A brief presentation describing the importance of social media use for the alternative health and wellness community. The use of networks such as Facebook, LinkedIn, and even newcomers like Pinterest or Google+, can help practitioners promote their businesses and reach out to clients quickly and efficiently. FeelGoodNow.com is here to help educate members of the wellness community about social networks and provide the support they need to learn to promote themselves online for offline success.

1. Why All the Fuss about
Social Media?
The Importance of Social Media for the
Alternative Health and Wellness Industry.
Learn to FeelGoodNow about
your online presence!
Thursday, April 5, 12

2. Do You Focus On More
Traditional Marketing
Approaches?
POSTERS BILLBOARDS MAILERS NEWSLETTERS
Or Think Social Networking
Is Just A Passing Trend?
THINK AGAIN.
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3. Social Media
is now the most
prevalent
activity in the
world.
1.2 billion people engage
on social networking
sites worldwide.
That’s 82% of the global online population!
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4. SO, WHY SHOULD YOU
JOIN?
About
1 in every 5
minutes
Find your
clients! of online time is
spent on social
networking
sites.
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5. The Rise of Social Networking
Use the growing space of social networking
sites as a marketing and communications
tool for your wellness practice.
In October of
19%
2011, social
networking %
accounted for OF TIME
19% of all time SPENT
spent online! ONLINE 6%
October 2007 October 2011
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6. Wellness Practitioners:
Who is your target audience?
Contrary to popular belief, the reach of social
networking sites spans across ALL age groups.
Social Networking is NOT just for kids.
You can connect with clientele both
old and young!
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7. DID YOU KNOW?
The 55+ age category emerged as the fastest
growing networking group in 2011.
From July 2010 to
Oct. 2011
October 2011 this age
group increased social
networking presence
July 2010
by nearly 10%.
70% 75% 80%
% Reach
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8. Facebook for Your Practice
Let’s Talk Numbers
Facebook 1 IN EVERY 7
ranked as the minutes of online time
3RD LARGEST is spent on Facebook
global, online worldwide.
entity.
The average user
spent
6.3 HOURS
Facebook now boasts
on Facebook in
800 MILLION USERS
October 2011
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9. The Social Network
Newcomers:
Content Sharing & Micro-blogging Websites
Twitter, LinkedIn, Tumbler &
Pinterest
all sprouted as popular new social networking sites in 2011
(Social networking is here to stay!)
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10. Impressive Growth Rates
in 2011
Pinterest
512%
(in 6 months!!)
Tumblr
172% Twitter
59%
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11. What about Google+ and
LinkedIn?
(They’re growing, too!)
LinkedIn
is now Google+ attracted
considered the 25 million
FOURTH global unique users in
largest global just one month
social network
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12. TARGET KEY AUDIENCES
AS SOCIAL NETWORKING
GAINS TRACTION WORLDWIDE,
ACROSS VARIOUS
TAP INTO AGE & INTEREST GROUPS
AN EVER-GROWING
NUMBER OF NEW
USERS
EXPERIMENT
WITH
POWERFUL SOCIAL
NETWORKS
Jump In!
Incorporate the momentum of
social networking with your
wellness practice.
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13. For more online marketing tips for the alternative
health industry, follow us at:
FeelGoodNow.com
or via:
Facebook Google+ LinkedIn
Source:
“Top 10 Need to Knows About Social Networking and Where it is Headed”.ComScore.com.
Retrieved 7 January 2012. http:www.comscoredatamine.com/2012/01/people-spent-6-7-billion-hours-on-
social-networks-in-october/
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