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One person at a time…
AND HAVE THE POTENTIAL TO CHANGE LIVES 
Your words, your actions are meaningful and powerful…
– REM, Green World Tour
Can mean a couple of different things… 
◦ 
– 
◦ 
–
AND CHANGE THE WORLD 
1 
2 
3 
4 
5 
6 
7 
8
CHOOSE A DIRECTION, BUT STAY FLEXIBLE 
VS.
Stay Connected 
Appreciate 
NO MATTER WHAT! 
AND THEN CHOOSE A DIRECTION…
NETWORK 
BUILD A TRIBE 
EDITORIAL 
MONETIZE 
CREATING YOUR BATTLE CRY 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
•
The tribe formula 
◦ 
◦ 
◦ 
◦ 
◦ 
used with permission 
© 2012, Scott Lazes 
©2014, The Pioneer Woman
• 
– 
– 
• 
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THESE TOOLS CAN HELP!
One person at a time…

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