3. Table of Contents
1. Welcome toIBM!....4
2. Mandatory Items….5
a) IBMTeamCommunication….6
b) IBM Brand andDesignTraining…9
c) AgileTraining….13
d) CodingWorkshop….15
3. Havas Training….17
a) Getting Started….18
b) IBMTeam….22
c) Admin….29
d) Project Workflow….36
e) Project Resources….40
f) Project Finances…..44
g) FinancialReports….56
h) HelpfulLinks….59
4. IBM Training….63
a) IBM Portals….64
b) IBM IDs & VPNAccess….68
c) Connections….71
d) V18….76
e) IBMAgencies….78
f) MSP/CSP…..80
g) Buyer Profiles….82
h) CMS Options…..84
3
4. Welcome!
Welcome to the IBM team at Havas Worldwide NY.
Our NY team works out of 3 offices -- the NYC office (200 Hudson), the Wilton,
CT, office (372 Danbury Road), and the IBM Studio (51Astor Place, 4th and 5th
Floor). We also have international studios in London, Toyko and ) and IMT
support in Middle East, LatinAmerica, andAustralia. We plan to launch in 7
more countries in next couple months
Below you will find helpful information (Havas Onboarding, IBM Team
Onboarding, and IBM Team Org Chart) you may need at some point in the near
future. Enjoy and Good Luck!
4
5. MANDATORY ITEMS
1. IBM Team Communication
2. IBM Brand Training
3. Agile Training
4. Coding Workshop
5
7. How We Work
Everyone on the team uses the following tools to interact & manage projects:
IBM Verse – Email & Calendar
IBM Verse Communities – Sharing assets
Slack – Communication
Server –Active & final assets
Havas Village mobile app – Conference Room Finder
Sametime & W3 – Communication for client facing people
7
8. Getting Started
IBM Verse – IT will send you login credentials.
IBM Verse Communities – Once logged in, go to communities tab. You will
automatically be added to the IBM team community.
Slack – Sign up for an account https://slack.com/. Team domain is Havas.
Download the mobile & desktop apps.
Server –Ask manager to email a request to IT (WWHelpDesk@havasww.com)
that you be added to the IBM server.
Havas Village mobile app – Download villageapp.havasww.com
8
9. IDs/ Credentials
Havas issued:
• Havas Verse ID
You must make:
• IBM ID - ibm.com/brand and use your Havas email to register
Client Facing people:
• IBM W3 ID
• VRN Username and Password (Cisco download)
9
11. The Beginnings
− In the early 1950s, Thomas J. Watson stopped at an Olivetti shop on 5th
Avenue where sleek designed and colorful typewriters were set out on
sidewalk. Inside, the shop was bright and modern looking. In contrast, the
display areas in IBM’s offices in those days were dimly lit and its computers
were drab and boxy. The lobby of the headquarters on MadisonAvenue
had been designed to please Thomas Watson Sr.’s early 20th century
aesthetic: it looked, his son wrote, like the “first-class saloon on an ocean
liner.”
− As Watson Jr. was preparing to take over as IBM’s chief executive, he
decided, “I could put my stamp on IBM through modern design.” In 1973, at
a lecture at the University of Pennsylvania, he declared that “good design
is good business.”
11
12. THINK
− Watson appropriated the company motto, “THINK,” that
he had adopted in his earlier career as a sales manager.
− When the company became IBM in 1924, THINK
became an ever present reminder of the ideas that held
the company together.
− THINK still widely used as not only a motto, but part of
IBM’s overall culture and as part of many of it’s business
units.
− THINK—printed on signs, desk plates, business cards
and notepads—was the seed from which the rest of
IBM’s culture would grow.
12
13. Eliot Noyes
− In 1956, Watson Jr. hired as the
company’s design consultant Eliot Noyes,
a well-respected architect and former
curator of industrial design at New York’s
Museum of ModernArt.
− Noyes’s goal was to create a first-of-a-
kind corporate design program that would
encompass everything from IBM’s
products, to its buildings, logos and
marketing materials.
13
14. Selectric Typewriter
− Designed by Eliot Noyes, the 1961
Selectric typewriter was an instant
classic noted for its streamlined form
and sculptural beauty. It was also the
first typewriter to replace a moving
carriage and the standard typebar
with a fixed carriage and moving golf
ball-shaped printing element. Find
more on the Selectric typewriter
within IBM’s Icons of Progress.
