MediaFirst Video Processing is the most advanced software-defined video processing offering from Ericsson to address all media processing requirements from acquisition to video delivery to all screens. It is built upon nearly 25 years of world-leading video compression expertise, powered by award winning in-house R&D and algorithm research and now including the most comprehensive virtualized video encoding capabilities in the industry. MediaFirst Video Processing takes a uniquely powerful and flexible approach to video processing for the delivery of ultra-high quality video with the highest efficiency, supporting rapid deployment and development on any platform, while also offering a unified workflow. It embraces Ericsson’s move towards software centric architectures to address operators’ challenges, while retaining core competencies of performance, flexibility, scalability and reliability.

1. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 1
Ericsson mediafirst
Video processing

2. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 2
Delighting the
TV consumer
Ever
Changing
CONTENT
Multiple
devices and
changing
habits
Technology
enablers
The New era of television

3. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 3
Media Transformation Suite
ENRICHMENT
Enhancing the value of
content through:
PROCESSING
Ensuring content is in all
formats and highest
quality for consumption
with:
DELIVERY
Enabling the software
defined IP network
delivery of media with:
EXPERIENCE
The seamless,
immersive and intuitive
TV experiences on all
devices enabled
through:
PUBLISHING
The cloud platforms and
workflow to present
content and experiences
to consumers with:
ON-PREMISES SAAS FULLY MANAGED
Deployment models
ULTIMATE portfolio
________
Sports graphics
Captioning
Metadata
________
Advanced video
compression
Content
Management
________
Managed playout
Access Services
________
Content Delivery
Network
LTE Broadcast
Cloud DVR
________
Multiscreen TV
Platform
OTT TV Platform

4. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 4
#1 in media processing
Processing capabilities across the entire media delivery chain –
from acquiring content at an event to broadcast and over-the-top
delivery, while maximizing content revenue.
200,000 live video streams
Largest number of streams in operations
2000+ customers in 100+ countries
Any codec, optimum picture quality
6 Technology Emmy awards

5. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 5
OUTLOOK ON MEDIA PROCESSING
Operational
efficiency
Bandwidth
efficiency
Launch new
services quickly
Maximize
revenue from
content
Simplifying
operational
processes
Choice of
deployment method
Agile solutions
Leverage latest
technologies
HDR ● 4K ● HEVC

6. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 6
One product,
infinite possibilities
Ericsson MEDIAFIRST
Cloud-ready software-defined video processing for any screen
VIDEO PROCESSING

7. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 7
PERFORMANCE
TECHNOLOGY
AGILITY
MEDIAFIRST VIDEO PROCESSING

8. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 8
MEDIAFIRST VIDEO PROCESSING
COMPUTE PLATFORMS
UNIFIED MANAGEMENT
Ericsson Platforms Public cloud Private cloud
PROCESSING

9. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 9
MEDIAFIRST VIDEO PROCESSING
COMPUTE PLATFORMS
UNIFIED MANAGEMENT
Ericsson Platforms Public cloud Private cloud
PROCESSING

10. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 10
MEDIAFIRST VIDEO PROCESSING
COMPUTE PLATFORMS
UNIFIED MANAGEMENT
Ericsson Platforms Public cloud Private cloud
PROCESSING

11. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 11
MEDIAFIRST VIDEO PROCESSING
COMPUTE PLATFORMS
UNIFIED MANAGEMENT
Ericsson Platforms Public cloud Private cloud
PROCESSING

12. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 12
LIVE VIDEO PROCESSING
Maximize network efficiency to enable TV Anywhere with
MediaFirst Video Processing for the delivery of live video
across multiple network types while leveraging the most
suitable deployment model
PROCESS
LIVE
PREPARE
CONTENT
MONETIZE
CONTENT
MediaFirst Video Processing
Efficiency
Agility
Picture Quality
Performance

13. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 13
Content preparation
Simplify TV Anywhere delivery and transform content in any
format with Media First Video Processing
MediaFirst Video Processing
Support for all formats
Streamlined Processes
Virtualization
Full Scalability
PROCESS
LIVE
PREPARE
CONTENT
MONETIZE
CONTENT

14. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 14
Content monetization
Protect and develop new revenue streams to maximize profits
for video delivered to any screen with Ericsson MediaFirst
Video Processing
MediaFirst Video Processing
Content Localization
Targeted Advertising
Piracy Protection
PROCESS
LIVE
PREPARE
CONTENT
MONETIZE
CONTENT

15. Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 15