Facebookにファンページを作る企業が増えてきた今、そもそもなんでFacebookを使う必要があるのか、何ができるのか、時間がないあなたにも3分でわかるようにまとめました。 さらに詳しく知りたい方は、こちらのフルバージョンもご覧ください。 http://www.slideshare.net/FuelInteractive/5facebook Facebookマーケティング｜フューエル株式会社 http://thefuelinc.com http://twitter.com/FuelUrIdeas http://facebook.com/successful.fanpage

1. h"p://thefuelinc.com

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118. • 17pg ‐ More Time Spent on Social Media than Email Worldwide(emarketer.com)
• 18pg ‐ Social Media Now More Popular Than E‐mail on Mobile Devices [STATS]
• 19pg –
• 20pg ‐ mixi, Twi"er, Facebook 2010 11
• 21pg – Japanese All A‐Twi"er Over Microblogging on CBS News
• 22pg ‐ One‐Third of Twi"er Users Talk Brands
• 25pg ‐ Gaining Consumer Trust Online and Offline
• 28pg – Facebook User Growth Chart – 2004‐2010
• 32pg ‐ Sta^s^cs | Facebook
• 35pg ‐ Social Media Usage, A`tudes and Measurability: What Do Marketers Think? by KingFishMedia
• 38pg – icon by Double‐J designs
• 44pg – 11 retailers that have embraced social applica^ons
• 66pg ‐ Incen^vizing Facebook Fans: Papa John’s Doubles Fans with Free Pizza
• 90pg ‐ Cold Stone Transforms the Ice Cream Social With Facebook
• Graphics from The Commons on Flickr, stock.xchng and icon Finder