14
15. The Design Team
− Noyes brought in a wide variety of artists,
designers and architects—some of the
greatest creative talents of the day,
including Charles and Ray Eames,
Eero Saarinen, Paul Rand and Isamu
Noguchi—and they created an equally
broad range of creative expressions.All
were grounded in an underlying design
philosophy.
15
16. IBMArchitecture
− Eliot Noyes selected architects
from around the world to
design IBM’s buildings:,
approximately 150 plants, labs
and office buildings between
the years 1956 and 1971. One
of the most celebrated IBM
buildings of Noyes’s own
design is the IBMAerospace
Building in LosAngeles,
California, completed in 1962.
16
17. Paul Rand
− When Watson and Noyes set out
to build an integrated corporate
identity for IBM, Rand was the first
person they recruited. Rand
created IBM’s seminal 8-bar logo
still in use today, as well as its
predecessor logo, and went on to
develop eye-catching packaging
and marketing materials for IBM
until the early 1990s.
17
18. Paul Rand
− Heavily influenced by modernist
philosophy, Rand sought to “defamiliarize
the ordinary” through his minimalist
designs. His redesign of the company
logo in 1956 under Noyes’s direction,
while subtle, marked the first step toward
an integrated corporate design program
at IBM. It also gilded Rand’s reputation as
a master of thoughtful logo design.
In1947,IBMreplacedtheirfamiliar “globe”logowith
thesimple letters "IBM" inatypefacecalledBeton
Bold.
18
19. Eye-Bee-M
− Paul Rand’s popular Eye-
Bee-M poster, a type of
word puzzle known as a
rebus that uses pictures to
represent letters, was
created in 1981 in support
of IBM’s motto, THINK.
19
20. Timeline of the IBM Logo
“The principal role of a logo is identify, and simplicity is its means.”- Rand
20
21. Today’s Logo
− Paul Rand’s series of IBM
logos culminated in a 1972
version formed from
stacked stripes, suggesting
speed and dynamism,
which made the
company’s initials instantly
recognizable worldwide.
− The “8-bar” logo is still in
use today.
21
22. Charles and Ray Eames
− The husband and wife team of Charles and Ray Eames had an especially
strong influence on IBM’s thinking. They were best known at the time for their
molded-plastic and plywood chairs.
− But for IBM, the couple designed everything from the exhibit at the 1964
World’s Fair, to the film Powers of 10, to the famous exhibit Mathematica, to
dozens of educational films for school and television that helped teach
generations about science, math and technology.As designers, Charles and
Ray Eames were problem solvers. They dedicated themselves to making
things better, not just different.
22
23. World’s Fair 1964
− Charles and Ray Eames,
together with Eero
Saarinen, created the
expansive IBM Pavilion at
the 1964 New York World’s
Fair, a 1.2-acre,
experiential space that
celebrated the potential of
science and technology to
improve human life.
23
24. IBM Design Thinking
− Defines our approach to
creating compelling
personal value
propositions and engaging
user experiences
− IBM Design Thinking
greatly influences the way
IBMers work
24
25. IBM Design Thinking: Principals and Core
Practices
− IBM Design Thinking is a
framework for delivering
great experiences for our
users.
− IBM Design Thinking
comes to life through IBM
Design Studios,Agile
methods, and product and
experience designs.
25
26. Design Thinking
− What is Design Thinking/Agile?
− https://www.youtube.com/watch
?v=pXtN4y3O35M
26
32. IBM Brand Training Online Form
After going through the previous IBM Brand Design
101 section, go to the IBM Brand System Center:
http://www-304.ibm.com/innovation/brand/signin/
Directions: Follow the link and click on the "Sign
in/register" button in the center of the screen. Asign
in screen will appear. Follow the instructions below
to login with your IBM ID, or register for one if you
don't have one. You will need to use your agency
email address.
32
33. IBMAgency Certification Course
Orientation in Support of Agency Certification Landing Page
https://www304.ibm.com/innovation/brand/signin/certification/
All steps must be completed in order to receive credit for the course. Upon
completion, email James Cloughen.
33
34. IBM Design Training
IBM Design site -- https://design.ibm.com/
Focused primarily on IBM software design, but is also being used increasingly to
inform design of marketing experiences.
34
36. Agile Training
• We host frequentAgile training sessions, that all IBM team members must
attend and understand. IBM expects us to be agile trained and to be able to
run projects in an agile method.
• Marc Blanchard is our HavasAgile Expert.
