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Positioning on five dimensions of service quality
1.
Positioning on Five Dimensions of
Service Quality
2.
3.
Reliability
4.
Responsiveness
5.
Assurance
6.
Empathy
7.
Tangibles
8.
SERVICE POSITIONING USING
BLUEPRINTS
9.
10.
Positioning by People
11.
Positioning by Physical Evidence
12.
Positioning by Process
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