2. About the project
Institute of applied science of RAS
State Medical Academy of Nizhegorodsk
Participation in ISTC project "Commercialization
reactor" in the city of Tomsk, 2010
3. Mission
Before our eyes the splicing of human and
machine takes place
"Internet is the combination of human and
computer" (Vint Cerf, one of the forefathers of
the Internet)
Today this connection functions on the level
of intellect and logic. We want to go further by
teaching the computer to feel the human
4. Problem
Communication through computer deprives us of
an important part of information about the person
we are communicating with
5. Problem
We could make better decisions in training, work,
relationships, etc., if we knew more about the
person
For example, stress level or drug influence
6. Problem
This additional information is hidden in the
brain
There are difficulties in acquiring this
information since it is hidden even from it's
"owner" in
the sub-conscious level
7. Problem
It is common to acquire information through
substances
A more direct way: to gather information
through devices directly from the brain
11. Solution
Remote testing for:
– presence and level of stress
– depressive state
– amount of free resources of the organism
– use of drugs/tranquillizers
– cognitive abilities
– ...
12. Business
Mission: Broaden the exchange of information
between computer and human, leaving the boundaries
of verbal conscious information exchange
Goal: to create a cloud platform, which would be
available for use to other developers (crowdsourcing)
Scale: global
Sphere: Information technologies
13. Potential markets
Human resources management, recruiters
Operative management
Consulting
Parents
Healthcare and rehabilitation
Army, sports, security business
Transport companies
Research institutes
Schools
Individual users
IT-industry - games, tests, social networks, "smart"
interactive applications, etc.
...
14. Business
Neuro-cognitive platform to create different
internet applications
We develop it ourselves and/or
1 2 3 4 … n Others (particular applications)
Health Business Education Entertain
ment
We develop it ourselves
Computer Mobile solutions and/or others (general
solutions solutions)
Neuro-cognitive platform
(algorithms) We develop those ourselves
15. Examples
Inspecting operators, drivers, teachers, brokers, etc., for
stress, drugs, depression
Testing applicant's ability to manage stress
Spreading the work load in the collective according to
personal qualities and resources
Early diagnostics of the stroke risk
Preparing athletes for competitions
Computer games read the gamers state and change the
difficulty, colours, sounds accordingly
Appearance of new "smart" applications, for example,
personal organizer, which advises what is best to do at
particular moment, etc.
16. Team
Science:
2 Doctors of Science and 1 Candidate of Science
of biology
Doctor of Science of psychology
Doctor of Science of medicine
Doctor of Science of physics-mathematics
Business:
An entrepreneur with international experience
Consultants:
Mentors, venture entrepreneurs in IT
17. Current status
The technology has been scientifically proved in Russia
Local, manual prototypes exist
The technology was presented in the Finnish Laurea institute
and positive feedback was received
American National Institute of drug abuse (NIDA) has shown
interest in the the studies
The project entered semi-final of Masschallenge competition
2012 (Boston, USA)
Negotiations about participation in accelerators in Skolkovo
(Moscow), Startup Access (Boston, USA), Koppicatch.com are
taking place
18. Next Steps
Deciding the first markets to enter
Creating web page and promotion materials
Creating commercial prototypes
Signing letters of intent / contracts with prospect customers
Creating the end product and sales
19. Thank you!
See video at http://bit.ly/PreTnF
+371 29 180 580 edgargrant@gmail.com