• SeeAgile Training Doc below, as well as the Induction Doc, for more
information on theAgile Process:
36
38. Coding Workshop
• All Havas employees on the IBM team are
required to attend a 4-hour workshop titled,
“Programming for Non-Programmers – The
Basics”
• This is less to understand how to code (although
would be great!) and more to understand the
basics and processes of code.
• For more information on the class, go
to:https://generalassemb.ly/education/programmin
g-for-non-programmers-the-basics--2/new-york-
city/15003
38
41. New Hire Logistics
• HR --- will send docs on benefits within the 1st two weeks (Benefits may not
actually be activated until after a month in.)
• PeopleSoft – Havas’ financial system to track hours, jobs, and expenses. All
employees will receive a PeopleSoft account shortly after their start date. Please
attend a PeopleSoft training session hosted by KirstenAnderson.
• 10K Feet – Havas’ resource allocation system. Please request credentials from
Steve Savva & Crystal Cannici.
• Telecommunications --- Please request work cell phone, landline phone, dial ins,
and Havas phone directory from Maria Arocho.
• IT – Please contact WWHelpDesk@havasww.com for any IT related issues.
Please attend an IT training session hosted by Travis Eaton.
41
42. Emails
NY-Wilton IBM team – NYC-Wilton_IBM_ALL@havasww.com
NY IBM team – NYC_Havas_IBM@havasww.com
PeopleSoft Helpdesk – Financials_Help.PeopleSoft@havasww.com
IT Helpdesk – WWHelpDesk@havasww.com
Head of IT & Facilities – John.Morea@havasww.com
Head of Telecommunications – Maria.Arocho@havasww.com
Conference room guru – Catherine.Chadonic@havasww.com
42
43. IT Info
Wifi
• User: CorporateGS
• Password: H@va$2012!
• Connect to your floor’s wifi for best connection, same password (E.g. CGS8 for 8th floor).
Printers
• Printers are on every floor. Send to printer, scan ID / login in with computer credentials, press Print
Secure to print.
Conference Rooms
• Book rooms via Verse calendar invites
• Project computer viaAirplay (for Mac) &Air Parrot (for PC). Must be connected to floor wifi (ie.
CGS8), same password as CorporateGS
43
44. 200 Hudson
Download the Havas Village mobile app – villageapp.havasww.com
Good to know:
• Café & kitchen snacks on 8
• Weekly “Bar 8” drinks on 8
• IT Help Desk on 8
• Studio 6 & print studio on 6
• Movie room on 6
• FOODA, daily lunch options on 4
• Mailroom on 4
44
46. Weekly Meetings
Usually every Wednesday morning
Team Status
• Review financials
• Presentations of recent work
Allocations
• Aligning on project resourcing needs via 10K feet
46
47. 2. Project Templates
- Client Input Document
- Meeting Agenda
- Meeting Feedback Tracker
- Meeting Food Request Form
- Meeting Presentation PPT
- Meeting Presentation Keynote
- Meeting Word Doc
- Resource Request Form
- Resource Team Calendar
- Status
- Timeline
- Case Study
1. Finance Templates
- Change Order
- Estimate of Work (EOW)
- Job #s
- PeopleSoft Instructions
- Process
- Staffing Plan
- Vendor Request Form
Templates
Use templates on the server for all IBM documentation –
smb://us-nyc-srv100.globalservs.com/ER4DNY/DIGITAL/Clients/IBM/IBM Master Volume
/5. Other/9. Templates
47
48. Seating Chart- 8th Floor
48
WINDOW- Hudson St
IB
JD
WINDOW- Canal St
PV DI KH CS EY MM TS GS IP
JJ NS MB KH KP DG SM JDL LV
TM JC
(Wilton)
49. Lisa Vominh
Account
Director
JD Leon
Digital Executive
Producer
Stephen
Maouyo
Associate
Digital
Producer
David Gillespie
Strategy Director
Karen Propp
Account Director
Kevin Haggerty
Engineer
Manager
Naren
Sanghrajka
Executive
Director
Jason Jercinovic
President of
HWW
Global Brand
Director
Marc Blanchard
ECD
Ken Hartmann
Account
Director
Elizabeth Yao
Account
Supervisor
Michael
Maurillo
Group Strategic
Director
Tim Stevenson
Digital Producer
Grant Speer
Sr. Account
Executive
Isabel Pluck
Account
Executive
(9)
(9)
Priya
Varadachary
Director of
Digital Strategy
WINDOW- Hudson Street
Darren Ijiltsetseg
Executive
Assistant
Cate Shindler
Account
Supervisor
49
51. Canal St Side-
Table for when Wilton people
come to 200 Hudson
WINDOW- Canal Street
Jesse Dudics
Associate Account
Director- Wilton
Ivan Becker
Account Director-
Wilton
51
53. Timesheets
Importantfor budget forecaststo do WEEKLY. You will get locked out of the internet if you are delinquent on time.
