http://www.ericsson.com/real-performance/the-big-picture-better-coverage-for-the-great-indoors Current indoor solutions don’t meet future demands in terms of capacity, deployment flexibility and scalability. As a result, many types and sizes of buildings that mobile operators want to target with improved app coverage remain unaddressed.

1. INDOOR WAS
LEFT OUT
UNTIL NOW
Current indoor solutions don’t meet future demands in terms
of capacity, deployment flexibility and scalability. As a result,
many types and sizes of buildings that mobile operators want
to target with improved app coverage remain unaddressed.
What’s the indoor problem?
Delivering high-performance indoor mobile broadband
coverage is critical to ensuring the loyalty and retention
of operators’ consumer and business subscribers –
and unlocking new enterprise opportunities. For most
buildings, wireless options present data capacity and
voice quality challenges for users; and cost, complexity
and scalability issues for operators.
The optimal, future proof design is a high capacity
indoor wireless network that is easy to install and
upgrade in a wide range of buildings and venues
– while delivering functional parity with the outdoor
wireless network for a hassle free user experience and
a trouble-free evolution for operators.
“Overnight, Ericsson went from
being a laggard to a leader in the
market that is traditionally served by
small cells, DAS, or something that
falls somewhere in-between.”
Source: “The Dot – It’s Cool as SH&#!” article
Signals Research Group, September 2013.

2. Real performance is an
inside job
To enable operators to grow their business and
expand their opportunities in enterprise, indoor
networks must deliver consistently high performance
voice and data coverage and capacity in the broadest
range of enterprise buildings and public venues;
including the underserved, high growth, medium-tolarge building and venue category.
Real performance is achieved when a seamless, high
quality user experience is delivered between the
outdoor and indoor environments – and continues
through the building, regardless of where users are,
what apps they’re using and how many other users are
accessing the network at the same time, in the same
place. This can only be cost effectively and
sustainably maintained when the indoor network
delivers high performance coverage, evolves in
lockstep with the outdoor network and cost effectively
scales in both coverage and capacity.
In an indoor environment, the design of any visible
network elements must complement the aesthetics of
the environment. The network design itself should be
both simple and flexible, able to be installed in a wide
variety of buildings and venues by IT or installation
personnel without specialized cabling or RF expertise.
The platform design should reflect the same feature
set and evolution path as the outdoor network. It must
also enable baseband resources to be allocated where
needed.
Enabling operators to address a wide range of
in-building environments with a common solution has
clear operational benefits for the operator. But is also
important to CIOs, IT managers and building owners
and managers who may be responsible for
multi-location businesses and campuses where
individual buildings can vary greatly in size and user
traffic. Ericsson’s indoor deployment flexibility includes
enabling operators to subtend their macro baseband
resources to extend app coverage indoors.
For campus deployments, baseband resources can be
shared between multiple buildings. And, for the broad
range of medium to large buildings that current
solutions cannot technically or cost effectively
address, Ericsson indoor radio units can be collocated
with baseband resources or distributed at floor level for
greater coverage.
Ericsson is enabling operators to address the
challenges and opportunities of the indoor environment
with an indoor solution that features both an elegant
design and simple, flexible deployment options.
Telefonaktiebolaget LM Ericsson
SE-126 25 Stockholm, Sweden
www.ericsson.com
But, it also features 100 percent network integration,
feature parity and roadmap synchronization with the
outdoor macro network. The result is a better, more
consistent user experience today – and a trouble free,
remote software upgradable, evolution path for
operators as technologies evolve.
Feature parity and roadmap synchronization also
means that operators benefit from the operational
efficiencies inherent in having common tools and
processes for both indoor and outdoor networks.
And users benefit from an optimized network,
wherever they are.
Connecting the Ericsson Dot
User expectations of ubiquitous connectivity in
combination with the enterprise need for network
security and increasing centralization of services brings
new relevance to the operator’s network. Ericsson is
helping operators address these new opportunities by
upping the performance while lowering the cost
threshold of indoor coverage – enabling operators to
address both current and future coverage and capacity
requirements in the broadest range of buildings.
This is critical as operators continue to grow their
current mobile business and look to expand their
opportunities in the enterprise market.
This is what we call Real Performance.
Learn more
• Ericsson Radio Dot System product page
• Ericsson Radio Dot System welcomed by leading
operator Verizon
• Ericsson redefines small cell market with Ericsson
Radio Dot System
• Ericsson Radio Dot System revolutionizes indoor
coverage
• Ericsson Radio Dot System media kit
• Real Performance campaign site
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© Ericsson AB 2013