lai on Flickr
22. “I worry about the content
this generation shares and
their naïve belief that it wont
hurt them down the road”13
- Hessi Jones
Image: David Schierner on Flickr
23. Does the wonderful benefits social media
has to offer outweigh the grave
concerns that it presents to every level of
society?
Image: Janet Ramsden on Flickr
24. Work Cited
1. Park, Menlo. “Investor Relations” Facebook. 27 April, 2016.
http://investor.fb.com/releasedetail.cfm?ReleaseID=967167
2. Smith, Kit. “Marketing” Brandwatch. 07 March, 2016. https://www.brandwatch.com/2016/03/96-amazing-social-
media-statistics-and-facts-for-2016/
3. Potter, Ned. “Facebook IPO: Mark Zuckerberg’s Letter” World News. 01 February, 2012.
http://abcnews.go.com/blogs/technology/2012/02/facebook-ipo-mark-zuckerbergs-letter/
4. Fernando, Hiranya. “A Step-By-Step Guide to Getting a Job through LinkedIn.” Business Insider. 26 March, 2014.
http://www.businessinsider.com/getting-a-job-through-linkedin-2014-3
5. Matrix, Sidneyeve. “Module 4: Social Goods.” Queen’s University. Kingston, ON. 30 May 2016. Online Lecture.
6. Richards-Kunkel, Erin. “Social Media Statistics.” Small Business.
https://www.aabacosmallbusiness.com/advisor/15-social-media-statistics-every-business-needs-know-
001509118.html
7. Brooks, Rich. “How Social Media Help Journalists Break News.” Social Media Examiner. 03 May, 2011.
http://www.socialmediaexaminer.com/how-social-media-helps-journalists-break-news/
25. 8. Anderssen, Erin. “How we are seduced by Distraction.” The Globe and Mail. 29 May, 2014.
http://www.theglobeandmail.com/life/relationships/digital-overload-how-we-are-seduced-by-
distraction/article17725778/?page=all
9. Matrix, Sidneyeve. “Module 3: Mobilities.” Queen’s University. Kingston, ON. 16 May 2016. Online
Lecture.
10. Matrix, Sidneyeve. “Module 1: Digital Literacies.” Queen’s University. Kingston, ON. 2 May 2016.
Online Lecture.
11. Matrix, Sidneyeve. “Module 2: Online Friendship.” Queen’s University. Kingston, ON. 09 May
2016. Online Lecture.
12. Elgan, Mike. “Social media addiction is a bigger problem than you think.” Computer World. 14
Dec, 2015. http://www.computerworld.com/article/3014439/internet/social-media-addiction-is-a-bigger-
problem-than-you-think.html
13. Murphy, Kate. “We Want Privacy, but can’t stop sharing.” The New York Time. 04 Oct, 2014.
http://www.nytimes.com/2014/10/05/sunday-review/we-want-privacy-but-cant-stop-sharing.html?_r=0
14. Rosenwald, Michael. “Serious reading takes hit from online scanning and skimming.” Washington
Post. 06 April, 2014. https://www.washingtonpost.com/local/serious-reading-takes-a-hit-from-online-
scanning-and-skimming-researchers-say/2014/04/06/088028d2-b5d2-11e3-b899-
20667de76985_story.html
