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Why mobile?
1. Intel Software – Developers Relations Division
Whymobile?How mobile can help you build more relevant experiences?
Eduardo Carrara
Developers Evangelist – Intel Developers Relations Division
3. Intel Software – Developers Relations Division 3
68.4 millions
of smartphone users in Brazil
Source: Nielsen Ibope, 2015
Bigger than the population of France, UK or Italy.
4. Intel Software – Developers Relations Division 4
Image: Devices by Brad Frost – CC by 2.0
5. Intel Software – Developers Relations Division 5
User
Experience
Image: UX Headaches Tumblr - Sprouts - No wonder I never do my grocery shopping here.
6. Intel Software – Developers Relations Division 6
Image: 2012 IMT Des Moines Marathon by Phil Roeder – CC by 2.0
Context
Matters
28°
19°
Rain expected
18. Intel Software – Developers Relations Division 18
Closing Remarks
Mobile is important, so at least think about it.
Treat UX with care.
Think about what is relevant for your business.
Be aware of what is coming.