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The  Battlefield Strategist…
	Sagacious Advertising, a new entrant in the sensational but challenging and dynamic world of advertising. The foundation of this newly established company has been laid by vastly experienced professionals. There decades of experience in various Multi-nationals and Local organizations will now be utilized to serve their Strategic Allies in the brand war.  	The selection of an advertising agency is like an Army, the stronger the force, more are the chances of victory. Though we are a young force, but focus and determined.  	We are well equipped with the necessary tools which are essential for the Competitive Brand War. With all that we are gearing up to win battles in the brand war. WHO WE ARE?
VISION “We want to be present LOCALLY across Globe”
MISSION “We want to be FORTUNE 500 Company by year 2025
SK Afridi, The Chief of Sagacious Group with over 40 years of experience in Sales & Marketing with various local & multinational FMCG companies. Diversified experience from mergers, acquisitions, re-structuring, rationalizing of trade channels. Hands on experience in providing operational leadership as General Manager, Marketing Manager, Business Manager, and Consultant for various organizations . Expertise in New Product Development, New Market Development Strategy, Change Management, Business Re-engineering, Team Building, Development of Operational Systems, Development of Brand Architecture, Development of Sales and Distribution Operational Management System and Channel Management. Worked in industries: Tea, Detergents, Oil & Ghee, Confectioneries, Cosmetics.  ` CHIEF
SERVICES OFFERED
This is the best way to describe the turnaround in marketing communication during the last decades. People have more choice than ever. They can get the products anywhere and can compare products and services down to the minute details. This requires a more intelligent manner of communication by companies. The successful marketer then has to leave the safe haven of advertising and start activating.  Why Brand Activation? Activation shifts the focus to the core of marketing: stimulating the buying process. There are various reasons why this focus is so important and why advertisers opt for Brand activation instead of the traditional campaigns. And this is where Sagacious Advertising comes in with the right skills & expertise to make your brand standout and break the clutter. ACTIVATION   ,[object Object]
Consumer Promotion
Field Marketing
In- Store Merchandizing
Interactive Marketing
Road Shows
Retail Marketing
Stall/Kiosk Activities
Trade Shows
Town Storming,[object Object]
Consumer Promotion
Field Marketing
In- Store Merchandizing
Interactive Marketing
Road Shows
Retail Marketing
Stall/Kiosk Activities
Trade Shows
Town StormingANNE FRENCH- PFIZER
ACTIVATION   ,[object Object]
Consumer Promotion
Field Marketing
In- Store Merchandizing
Interactive Marketing
Road Shows
Retail Marketing
Stall/Kiosk Activities
Trade Shows
Town StormingDALDA COOKING OIL

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Sagacious Advertising

  • 1. The Battlefield Strategist…
  • 2. Sagacious Advertising, a new entrant in the sensational but challenging and dynamic world of advertising. The foundation of this newly established company has been laid by vastly experienced professionals. There decades of experience in various Multi-nationals and Local organizations will now be utilized to serve their Strategic Allies in the brand war. The selection of an advertising agency is like an Army, the stronger the force, more are the chances of victory. Though we are a young force, but focus and determined. We are well equipped with the necessary tools which are essential for the Competitive Brand War. With all that we are gearing up to win battles in the brand war. WHO WE ARE?
  • 3. VISION “We want to be present LOCALLY across Globe”
  • 4. MISSION “We want to be FORTUNE 500 Company by year 2025
  • 5. SK Afridi, The Chief of Sagacious Group with over 40 years of experience in Sales & Marketing with various local & multinational FMCG companies. Diversified experience from mergers, acquisitions, re-structuring, rationalizing of trade channels. Hands on experience in providing operational leadership as General Manager, Marketing Manager, Business Manager, and Consultant for various organizations . Expertise in New Product Development, New Market Development Strategy, Change Management, Business Re-engineering, Team Building, Development of Operational Systems, Development of Brand Architecture, Development of Sales and Distribution Operational Management System and Channel Management. Worked in industries: Tea, Detergents, Oil & Ghee, Confectioneries, Cosmetics. ` CHIEF
  • 7.