1. Sign into PeopleSoft - http://peoplesoft.havas.us/
2. Employee Self-Service >Travel and Expense Center
3. Time Report > Create
4. Period end date: [Sunday after week you need to enter]
5. Select all job #s for projects you worked on thatweek
6. Enter hours against each job line item for Mon – Fr
7. If you did admin time or took vacation, personal day, sick day, corporate holiday etc – enterhours against those
respective line items
8. Submit for approval
9. Your manager will then need to approve your timesheets
53
54. Revise Submitted Timesheets (PPAs)
1. Sign into PeopleSoft - http://peoplesoft.havas.us/
2. Employee Self-Service > Travel and Expense
Center
3. Time Report > Create
4. Period end date: [Sunday after week you
need to enter]
5. Select all job #s for projects you worked on
that week
6. Instead of entering time for current week,
scroll down to the bottom of the page and
click “Prior Period Adjustments”
7. Select “End Date” for week you need to
transfer time (specific dates should be
provided by contact requesting you PPA)
If you need to transfertime off a job, please do a PPA- here is a step-by-step how to:
8. Select specificday you need to transfertime
9. Under Project column, identify job # you need to
move time from and clickAdjust Date value
10. Replace Project column field with job you need to
transferthat time to. OR, if simply reducing hours on
the same job, adjust the quantity of hours.
11. Press “Done.” three times.Then press “Ok” and
“Save for Later”
12. Your manager will then need to approve your revised
timesheets.
54
55. Expenses
1. Sign into PeopleSoft -
http://peoplesoft.havas.us/
2. Employee Self-Service > Travel and Expense
Center
3. Expense Report > Create
4. Add
5. Enter Report Description, Comments
6. Select “Default Project Accounting” > “My
Projects”
7. Select single project you need to expense to.
NOTE: you can only select one job per
Expense Report.
You needALLoriginal receipts to submit an expense report.Havas expense policy can be found here,step by step:
FYI: all cabs fromthe office post9pm can be expenses, all meals at the officeafter 8pm can be expensed up to $10.
8. Press “OK” twice
9. Then fill outALLfields on chart with receipt details.
10. Select “Check for Errors”. Correct any noted issues.
11. Select “Finish and submit”
12. Print 3 copies of Expense Report & 3 copies of
receipts
13. Both you and your manager need to sign the reports
14. Bring down to Jaime Quilaleo on 7 in finance.
15. Time stamp each report with stamp at his desk.
16. Drop in expense box behind his desk.
17. Approx takes 2-3 weeks to refund.
55
56. Vacation Requests
1. Please email your request to Naren, Manager, and CC: James
2. Once approved, please enter into team vacation Google Doc --
https://docs.google.com/spreadsheets/d/11moRjCVT2YbJ5Wnueqy6oIaP6
7Ob8VUxlw3RNk6UCM8/edit#gid=1634255030
3. James will also enter into 10K Feet
4. Key vacation times are inAugust and December- you MUST need to be
scheduled and approved ahead of time!
56
57. Travel Policy
• You may have to travel to the client or to the Wilton/NY locations* or the
IBM lab for work. If IBM asks you to go to a location, it’s billable (unless
it’s between Havas locations, which is only reimbursable), but the client
needs to do the asking.
• *You can take the Metro-North from Grand Central to South Norwalk
(and vice versa). If going to Wilton, you can then either transfer to Wilton
and then walk, or take a cab or get picked up. If going to 200 Hudson,
you can cab or take the 456 subway to Canal Street and then walk.
• If you need to drive, you can use a company car. Contact Lauren for
details.
57
Last name?
58. Classes at GeneralAssembly
• Havas covers the cost of 2 single classes or 1 (2-3 day) workshop
per month. If there are classes that you are interested in, please
send HR the name, date and cost of the class and they will send
you the registration code
• One class must be the Coding workshop
• Ask for as many classes as you would like to take (can be more
than 2)
• https://generalassemb.ly/
58
64. W3 Portal
• W3 is IBM’s intranet, a private network for a variety of internal resources.
