ArcGIS Online is a cloud-based, collaborative content management system for maps, apps, data, and other geographic information. With recent enhancements to ArcGIS Online, organizations of all sizes now have the ability to manage their geospatial content and publish their maps, apps, data, and hosted services online. Both hosted and on-premises implementation patterns will be covered in this session. Other topics include: 1. ArcGIS Online’s value to an organization, 2. Implementation patterns: hosted and on-premises, 3. Types of data that ArcGIS Online can use, 4. Publishing capabilities, 5. Administration of content and users, 6. How to customize ArcGIS Online for your organization, 7. Security, terms of use and service level agreements, and 8. Resources for learning more.