From a workshop given to the Cooper Hewitt Design Museum

2. I am a science nerd
I run www.sciencememes.com

3. I curate exhibitions

4. I contribute to books

5. I am passionate about curators using digital mediums

6. I live here

7. I own a crazy albino labdrador

8. Blogging at the Powerhouse
Museum

11. who are you?

12. You are not a
building

18. you are findable and quotable

20. Text

21. WORKSHOP
write your bio
sketch your profile pic

22. writing blog posts

23. use 1st person

24. 150. Why are you
posting it??
about 300 words
150. details, maker,
company..

25. it can be fun and light

26. serious information is serious...

27. but it doesn t have
to be all the time

29. it’s not a marketing release
or Wikipedia..

30. be YOURSELF

31. put the Cooper Hewitt
spin on it!

32. write once
use many times

33. articles
emails
public enquiries
papers

34. content ideas

35. connect the collection with the
real world
connect the collection with the
real world

36. Quick response

37. Be prepared to respond to sudden news events....

38. 12 minutes....

40. International Day of.....

41. Tap into staff’s existing
passions

43. inspired by the collection

44. create resource that lives on long after you write it...

45. use video

46. go behind the scenes

48. WORKSHOP
what’s your
angle?

49. Comments...are customer service

50. invite people to comment...ask them what they think or
to contribute.

51. Respond as fast as possible

52. in 3 years the Powerhouse had
only one negative comment
worst case scenario...

53. Be human...

54. Don’t fight

55. Be honest and transparent

56. Apologise

57. Don’t take it personally

58. WORKSHOP
“This blog post is rubbish and full of lies”

59. 1.Thank you
2. Sorry
3. Agree
4. Fix it
5. Follow up
Thank you for your comment, I’m sorry you
feel that way. I can see how this post may be
seen as untruthful however the curator/I has/
have used sources x and y. We will endeavour
to be more transparent in our sources next
time. If you wish to discuss this further you
can reach us on xxxx (email and phone number).

60. be (a little) controversial

62. it s ok to have an opinion

63. Every negative comment is a chance to provide exceptional
customer service

64. skills to pay the bills

65. manipulate images
edit video
basic web editing

66. Teach each other
share your skills

67. be each others audience

68. share on your networks

69. analytics

70. WORKSHOP
write down
2-3 ideas for
blog posts
titles too!

71. thank you...i ll be watching
(but not in a creepy way)
@erikajoy....erikajoytaylor@gmail.com