1. 1
75%of B2B buyers now
use online / social
media to research
vendors
The need for Digital Transformation
90%
of today’s B2B
buyers never
respond to cold
outreach.
57%B2B buyers are 57%
towards making a
decision before
engaging sales.
Minds&More

2. DEFINITION OF DIGITAL STRATEGY
2
Digital
Covers different types of online and
web medias, content, social channels,
technologies, devices, and more
Strategy
Defines ‘where to play’ and ‘how to
win’ to achieve the defined objectives
Provide an actionable and measurable direction on how to use digital to achieve a vision, and the specific
business/brand /commercial objectives. Drive the desired experiences be it for our customers, prospects,
employees/future colleagues, suppliers and investors.
Today
Gap
To be
Desired
Future
ORGANIZATION’S
DIGITALMATURITY
BASIC
ADVANCED
Digital Strategy
TIME
TODAY FUTURE
Minds&More

3. ENSURE ALIGN MARKETING AND SALES AND CLARIFY ROLES
AS PART OF THE DIGITAL TRANSFORMATION
3
For Marketing For Sales
Ensure to leverage and build digital assets so can execute
activities that build the brand and get more revenues
Minds&More is the exclusive distributor for BENELUX, France and has certified trainers in the
social selling mastery designed for marketing & sales professionals (Distributors of Sales for Life)

4. EVOLVE YOUR DIGITAL MATURITY (SALES & MARKETING)
OF YOUR ORGANIZATION TO GET AND ACCELERATE MORE REVENUES
4
Stage 1: Status Quo. Basic Maturity
Stage 2: Random Acts of Digital and Social
Stage 3: Business Case
Stage 4: Deploy to Scale
Stage 5: Sales & Marketing Integration

5. MASTERY® PROGRAMS FOR SALES AND MARKETING
DETAILS ON OUR WEB SITE
5
Week 2: Build Your Brand
Week 3: Find & Identify Buyers
(Advanced Search)
Week 4: Find & Identify Buyers
(Sphere of Influence)
Week 5: Educate Buyers Online
Week 7: Develop & Grow Your
Social Networks
Week 1: Welcome to Social Selling 7 Pre-
Work
Week 2: Create Content
(Mapping Content to the Buyer’s Journey)
Week 3: Create Content
(Organizing Your Content Library)
Week 4: Create Content
(Understand Asset Best Practices)
Week 5: Organize Content Effectively
Week 6: Discover Earlier - Inbound &
Outbound Strategies
Week 7: Evaluate Engagement
(Creating Metrics & Feedback Systems)
Week 1: Why Social Selling, Why
Sales for Life?
Week 2: Roles & Responsibilities
Week 3: Setting Up Your
Measurements &KPI’s
Week 4: Workshop - Sales &
Marketing Alignment
Leadership Marketing Sales
How to Coach to Social Selling Empowering Sales for the Buying Journey Build Pipeline & Revenue
Leadership: 4 Weeks
Marketing: 7 Weeks
Sales: 9 Weeks
Week 6: Engage With Insights
Week 8: Learn Your Daily Social
Selling Routine
Week 9: Complete Certification
Week 1: Welcome to Social Selling 9
Pre-Work
Minds&More is the exclusive distributor for BENELUX, France and has certified trainers in the
social selling mastery designed for marketing & sales professionals (Distributors of Sales for Life)

6. DETAILS TO HELP BUILD CAPABILITIES OF SALES AND MARKETING ON
DIGITAL AND SOCIAL
For Sales professionals
• https://mindsandmore.biz/en/academy/training-session-social-selling-sales/
For Marketing professionals
• https://mindsandmore.biz/en/academy/training-session-social-selling-marketing/
6

7. EXAMPLE OF IMPACT
7Minds&More

8. MINDS&MORE cvba
Park Hill Office
Jan Emiel Mommaertslaan 16b
1831 Diegem
www.mindsandmore.biz Tel: +32 (0)2 704 49 40
Pieterjan Kempynck, Partner
Mobile: +32 (0)477 700 541
Email: pieterjan.kempynck@mindsandmore.biz
Francois Delvaux, Partner
Mobile: +32 (0)495 242 986
Email: francois.delvaux@mindsandmore.biz
Benny Van Calster, Partner
Mobile: +32 (0)475 633 483
Email: benny.van.calster@mindsandmore.biz
Myriam Vangenechten, Partner
Mobile: +32 (0)477 508 640
Email: myriam.vangenechten@mindsandmore.biz
Pascale Hall, Partner
Mobile: + 32 (0) 472 445 983
Email: pascale.hall@mindsandmore.biz
Grégoire Van der Veken, Partner
Mobile: +32 (0)495 582 221
Email: gregoire.vanderveken@mindsandmore.biz
Thomas Donck, Partner
Mobile: +32 (0)494 566 844
Email: Thomas.donck@mindsandmore.biz