Cloud analytics adoption is on the rise as organizations take advantage of a mature market place with solutions and technical infrastructure that support many different business use cases and platform needs. Key drivers of continued cloud adoption include time to value and speed of implementation. Based on end-user research, this webinar delivers a global view of the cloud-based implementation market for advanced analytics, business intelligence, and data management. These slides - based on the webinar featuring John Myers, managing research director at leading IT analyst firm Enterprise Management Associates (EMA) and Lyndsay Wise, research director at EMA - provide an overview of: - The most popular use cases for cloud-based implementations based on projects reviewed in this research - Business and technical drivers for cloud adoption - Trends in use of cloud technologies and requirements, including data integration and security

1. Advanced Analytics and Business
Intelligence in the Cloud for 2015:
A Review of EMA Research
John L Myers
Enterprise Management Associates
Managing Research Director
JMyers@EnterpriseManagement.com
@johnlmyers44
Lyndsay Wise
Enterprise Management Associates
Research Director
LWise@EnterpriseManagement.com
@wiseAnalytics

2. Featured Speakers
John Myers, Managing Research Director, EMA
John has over 10 years of experience working in areas related to business
analytics in professional services consulting and product development
roles. He helps organizations solve their business analytics problems,
whether they relate to operational platforms – such as customer care or
billing – or applied analytical applications – such as revenue assurance or
fraud management.
Lyndsay Wise, Research Director, EMA
Lyndsay joined EMA in 2015 as research director for business
intelligence (BI) and data warehousing, focusing on data integration,
data governance, cloud technologies, data visualization, analytics,
and collaboration. She has over 10 years experience in software
research, BI consulting, and strategy development, specializing in
software evaluation and best-fit solution selection.
Slide 2 © 2016 Enterprise Management Associates, Inc.

3. Logistics for Today’s Webinar
• An archived version of the event
recording will be available at
www.enterprisemanagement.com
• Log questions in the Q&A panel
located on the lower right corner of
your screen
• Questions will be addressed during the
Q&A session of the event
Questions
Event recording
Slide 3 © 2016 Enterprise Management Associates, Inc.

4. Join the Conversation…
Submit your questions or comments to the panel
using: @wiseAnalytics @johnlmyers44 #cloud
#analytics
Slide 4 © 2016 Enterprise Management Associates, Inc.

5. Research Sponsors
Slide 5 © 2016 Enterprise Management Associates, Inc.

6. Agenda
• Research Highlights
• Survey Respondents
• Drivers
• Business
• Technical
• Financial
• Cloud-based Analytics and Business Intelligence Projects
• Architectures
• Full platforms and data management
• Strategy
• Data Integration
• Question and Answer
Slide 6 © 2016 Enterprise Management Associates, Inc.

7. Research Methodology
• Highly Qualified
• Global in Coverage
• Balanced – Business and IT
• Real World Insights
• Over 670 active cloud-based analytics and business intelligence
projects
• Over 1500 projects overall (2014 and 2015) for trending purposes
• Sponsors, workloads and more
Slide 7 © 2016 Enterprise Management Associates, Inc.

8. 2015 Cloud-based Analytics and
Business Intelligence Highlights

9. Cloud Analytics Maturity
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10. Project Funding
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11. Security
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12. Survey Respondents

13. Panel Respondents
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Respondents from
business and technology
leaders around the world.
465Respondents across
2014 and 2015 surveys.

14. Company Size
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15. Industry Segments
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16. Drivers of Cloud-based Analytics and
Business Intelligence

17. Business Drivers
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18. Technical Drivers
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19. Financial Drivers
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20. Cloud-based Analytics and Business
Intelligence Projects

21. Total Projects
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Cloud-based analytics and
business intelligence projects
from 208 respondents
1511Total projects from 2014 and
2015 respondents

22. Project Goals
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3% 2%Risk Management Exploration and
Discovery

23. Project Sponsors
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24. Data Consumers
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25. What’s Being Done In The Cloud?
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26. Cloud-based Analytics and Business
Intelligence Architectures

27. Integrated Platforms in the Cloud
Slide 27
26.8%
Private Cloud
20.6%
Hybrid Cloud
11.9%
Public Cloud

28. Data Management in the Cloud
27.4%
Private Cloud
20.9%
Hybrid Cloud
11.6%
Public Cloud

29. Self-Service Importance
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Respondents indicated
Self-service as critical
%
Increase over 2014
respondents
%

30. Leading Business Intelligence Architecture
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Respondents indicated
they had a Business
Analytics strategy in a
cloud implementation
%

31. Data Integration: Developing A Strong Cloud Strategy
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32. Where to go from here?
• Increase in Cloud
Analytics project maturity
• Sponsorship transitioning
to IT as Cloud Analytics
goes enterprise
• Self-service and
information exploration
continues to be important
irrespective of platform
type
Slide 32 © 2016 Enterprise Management Associates, Inc.

33. Join the Conversation…
Submit your questions or comments to the panel
using: @wiseAnalytics @johnlmyers44 #cloud
#analytics
Slide 33 © 2016 Enterprise Management Associates, Inc.

34. Question and Answer:
Please Log Questions in the Q&A Panel
Get the 2015 “Advanced Analytics and Business
Intelligence in the Cloud” Research Report at
https://www.enterprisemanagement.com/research
Slide 34 © 2016 Enterprise Management Associates, Inc.