1. This contents page’s many images
shows the audience the main genre
of the magazine. It is clearly a rock
magazine from the drums in the
main image and the name of the
magazine “Drummer” The colour
scheme is simple with this contents
page, Orange is used to highlight
points on the page that guide the
audience (page numbers and date)
while all the text is black and a
consistent simple font is used
making it easy to read for the
consumer.
Target Audience: The exclusive
content on the left side of the page
may be used to attract customers
(the text exclusive tells the audience
that this information may not be so
easy to acquire anywhere else)
Layout: An image in the middle of
the page with others surrounding it
(text is kept separate) Page numbers
are used to direct consumers to
articles that they would be interested in.
2. Uses many types of typography. The image
used in this contents page can be used to infer
what type of genre the magazine is about. This
is inferred from the guitar and hand piano that
the artists are using in the main image.
Target Audience: Easily grips its audience with
the band index. This will allow consumers to
find their favourite artists quickly (or influence
them to buy the magazine if they see an artist
they know) Also the promotional offer at the
bottom of the magazine is also used to attract
the audience. The offer may be seen as a “one
time only” type of offer, therefore forcing
them to buy it quickly.
Layout: Not a typical contents page. A lot of
text on both sides of the page and only one
main image. Also the paragraph is also
unusual for a contents page. However, the
colour is consistent with this and it is easy
enough to read.
3. The main image is colourless, with an
exception of the red heart on the artists
chest. This heart may give the impression
to the audience that “everyone loves
him” and may sway their own opinions
of him.The typography is simple and 3
fonts are used.
Target Audience: This magazine appeals
to two types of audiences. Music and
fashion. Using the main image as the
centrepiece for music and fashion,
consumers of music magazines may see
the fashion feature as an added bonus,
influencing them to buy.
Layout: Simple layout, main image on
one side of the page with most of the
text on the other. Easy to read contents
page with simple typography. The colour
is also minimal to perhaps emphasise the
simplicity of the magazine.