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New Media Platforms & Content




        New Media Conference
          @ericschwartzman
            Oct. 7, 2009
My Background and Experience




 •New Media Strategy Clients:




 •New Media Training Clients:




 •New Media Communications Clients:




                                      2
Self Governance




                  3
But Did We Really Mean It?




                             4
Global Challenges

 HIV                HUMAN RIGHTS




                         GLOBAL
 HUNGER                 WARMING
                                   5
Open Government




                  Source: US Federal Government   6
Democratizing Policy




                       7
Democratizing Public Information




                                   8
Democratizing through Sharing




                                9
Democratizing through Sharing




                                10
Democratizing through Sharing




                                11
Democratizing through Sharing




                                12
Invite Others to Improve Your Service




       search           filter   share   improve




 Source: Sit or Squat
                                                   13
Open Platform




                14
Government as a Platform




                           15
Geo Browsing DOI Earthquake Data




                                   16
Oracle at Delphi




                   17
We Have Google




                 18
Hard Data




            19
Data on Discussions




                      20
Data on Disturbances




          3500+ Photos Uploaded in first 5 Days vs.
           1207 During the Same Period Last Year
                                                      21
Protests through Data




         117,935 Facebook Supporters as of Oct. 6, 2009
                                                          22
Resistance is Futile




                       23
Control vs. Credibility




                          24
End of Segmentation




“The Internet interprets censorship as damage
  and routes around it.”



                      John Gilmore, Co-Founder
                      Electronic Freedom Foundation




                                                      25
Google Sidewiki




                  26
Google Sidewiki




                  27
Digg Toolbar




               28
Eric Schwartzman


                          (310) 463-4026                                            Phone

                          ebs[at]schwartzmanpr[dot]com                              Email

                          schwartzmanpr.com                                         Website

                          ontherecordpodcast.com                                    Podcast

                          spinfluencer.com                                          Blog

                          ericschwartzman                                           Friendfeed

                          @ericschwartzman                                          Twitter

                          facebook.com/ericschwartzman                              Facebook




  Copyright applies to this document – some rights reserved. This work is licensed under a Creative Commons.
           Attribution-non commercial-share alike 3.0 license. http://creativecommons.org/licenses/by-nc-sa/3.0


                                                                                                                  29
Global Social Networking Penetration




                                       30
Global Social Networking by Brand




  Source: Vinco’s Blog




                                    31
Global Social Networking Usage




                                 32

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