  • 16.
  • 26.
  • 36. DESIGNING At Sagacious Advertising, our strength lies in offering a Creative and Strategic partnership that enable brands not to communicate with its target audience only but to grow as well. We follow & practice simple rule of thumb i.e. we want your business to be successful and so we work with you as a Strategic Partner to produce aesthetic, yet usable design to inspire your target audience. Advertising & Marketing Collateral Annual Reports Calendars Complete 360 degree campaign Corporate Identities Logo Development Mobile Branding Name Development Outdoor Advertising Packaging POP & POS Print Ads Signage’s
  • 37. DESIGNING Advertising & Marketing Collateral Annual Reports Calendars Complete 360 degree campaign Corporate Identities Logo Development Mobile Branding Name Development Outdoor Advertising Packaging POP & POS Print Ads Signage’s
  • 38. DESIGNING Advertising & Marketing Collateral Annual Reports Calendars Complete 360 degree campaign Corporate Identities Logo Development Mobile Branding Name Development Outdoor Advertising Packaging POP & POS Print Ads Signage’s
  • 39. DESIGNING Advertising & Marketing Collateral Annual Reports Calendars Complete 360 degree campaign Corporate Identities Logo Development Mobile Branding Name Development Outdoor Advertising Packaging POP & POS Print Ads Signage’s
  • 40. DESIGNING Advertising & Marketing Collateral Annual Reports Calendars Complete 360 degree campaign Corporate Identities Logo Development Mobile Branding Name Development Outdoor Advertising Packaging POP & POS Print Ads Signage’s
  • 41. DESIGNING Advertising & Marketing Collateral Annual Reports Calendars Complete 360 degree campaign Corporate Identities Logo Development Mobile Branding Name Development Outdoor Advertising Packaging POP & POS Print Ads Signage’s
  • 42. DESIGNING Advertising & Marketing Collateral Annual Reports Calendars Complete 360 degree campaign Corporate Identities Logo Development Mobile Branding Name Development Outdoor Advertising Packaging POP & POS Print Ads Signage’s
  • 43. DESIGNING Advertising & Marketing Collateral Annual Reports Calendars Complete 360 degree campaign Corporate Identities Logo Development Mobile Branding Name Development Outdoor Advertising Packaging POP & POS Print Ads Signage’s
  • 44. DESIGNING Advertising & Marketing Collateral Annual Reports Calendars Complete 360 degree campaign Corporate Identities Logo Development Mobile Branding Name Development Outdoor Advertising Packaging POP & POS Print Ads Signage’s
  • 45. DESIGNING Advertising & Marketing Collateral Annual Reports Calendars Complete 360 degree campaign Corporate Identities Logo Development Mobile Branding Name Development Outdoor Advertising Packaging POP & POS Print Ads Signage’s
  • 46. DESIGNING Advertising & Marketing Collateral Annual Reports Calendars Complete 360 degree campaign Corporate Identities Logo Development Mobile Branding Name Development Outdoor Advertising Packaging POP & POS Print Ads Signage’s
  • 47. DESIGNING Advertising & Marketing Collateral Annual Reports Calendars Complete 360 degree campaign Corporate Identities Logo Development Mobile Branding Name Development Outdoor Advertising Packaging POP & POS Print Ads Signage’s
  • 48. We believe through events one can always appreciate employees, clients, customers & investors, honor an accomplishment, raise money, and launch a product or service & much more. You need someone who will pull it all together and remember the special touches that make an event all it can be. Sagacious Advertising has successfully managed a complete array of corporate events from concerts, seminars, walks, presidential functions etc. and have also put together unique fundraising events. And through it all we've earned some rave reviews and made more than a few special memories for our clients and their guests alike. So, if event planning is in your future. Let Sagacious Advertising put you in the partying mood. EVENT MANAGEMENT Birthday Parties Corporate Vacations Concerts Conferences Exhibitions Fashion Show Festivals Product Launches Seminars Trade Shows Training & Workshops
  • 49. EVENT MANAGEMENT Birthday Parties Corporate Vacations Concerts Conferences Exhibitions Fashion Show Festivals Product Launches Seminars Trade Shows Training & Workshops PEACE UNITY WALK
