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CARARE: putting Europeana on maps
“Funding Digitization: can accessible cultural heritage fuel
social and economic growth?” Dublin, 21st June 2013
I’ve been thinking about
maps, culture, tourism and economic
growth
CARARE is a best practice network including national
heritage agencies and organisations
major cultural heritage monuments are on maps
ten years ago we all used paper maps to explore local areas
people like to go off the beaten track and find
hidden treasures
sustainable tourism: generating employment for local people
tourism is changing
using printed guidebooks is going out
these days we all go online for pre-trip planning
and to make bookings
heritage tourism has never been
more important for our economy
tourism, culture and heritage estimated as 9% of
the UK’s GDP, June 2013
support for local heritage sites
data and locations of local sites provided to CARARE
Europeana API – allows virtual access to our heritage
by Garry Knight, London (CC-BY-SA-2.0)
we use mobiles to get information about the
place where we are…
by US Government [Public domain], via Wikimedia Commons
GPS and location data can be linked to
Europeana data
revealing cultural treasures
Kulturarv – an open source augmented reality app based
on data from the Danish Cultural Heritage agency
CARARE map: 2 million
heritage sites
http://carare.eculturelab.eu/
with real-world coordinates
CARARE map for Denmark based on the national register of
cultural heritage monuments
http://carare.eculturelab.eu/
a local guide at your finger-tips
CARARE map is available for both desk-top and tablets
the route-planner helps tourists explore the local
heritage
includes links to Europeana content items
map data: fueling developments by the creative
industries
Monuments in Poland: an android application which uses GPS
data from the National Heritage Board of Poland
Photo: Muzeum Żup Krakowskich w Wieliczce
supporting cultural tourism and education
mapping creates jobs and drives global
economic growth (Google, Jan 2013)
digital mapping has become an integral part of how
we live and work
investments in geo services has huge potential to
fuel growth, creativity and underpin education
CARARE map #AllezCulture
kate.fernie@mdrpartners.com
CARARE map: http://carare.eculturelab.eu/
http://www.carare.eu

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CaseStudy_CarareMap_KateFernie

Notas do Editor

  1. The industry has almost twice the export potential of IT and communications and four times the importance of music, media and fashion combined. PricewaterhouseCoopers senior economic advisor Andrew Sentence\\he estimated tourism, culture and heritage at 9% of GDP - the same as financial services and second only to business and professional services on 13%. IT, communications and software accounted for 5% and media, fashion and music for 2.5%.Tourism had taken on new importance, he said, because the economy would not return to its previous growth pattern. My travelweekly, 2 June 2013 at 08.24 GMT
  2. By US Geological Survey: Nathan Wood [Public domain], via Wikimedia Commons