GSR unlocks the latest in social media innovation -- crowdfunding, which combines the age old practice of networking with the virtual online community. Combined with our vast network, we seek ways to promote other organizations' green products and raise funds for our projects to garner a win-win situation.
2. The GSR Team would like to invite you to participate in
a strategic partnership in our crowdfunding social
media marketing or, as we call it “social media
marketing on steroids”
The Invitation
3. Crowdfunding social media
marketing monetizes social
media networks
Unlike traditional
marketing, it is highly
interactive
This is beneficial for
companies new to social
media marketing as well as
for companies with an
established online
presence
What is Social Media on Steroids?
4. GSR’s crowdfunding social media marketing campaigns
reflect a cutting edge synergy of crowdfunding and
social media marketing
it directly monetizes social media influence
great promotional tool for products and services
improves your company’s public image while increasing
sales
Integrating crowd funding and social
media marketing
5. 1. Virtually Free – no upfront costs
2. Easy (don’t worry about content management or developing
sophisticated campaigns – let GSR be your partner for this!
3. Builds sales – earns you new business prospects through
offering special deals as rewards to contributors
4. Control – control the messaging of your brand and products
communicated with potential consumers
Built in benefits
6. GSR will be running a series of
crowdfunding campaigns on a
number of crowdfunding sites, such
as KickStarter or Indiegogo
Crowdfunding works on the
principal of getting large numbers
of people to contribute relatively
small amounts of money to worthy
causes
The campaigns will support GSR’s
green economy initiatives. For more
information about GSR, visit our
website and blog
How it Works
7. Your marketing promotion as Reward
To show appreciation for the contributors, the campaign offers them
rewards.
A special deal on your product can be one of the rewards
The rewards must be compelling – worth MORE than the contribution
If the contributor likes the campaign goal AND likes your product AND
feels that the deal being offered is compelling …
they’ll go for it and you have a new customer!
For you, it’s a sale. For our
contributors, it’s a reward.
8. Reward Levels
There are 10 contribution levels
$10, $20, $50, $100, $250, $500, $1000, $5000, $10,000, and over
$10,000.
Each contribution level has a different reward.
The rewards at each level should be worth at least double the contribution.
i.e. If someone contributes $100 to the crowdfunding campaign, they will get a
$200 rebate on product X, or $200 off the regular price.
Everyone loves getting deals and getting
rewards.
9. How many people will visit the campaign page?
Our target is 100,000+ people for each campaign.
We will accomplish this by good old fashioned networking and
engaging with social media and blogging communities
Even if visitors to the campaign page don’t choose your
reward, they still see your product – and your company
supporting a green cause.
Campaign Marketing Goal
10. How many campaigns will there be?
Many.
We hope to start a one month campaign every two weeks, using
various crowdfunding sites. There will always be new people seeing
the various campaigns
You have the potential to market your company to
millions of prospective customers
How Long will this Last?
11. Q: What are GSR’s criteria for judging your product ?
A. Here is what GSR is looking for in a strategic partner:
You have made some corporate commitment to offering green products to
customers. You like to be associated with green products in general and
GSR’s “green” campaigns in particular.
You have a product that has strong market potential.
You are offering a “deal” that can not be found anywhere else.
FAQs
12. Q. Is this a “good fit” for my product?
A. Good marketing is communication that closes the gap between
you and your customers. Our crowdfunding campaigns constitute
highly interactive communication networks that brings you
together with your customers in the online community
Also, there is nothing to lose. You are not putting any money into
the campaign upfront. And supporting “green” causes is
something that is generally seen favorably by the general public
FAQs
13. Q. Do I have to take part in all the campaigns?
A. No. We will give you the campaign schedule, and you can opt out
before the start of a new campaign. Generally we’d like a two week
advance notice prior to launch of a campaign when an organization
decides to opt out.
FAQs
14. Q. How do I take part in the campaigns?
A. Let’s talk!
Contact David via email: david@greenselfreliance.com
or by phone: (240) 460 – 0949
FAQs