  • 50. EVENT MANAGEMENT Birthday Parties Corporate Vacations Concerts Conferences Exhibitions Fashion Show Festivals Product Launches Seminars Trade Shows Training & Workshops INAUGRAL EVENT’S FOR PRESIDENT & PRIMEMINISTER OF PAKISTAN
  • 51. EVENT MANAGEMENT Birthday Parties Corporate Vacations Concerts Conferences Exhibitions Fashion Show Festivals Product Launches Seminars Trade Shows Training & Workshops CONCERTS IN KARACHI, LAHORE & ISLAMABAD
  • 52. INTERNET & VIRAL Sagacious Advertising, is an agency for strategic Internet marketing solutions. We take a rational approach to an irrational medium. Our digital marketing and advertising expertise along with our business intellect attracts multitudes of sophisticated team members, partners and clients. When a client comes for big, meaningful ideas, we take these ideas and exceed expectations through collaboration and helpful education. We do not provide them simply with “services”, but rather act as an internal swat team of internet media experts – an extension to their organization. Online Advertising Search Engine Optimization Pay per click Blog, Media Marketing Flash Animations Internet Banner Marketing Email Promotion Web Development Screen Saver E- Newsletter Ambient & SMS Marketing
  • 53. INTERNET & VIRAL Online Advertising Search Engine Optimization Pay per click Blog, Media Marketing Flash Animations Internet Banner Marketing Email Promotion Web Development Screen Saver E- Newsletter Ambient & SMS Marketing
  • 54. MEDIA As a strategic media planning and media buying agency, we believe – connecting with the right person at the right place at the right time. When it comes to media planning, we spend a lot of time – more than most – getting to truly understand your target. We combine that knowledge with the extensive range of media vehicles we can offer you, and then customize the optimal solution based on your budget and objectives. Media Planning Media Buying Media Release Pre & Post Campaign Evaluation
  • 55. PRODUCTION Our production services are of good standard and is comprised of seasoned industry professionals. The core teams are made up of experienced directors, trained camera people, editors, animators, sound and music professionals, researchers and scriptwriters. The team members bring years of rich experience from across the pre and post- production processes. We are ideal partners for companies looking for good Television Commercials, Documentaries, Films, Dramas in economical prices. TVC Tele- Film Songs Documentary Radio Spots Photography
  • 56. PRODUCTION TVC Tele- Film Songs Documentary Radio Spots Photography
  • 57. PUBLIC RELATIONS Sagacious Group has splendid approach adopted to offer its clientele a Public Relations Campaign. We insist on a long-term commitment towards educating and influencing your target audience. Our research team is fully equipped to implement strategic public relations optimization to your communication process which drive your sales figure and enhance the brand and corporate image in the industry. PR Management Image Building Celebrity Management
  • 58. Sagacious Advertising in affiliation with leading Indian Modeling & Casting Agency providing professional and talented MODELS for various categories. Sagacious Advertising provides virtual homepage and act as a gateway to meet two important parties between the users and the models Our Models are chosen as talented individuals, genuine, physically attracted and has professional attitude. Deep and careful profiling on each Talent is our basic method to have best talented individuals. Our Partners are corporation, entertainment, production house, advertising agency, etc, those who need talents or models to represent their brand, icon, or services in their specific market. TALENT SERVICES Brand Ambassadors Documentary Dramas Films Glamour Hosting Ramp Songs TVC
  • 59. TALENT SERVICES Brand Ambassadors Documentary Dramas Films Glamour Hosting Ramp Songs TVC
  • 60. SAGACIOUS GROUP Suite No. 3, Mezzanine Floor Building No. 8C, Street 10 Off Kh- Bukhari, Opposite Misri Shah DHA, Phase 6, Karachi. TELEPHONE + 92 21 3 5240 164 + 92 21 3 5842066 FAX + 92 21 3 5240165 URL www.sagacious.com.pk EMAIL info@sagacious.com.pk CONTACT DETAILS