Here we can leverage IBM’s global work.
64
65. IBM Intranet (W3) & IBM NotesAccountAccess
• For accounts and production people, you will need access to the IBM intranet
(W3), which will give you access to internal IBM documents and help services,
and more.Along with gaining access to the W3 you will need an IBM manger to
create an IBM email account for you (this is separate from your W3 intranet
login/pw). The process may take over a month, so other IBM team members can
provide you with their login credentials to access W3 if necessary. Directions are
in the onboarding folder along with a zip file with the network client.
• NOTE: If sharing IBM credentials prior to getting your own established, please
do not disclose your “sharing methods” with any IBM employees as it’s a
violation of policy and may have repercussions.
65
66. Getting Started With Connections
• Connections is IBM's social knowledge management and community
platform. (It's also one of IBM's flagship products, and we might be rolling it out
soon across the Havas network for our own knowledge management.)
IBMers use Connections to create ad hoc communities around projects,
practices, business units, etc. They also have client-facing Connections
communities to collaborate with their largest clients.
• You really need your own IBM ID to use Connections, but in the meantime you
can look around using my login. The basic principle is that anyone can create
a community and invite others to join. Members can then upload/download
content, create wiki pages, post comments, etc... There are also public
communities that anyone can view and/or make edits to.
66
67. Getting Started With Connections (cont.)
• When you do a search on the w3 home page, you have the option of including
results from all the Connections communities. This is usually a bad idea, since
Connections content typically isn't curated very well. But it's worth a shot if you
don't find what you need elsewhere.
• Note that there are two entirely separate instances of Connections at IBM: the
internal "w3" instance and the public "ibm.com" instance. The public instance is
a worthless mess and no one uses it.Always go to the internal instance, which
is where all the good stuff is.
LOREM
ISUM
DOLOR
AMET
67
68. Getting Started With Connections (cont.)
• Start here when you get your IBM ID -- there's a pretty decent overview
and exercises to show you how it works. This is also where you can set
up and edit your profile, which is how other IBMers can find you.
• https://w3-connections.ibm.com/homepage/web/gettingStarted/
68
69. IBM Portals (cont.)
• Think Academy
• IBM's corporate education MOOC. Havas has been deeply engaged
in this, both on the team that is building the MOOC experience, and
producing most of the videos that launch on new topics every month.
• https://w3.ibm.com/ibm/thinkacademy/
69
70. IBM Portals (cont.)
• 1-3-9
• This is an internal site that defines IBM's mission. Definitely take a look
at this, it's a very clear and simple articulation of IBM's purpose, values
and practices. Interestingly, these were defined through a massive real-
time online collaboration involving 10s of thousands of IBMers via a tool
that Havas built for IBM years ago (the Jams platform). We also helped
build the 1-3-9 experience at the IBM Studio.
• https://w3.ibm.com/ibm/ibmer/
70
71. IBM Portals
• Faces
• Best search engine for IBM staff, contractors and agency partners
• http://faces.tap.ibm.com/
• Team Analytics
• Asimple web-based tool that i've found very helpful: just paste a bunch of
email addresses into the tool (eg. from a team email or meeting invite),
and it spits out everyone's profile and how they report to each other.
• http://w4.ibm.com/teamanalytics/ta.pl
71
73. V18: The Digital Design System
• v18 docs
• v18 is the latest iteration of the ibm.com design system & standard
codebase -- still in development, rollout expected 4Q15
• Requires intranet login
• http://webdev.bluehost.ibm.com/v18/
• http://webdev.bluehost.ibm.com/v18/test/
73
Get Marc Blanchard to
give documents- links
won’t work for new
people
75. IBM’sAgencies
• Havas is IBM’s Global Lead Digital Agency
• However, IBM works with many other agencies.
• Ogilvy –Advertising and MediaAgency since 1994.
• VSA– BrandAgency for nearly 20 years
• George P. Johnson Experience MarketingAgency (GPJ) – Event
MarketingAgency since 1998
• DDG- Consulting Group
• SYP- Consulting Group
• Others…
75
77. CMS Options
• These are a few of the Content Management Systems that we use:
• ECM (Enterprise Content Management)
• eWCM+Portal 8
• http://ibm.co/1Sctl86
• WordPress
• https://wordpress.com/
77
